Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Turbocharged Suzuki Recursion Going into Production?

News from Japan seems to suggest that Suzuki is making a production version of its Recursion concept. For those that don’t remember, the Suzuki Recursion Concept was based around a turbocharged 588cc two-cylinder engine. The idea was to achieve liter-bike power from a middleweight-sized machine, thus offering enthusiasts high-power but nimble machines to ride. The news that Suzuki is putting the Recursion into production isn’t too far-fetching, though the original source does seem to be the not-always-accurate Japanese publication Young Machine. We will let you measure out how much faith to give that report, but make no mistake that a new era in motorcycle motor design is upon us.

BMW Q2 2014 Sales Up 5.1% – Another Record Quarter

08/05/2014 @ 5:12 pm, by Jensen Beeler2 COMMENTS

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BMW Motorrad’s second-quarter sales results are in, and the German brand has not only another record quarter to report, but also an all-time six-month top-sales record as well.

Selling 42,259 units in Q2 2014, BMW Motorrad sales are up 5.1%, with revenue up 11.2% to €528 million (€55 million EBIT). This sales volume represents an all-time second-quarter high for BMW motorcycles sales.

The news also makes the first half of 2014 the best six-month period, in the 90 years of BMW Motorrad’s history, of BMW motorcycle sales, with revenue up 9.8% to €1 billion, and unit sales up 9.3% to 70,978 units.

BMW GS Series Breaks the Half Million Production Mark

03/20/2014 @ 8:07 pm, by Bryan Delohery1 COMMENT

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This week marks a milestone for BMW Motorrad, as the company rolled its 500,000th boxer-twin GS series off the production line, fittingly a BMW R1200GS.

Designed to be the perfect blend of an off-road and street bike with everyday drivability, the top-selling GS series has captured the hearts and minds of adventure enthusiasts for the past 34 years.

BMW Motorrad Had Best Sales Year Ever in 2013

01/17/2014 @ 1:20 pm, by Aakash Desai3 COMMENTS

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Just days after issuing a North American recall for 50,000+ of their motorcycles, BMW Motorrad issued a press release to talk about its successful sales sales volumes. For 2013, BMW achieved its third all-time sales high of 115,215 vehicles, an 8.3% increase over the previous year. Of that total, 14,100 were sold in the United States.

WSBK: Chaz Davies Hits the Wind Tunnel Ahead of Monza

05/09/2013 @ 4:25 pm, by Jensen Beeler2 COMMENTS

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BMW Motorrad Goldbet SBK’s Chaz Davies had some homework ahead of this weekend’s World Superbike round in Monza, as the Welshman spent time in BMW’s high-speed wind tunnel to work on his aerodynamics with the BMW S1000RR. With Monza being one of the fastest courses on the WSBK calendar, a rider’s ability to have the optimal body position down the the track’s long sections, where speeds can easily exceed 200 mph, is a crucial element to race-day success.

“It was a really interesting afternoon”, said Davies. “When testing on a track, you try new development parts and different settings but you are not working on your body. So it was great to experience in a stable environment with my riding position, to move myself around on the bike, to have elbows and shoulders in different positions and to then see in the data what difference it makes.

Husqvarna Rally Team by Speedbrain – 2013 Dakar Rally

03/13/2013 @ 10:14 am, by Jensen Beeler4 COMMENTS

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With the sale of Husqvarna to Pierer Industrie AG, the 2013 Dakar Rally marks the last time that the BMW Group will collaborate with Speedbrain GmbH for its rally and off-road racing duties — a partnership that has lasted since 2006.

Helping commemorate their last outing together, the Speedbrain’s factory-backed Husqvarna team has put together a little tribute video of its final Dakar campaign. Will the team live on with another brand? Only time will tell, but it would seem BMW’s off-road racing days are over.

BMW Motorrad Sells Husqvarna to Pierer Industrie AG

01/31/2013 @ 10:26 am, by Jensen Beeler10 COMMENTS

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Calling it a “strategic realignment” for BMW Motorrad, the BMW Group has confirmed the rumors and sold Husqvarna Motorcycles to Pierer Industrie AG, the holding company of KTM CEO Stefan Pierer. Saying the parties would not disclose the terms or purchase price of the transaction, the press release from BMW Motorrad was surprisingly light on any actual information.

Touting BMW’s commitment to urban mobility and electric vehicles, the German company will now focus solely on the BMW Motorrad brand. With reports saying that BMW Motorrad will not venture back into the dirt bike market, the company will maintain its on-road focus for the foreseeable future.

Husqvarna Showing Life? 2012 Up 15% with an Asterisk

01/09/2013 @ 5:01 pm, by Jensen Beeler6 COMMENTS

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Normally when we talk about Husqvarna’s sales, it is about how the German-owned, Italian-run, Swedish-in-name-only brand is slowly collapsing in on itself like a dying star. Not so in 2012 though, as Husqvarna sales to dealers were up a solid 15.7% (10,751 units) over the 2011 figures (9,286 units).

Holy shnikeys Batman, but with numbers that sounds almost too good to be true, a closer examination of Husqvarna’s sales figures sheds some interesting facts. Fans of the brand, may not like what they have to hear after the jump.

BMW ConnectedRide Could Help Drivers See Motorcyclists

10/15/2012 @ 5:04 pm, by Jensen Beeler12 COMMENTS

If you have ridden motorcycles for any extended period of time, you likely have had a “moment” with an automobile — it happens to every rider. Motorcycles have a small visual profile when viewed from the front and rear, and we move around in our lanes, favoring the sides or the middle, depending on the road and traffic conditions. We change velocities with ease, accelerate much quicker than a car, and in a predominantly four-wheeled society, drivers are conditioned to look for an automobile in their mirrors, not a motorcycle.

I can barely go a week without hearing a story from a fellow motorcyclist about how he or she was cut-off by some “cager” that was either not paying attention, or worse, intentionally out to injure them. The truth is, there is no great car conspiracy to run motorcycles off the road, though some drivers do let their road rage get ahead of them, not realizing that a car is two-ton rolling weapon. A great component to being a seasoned motorcyclist is riding defensively, which includes understanding that lawful riding doesn’t always mean prudent riding.

A large portion of my “near misses” I saw before they even happened. A driver on a phone, a car hugging one side of the line, a gap forming in a lane during traffic, all these things are enticements to a driver to change lanes rapidly and without caution. These conditions should also be signals to a rider to be weary of the four-wheeled vehicle near them, as the burden is on us as motorcyclists to ensure our own safety on the road — we are silly to place that burden on someone else, especially someone within the relative safety an automobile provides.

When I hear these near-miss stories, what I rarely hear are the events that happened 30 seconds before the incident. Did the motorcyclist change lanes? How long had they been behind / next to / in front of the car in question? Did they see the driver in his or her mirror? If so, what were they doing? Sure, when they came over into your lane, nearly running you off the road, they were legally at fault, but you were in the wrong to think they wouldn’t do such an act.

Motorcycles conform to traffic patterns that are different from those used by automobiles. It is entirely possible for an attentive driver to check for a clear lane, and within the time it takes to signal and move lanes, a previously unseen motorcycle can take that space. All the “Look Twice” campaigns in the world cannot overcome the reality that if a motorcyclist puts him or herself in a rightful, but dangerous position, a bad outcome can still occur. But what if cars and motorcycles talked to each other?

Husqvarna TR 650 Terra – An Off-Road Strada

07/12/2012 @ 10:00 am, by Jensen Beeler2 COMMENTS

In addition to debuting the Husqvarna TR 650 Strada, our favorite German-owned Italian-based Scandinavian-branded motorcycle company has released a 21-inch-wheeled version of the Strada that is destined for more off-road use. They call it the Husqvarna TR 650 Terra. Using the same 652cc water-cooled single-cylinder DOHC motor, the Husqvarna Terra also makes 58hp and 44.25 lbs•ft of torque, just like the Husqvarna Strada.

Tipping the scales a bit lighter than its road-going sibling, the Terra has a dry weight here in the United States of 368 lbs (410 lbs wet). Available with ABS as an option in other markets, it appears our more feature-reluctant American riders will only be given the non-ABS variant of the pseudo off-road machine (apparently Husky isn’t a part of BMW’s pledge for universal ABS). While the Terra shares many components with the Strada, BMW Husqvarna hopes that the minor changes between the two bikes will help facilitate the Husqvarna Terra’s more off-road oriented purpose in life.

BMW Motorrad Posts Best Quarter Ever…Again

04/10/2012 @ 11:29 am, by Jensen BeelerComments Off

Writing about BMW Motorrad’s quarterly sales announcements is starting to become an exercise in mad libs, and I really should just create a template that is full of praise and positive comments, leaving blank only the spots where the figures of units sold and percentage growth should go. Since I have no such template at my disposal, here we go again with the back-slapping about BMW’s sales juggernaut. Read onward for more sales news from Zie Germans.