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LCR Honda: This is How You Launch a MotoGP Team

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Testing has already gotten underway and concluded at Sepang today, meaning the teams of MotoGP have released their livery for the next season with varying degrees of fanfare and showmanship. It’s no surprise then that we found a couple photos of the LCR Honda RC212V adorned with a seductive Playboy bunny affixed to it, in what surely has to be the best GP team launch in 2011.

If you read Asphalt & Rubber on a religious basis (we are your motorcycling zen temple, right?), you’ve likely divined by now that I’ll chastise just about any company that uses the premise that “sex sells” (nothing boils my blood more than this cleverly short, yet misguided maxim), and that I love a good scrappy startup that’s got more hustle than funding (case in point: A&R is a penniless motorcycle startup trying to make it in this crazy online world).

So how does a the multi-million dollar motorcycle racing team with half-naked women draped all over their machinery get such accolades from our humble motorcycle blog? Because LCR Honda is the epitome of innovation on the business side of MotoGP racing.

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2011 Honda RC212V – Not All Bikes Are Created Equally

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Repsol Honda made its 2011 MotoGP season debut today, showing off its three-man team of Dani Pedrosa, Casey Stoner, and Andrea Dovizioso, along with the 2011 Honda RC212V, which will compete against the Yamaha YZR-M1 and Ducati Desmosedici GP11. An oddity in the GP paddock, HRC will field the three riders under one roof, having wooed Stoner away from Ducati after the Australian rider and Italian team had spilled bad blood in the 2009 season.

While Stoner was originally supposed to have his own team, presumably under the Red Bull banner, Repsol finally stepped up to the plate with its pocketbook when the Red Bull deal failed to materialize. Having three top riders in one team left some doubts as to how Honda was going to manage its talented rider pool, and a cursory look at the different machines that each rider will field sheds some light on the subject.

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Paul Sr. Quietly Selling Bikes from His Personal Collection

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UPDATE: Add a 1943 BSA M20 to the list of bike’s available from Paul Teutul Sr.’s personal collection.

Paul Teutul Sr. cannot seem to stay out of the news lately. First the senior Teutul sued his son for ownership of Orange County Choppers, invoking a minority buyout clause that would pay Paul Jr. the market value of the business, which was allegedly valued at nothing, thus robbing Paul Jr. of his shares.

Then just recently at the end of the last week we learned that GE Capital and OCC were in disagreement over the terms of OCC’s loan from the credit company. Displeased by having to pay full-price on a devalued building, Paul Sr. has stopped paying back his loans to GE Capital, which have resulted in the financing firm filing for foreclosure on the custom chopper crew.

Allegedly Paul Sr. has the money, but wanted to sway GE into renegotiating the loan. While we were skeptical of this claim, it’s interesting to note that Paul Sr. has since quietly put two motorcycles from his personal collection up on eBay (a Ariel T-5 & BSA B33).

Using the account of OCC Head Assembly and Technician Supervisor Nicholas Hansford to list the bikes, it looks like at least two more motorcycles (maybe an A&R reader can help us identify them) are set to go up for sale. While Hansford has a video of the BSA B33 sitting in his YouTube channel, two other unlisted bikes (another BSA and a Norton) are included in the channel with video titles labeled “bikes for sale.”

Where there’s smoke there’s fire, and it all sorta makes you wonder what’s really going on in Orange County, New York. More info on the auctions after the jump.

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Spy Shots: Brammo Empulse RR Testing at Thunderhill

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Yesterday was a sunny day in the San Francisco/Bay Area, with weather in the mid-60’s. Just recently getting my bike back from a tune-up, I was itching for a ride and decided to pack things up early for the day, and go for a quick jaunt up to Thunderhill Raceway to gatecrash Brammo’s latest testing session with the Empulse RR electric race bike (close-up shots from Laguna Seca last year here).

Using my best ear-to-ear smile at the front gate, I rode into the paddock to see Brammo’s Director of Product Development Brian Wismann shaking his head upon my arrival, and muttering something about someone posting the session’s schedule online. Always a good-sport, Wismann graciously allowed me to stick around for the remaining day’s sessions, while Brammo’s CEO Craig Bramscher definitively removed me from his Christmas card list (you’ll still get a card from me though Craig).

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Norton Working on 1,000cc V4 for MotoGP

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Norton, the Lazarus of motorcycling, continues to gain steam with its MotoGP project, as the latest news is that the British company is working on a 1,000cc V4 for its racing platform, which will debut in 2012 when the pinnacle of motorcycle racing reverts back to a liter bike capacity. Rumors had swelled that Spanish MotoGP hopeful Inmotec, who consistently fails to get its bike on the GP grid, could link up with Norton, likely in helping the British firm design its motor.

We don’t know if that partnership ever materialized, but MCN has snagged a CAD drawing of a Norton V4 motor that presumably is for the new GP bike. Initially the MotoGP race bike was expected to lay the tracks for a production sportbike, which could bode well for Norton fans who wanted something more than just a run-of-the-mill inline-four.

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Motorcycle Porn: Mission R Swingarm by Speedymoto

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UPDATE: According to Mission Motors’ Edward West, the single-sided swingarm weighs 13.6 lbs alone, and 18.8 lbs with the slider for the chain tensioner/wheelbase adjuster installed.

The Mission R electric superbike by Mission Motors is one of those motorcycles that looks great by itself in a photo, and then looks even better once you see it in person. Up-close it is easier to appreciate the finer details that went into making the Mission R, like the all-carbon “fuel tank” and battery enclosure, the chrome-moly trellis frame, and of course the single-piece billet aluminum swingarm that was produced by Speedymoto.

Like most things built by Speedymoto, the Mission R swingarm could be a piece of art in its own right (I’ve got a few Speedymoto parts on my Streetfighter for this very reason), and the Oregon-based company has posted some behind the scenes shots and details of its work. Photos and more after the jump.

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Orange County Choppers Facing Foreclosure

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Unless you’ve been living under a rock, only have basic cable, and don’t frequent moustache competitions, you’ve likely heard of Orange County Choppers, American Chopper, and the Teutul family. Originally started by father (Paul Sr.) and son (Paul Jr.), the small theme bike builders of Orange County Choppers came to fame when The Discovery Channel (later moved to The Learning Channel) picked them up for its hit show American Chopper.

Usually centering around a bike with spider theme, and the generally dysfunctional relationship between Paul Sr. and his sons, the show almost hit the skids when Paul Jr. left the company to start his own venture Paul Jr. Designs.

As the father and son battle out in court over a stock buyout between the two Teutuls (Paul Sr. has a 80% share, Paul Jr. 20%, and there’s some interesting buyout clauses in their ownership agreement), Discovery pitched a new concept for the show, calling it American Chopper: Senior vs. Junior, which follows the two motorcycle shops as they struggle to build bikes in the moments when they aren’t trying to destroy each other. Throwing chairs while discussing business issues is just good family fun and a totally appropriate way to communicate with another person, right?

Whether you take Junior’s side or Senior’s, or even follow the melodrama as it still airs on television (or TMZ), there’s a very real possibility that Orange County Choppers could go into foreclosure, as GE Capital has reportedly not received a payment from Paul Sr. in sometime.

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Rossi Tests Shoulder Riding on a Ducati 1198 at Misano

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Valentino Rossi was back in the saddle today, testing his shoulder at the Italian Misano track ahead of the official MotoGP test scheduled at Sepang next month. Barred from turning a wheel on the Ducati Desmosedici GP11 because of the MotoGP winter testing ban, Rossi had to make do with a WSBK-spec 2011 Ducati Superbike 1198 SP to test his fitness levels.

Rossi’s fitness for the upcoming season is a large variable for Ducati, as the race team will need Rossi’s input at Sepang to not only further setup the GP11 for the nine-time World Champion, but his input is likely to find its way into all the Desmosedici’s on the MotoGP grid (Hector Barbera was just recently quoted as saying as much).

If his shoulder is still not up to racing levels, Rossi may not be able to fully diagnose what he needs from the GP11, setting Ducati Corse back a few steps from the rest of the competition. A statement from Rossi and a slew of hi-res photos await you after the jump.

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Vyrus 986 M2 Gets Three-Tiered Pricing & DIY Kit – Race: €55,000 – Street: €25,000 – Kit: €16,900

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Our friends at MotoBlog.it continue to have the inside track on the recently debuted Vyrus 986 M2 that was unveiled at the Verona Bike Show this past weekend. The Italian boutique manufacturer confirmed that it wanted to offer the Vyrus 986 M2 to teams competing in the Moto2 World Championship, and hinted that a production version could come father down the line, later revealing that we could expect to see a street bike as early as Sepetember of this year.

Now getting a chance to talk to Ascanio Rodorigo, MotoBlog.it has revealed that Vyrus 986 M2 will come in different variations, a Moto2-ready race bike (Factory), a street bike (SL Replica), and a do-it-yourself self kit (Replica Kit), which sees a rider buying just the rolling chassis and having to source their own motor. There’s a price point for everyone in this launch, as the Factory will cost €55,000, the SL Replica €25,000, and the Replica Kit rounding out things at €16,900.

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Vyrus 986 M2 Street Version in September

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We’re still recovering from the impressive bout of puppy love we had with the Vyrus 986 M2 Moto2 race bike that was debuted in Verona last weekend. And just when we thought we had that love sickness beat, we get news that the Italian manufacturer expects to debut its street version of the 986 by September of this year (swoon!).

Like the race bike, the street version will center around a modified Honda CBR600RR motor, and will come chalked full of go-fast goodies, including a custom special-built exhaust by Zard.

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Photo of the Week: It’s Called Marlboro Ducati for a Reason

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Editor’s note: Scott Jones will graciously be running a weekly series of his best photos from the AMA, WSBK, and MotoGP racing events here on Asphalt & Rubber. For more of his work, you can catch him at ScottJones.net.

Besides the Rossi-Ducati situation, how Casey Stoner will fare with HRC’s 2011 bike is on everyone’s mind, not least of all Jorge Lorenzo’s, who was just quoted as saying Stoner, not Rossi, would be his main competition in 2011. Stoner’s rookie MotoGP season showed flashes of brilliance, ruined repeatedly by a Michelin front tire that was not up to the demands Stoner placed on it.

Back on a Honda, Stoner will have the magnificent Bridgestone front tire without the Ducati’s temperament to manage at every corner, plus several years’ experience and a world title in his pocket since that rookie season. Given what Stoner got out of the Ducati, he should be very dangerous indeed on HRC’s final 800cc bike.”

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