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The Hero MotoCorp news keeps coming. Last week we reported on the Hero HXR 250R 250cc lightweight sport bike and the impressively practical Hero RNT diesel scooter.

This time, it’s a 620cc streetfighter concept called the Hero Hastur 620. With a parallel twin putting out around 80hp, and claimed weight of only 352.7 pounds wet, the Hastur definitely has a few of key ingredients needed for success.

With a shot across the bow of former-partner Honda, Hero recently unveiled its flagship HXR 250R small-displacement sports bike this week.

Aimed at young enthusiasts in developing markets and newer riders in general, the claimed power of 31 hp, coupled with the svelte 306 lbs curb weight, make it both more powerful and lighter than the current Honda CBR250R and putting in more in line with the CBR300R.

We are told that the Erik Buell Racing (EBR) had a hand in helping design and develop the bike but it is unclear what specifically EBR contributed towards the design.

Erik Buell Racing has its sights set on the other side of the Atlantic. To expand brand awareness and distribution on the continent, they have opened up an office in Alkmaar, Netherlands. The move is also aimed at promoting their participation in the 2014 FIM World Superbike Championship with riders, Geoff May and Aaron Yates.

With Hero MotoCorp holding a near 50% stake in EBR, it also seems like a move for Hero to expand its marketing and distribution of it’s own products to the European market.

With Hero intending to bring its bikes to the North American market in 2014, an expansion in the European market, if successful, could solidify its brand recognition in the Western world, especially amongst younger riders or commuters looking for a cheaper pair of wheels to get around.

While debuting its EBR 1190RX street bike last week at the AIMExpo, Erik Buell Racing announced its intent to begin racing in the World Superbike Championship. At the time, details were light on that intent, though while talking to Greg White, Geoff May let it slip that he and another rider would be forming an American team entry into WSBK for next season.

Using the EBR 1190RX as its racing platform, Erik Buell Racing would be the first American marques to compete in WSBK since the series’ inception in 1988. However one of the big unanswered questions for Erik Buell Racing is how the company plans on meeting homologation requirements.

Debuting today at the AIMExpo in Orlando, the 2014 Erik Buell Racing 1190RX superbike is already the talk of the event. Based off the company’s uber-pricey EBR 1190RS racing machine, the EBR 1190RX is the RS’s more affordable, yet still potent, street bike sibling.

Featuring 185 peak horsepower in a 419 lbs bulk (sans fuel), Erik Buell Racing is posting some impressive numbers with the EBR 1190RX, though we think the $18,995 is the figure that will really get people excited. Putting the Erik Buell Racing 1190RX in “Ducati territory” for potential buyers, EBR is now a serious street bike company for enthusiasts to consider.

The Erik Buell Racing 1190RX is one of the sport bikes that we have been anxious to see this year, as it is EBR’s encore model to the EBR 1190RS superbike. A more consumer-oriented machine, the EBR 1190RX is an important release for the small American brand, and it is debuting this week at the inaugural AIMExpo in Orlando, Florida.

Leaking ahead of the show, we can see that the EBR 1190RX doesn’t stray too far from the lines of the EBR 1190RS, though it does feature a pillion and a slightly modified exhaust can. Minus the race-ready suspension, wheels, bodywork, etc the 2014 Erik Buell Racing 1190RX looks ready to come off the track and head for the street. We will know in due time whether the headlight has been revised, as EBR teased a very aggressive front lamp only two months ago.

Heavily teased, we now know that Erik Buell Racing will debut its EBR 1190RX sport bike in mid-October, at the AIMExpo in Orlando, Florida. Tipped to be a more affordable version of the Erik Buell Racing 1190RS, the 1190RX has been spotted with a seat for a pillion, has an uber-aggressive headlight, and will likely come without its premium suspension, wheels, and braking components.

“This is the culmination of decades of dedication, innovation and teamwork,” said EBR Founder Erik Buell. “We have been working to create a pure rider’s machine and a true world brand. From the heartland and the heart of America, these are extraordinary motorcycles that discerning riders everywhere will be passionate to own.”

It seems Erik Buell Racing has been thinking about alternative-fuel vehicles, as the company from East Troy had filed and received a patent for a hybrid drive motorcycle design.

There is nothing particularly astonishing about EBR’s patent, after all with hybrids being all the rage in the four-wheeled world, it was obviously only a matter of time before that same trend transitioned to motorcycles as well.

However, what is interesting about Erik Buell Racing’s patent is that it doesn’t set forth the Prius-inspired setup that you would expect, where an electric motor takes over or assists an internal combustion engine.

Instead, EBR’s setup is more like the Chevy Volt, with a small petrol-fueled generator being on-board to charge the bike’s batteries once they have been depleted by the electric motor, and thus killing the range anxiety that is prevalent in current EV bike designs.

Erik Buell Racing continues to tease its upcoming models on the company’s Facebook page, and to compliment the two-seater ass shot from several weeks ago, EBR has posted up a shot of a bike hiding in the shadows, with its LED marker lights illuminated.

Though Erik Buell Racing has purposefully doctored the photo, so we can’t decipher more of this bike’s details, the big reveal here is the new headlight design for EBR that replaces the very Roehr/MV Agsuta setup found on the EBR 1190RS.

On its Facebook page right now, Erik Buell Racing is teasing a two-seater bike, which looks suspiciously similar to the EBR 1190RS homologation-special racing machine.

With EBR teasing the names of three future machines on its website: the RX, SX, and AX, those who are capable of putting two-and-two together can deduce that the Milwaukee-based company is getting ready to bring another version of its 1190cc street bike to market, complete with a pillion.

A plethora of Indian Financial publications are reporting that Hero MotoCorp has bought a 49.2% stake in Erik Buell Racing for $25 million. Hero MotoCorp is India’s largest two-wheel manufacturer, and for a year now has partnered with Erik Buell Racing for technical development, as well as sponsoring the American company’s AMA Pro Road Racing team for the past two seasons.

Today’s news confirms numerous rumors we have heard about the Hero investing in EBR. Acquiring only 49.2% of Erik Buell Racing, Hero has only a minority stake in EBR, and while we cannot confirm the information, we would imagine that the odd 49.2% ownership was done to keep Erik Buell as the majority shareholder in his company.