Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Ronin – 47 American Street Bikes Like No Other

10/01/2014 @ 1:03 pm, by Jensen Beeler26 COMMENTS

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You will have to go back almost five years to remember Magpul’s Ronin motorcycle concept. Based off the Buell 1125R chassis and engine, the Magpul Ronin was very refreshing and different approach to an American street bike.

Fast-forward to the present, and Ronin Motor Works (the company spun out of Magpul to make the Ronin motorcycle) is ready to sell its first 12 units of the avant-garde bike.

Key items on the Ronin include a linkage fork design, with a Penske shock handling the bumps traveling up the aluminum girders. Our favorite feature, the radiator has been place high up, near the handlebars, and features an integrated headlight design.

Magpul Ronin 1125R – A Samurai Looking for a Master

01/17/2013 @ 3:12 pm, by Jensen Beeler34 COMMENTS

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It has been some time since we saw the Magpul Ronin concept bike, a re-imagined Buell 1125R that was built by the folks at Magpul Industries — a company more well-known in the gun community than than in motorcycling. Making waves with the design though, Magpul setup a new company, Ronin Motorworks, to explore the idea further. Hiring a team of designers and engineers from the motorcycle industry, the result of this endeavor is the Magpul Ronin 1125R sport bike, of which 47 examples will be made, in honor of the 47 Ronin story from feudal Japan.

A fitting metaphor for the story behind the closure of Buell Motorcycles, the 47 Magpul Ronin 1125R bikes will be built from new Buell 1125 chassis that were stored from the original inventory. While a limited-production machine, one of the cooler details of the Magpul Ronin 1125R is that instead of a number plate scheme for the 47 motorcycles, Ronin Motorworks will name each bike after one of the samurais from the original story.

Erik Buell Racing Prices Announced

05/09/2010 @ 9:01 am, by Jensen Beeler11 COMMENTS

Erik Buell Racing has released pricing details on its EBR 1125R DSB, EBR 1125RR, and EBR 1190RR race motorcycles. In addition to these models, Erik Buell Racing also has a few track bikes that are available for sale. Prices after the jump.

Magpul Ronin Gets Closer to Production

03/22/2010 @ 12:51 pm, by Jensen Beeler8 COMMENTS

You may remember that we drooled over Magpul’s take on the Buell 1125R. While we often give Buell motorcycles a hard time, we admittedly fell head-over heels for this concept. Hinting at the time it debuted that there could be a limited production run or a kit for current Buell owners, Magpul has taken the feedback and attention from the Ronin, and refined the motorcycle further. Photos and more after the jump.

Erik Buell Racing 1190RR Race Bike Announced – Future World Superbike Contender?

12/04/2009 @ 12:04 pm, by Jensen Beeler39 COMMENTS

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UPDATE: EBR has officially unveiled the Erik Buell Racing 1190RR

As Erik Buell Racing begins to take shape (the company has now taken over the erikbuellracing.com domain), details about the company are starting to come forth. First up is the news that EBR will offer three race versions of the 1125 platform. The most interesting of these three bikes being the 1190RR, an 1190cc race machine made to take advantage of the latest racing rules for v-twins in the Superbike category at the world level.

Erik Buell Explains Erik Buell Racing

11/23/2009 @ 2:00 pm, by Jensen Beeler1 COMMENT

After Buell Motorcycles got the axe by Harley-Davidson, it seemed like Erik Buell’s dreams had come to a crashing halt. However with this past weeks announcement of Erik Buell Racing, Erik and his team appear to be rising out of the shutdown of BMC like a phoenix out of the ashes of a fire.

Elaborating further on the official press release, Erik Buell describes his new venture and sets the date for his last day at Buell Motorcycles.

2010 Buell 1125 Adds Battery Tender Plug – Finally Acknowledges Bikes Will Sit on Showroom Floor

07/27/2009 @ 12:37 pm, by Jensen Beeler19 COMMENTS

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The big news for Monday is that Buell has updated its model line-up for 2010. While we could probably make this an at length post, detailing everything new and great about the true American Sportbike brand, in reality it boils down to just marginal increases in the products look, feel, and general performance.

However, there are a couple points of interest we would like to point out. The 1125CR now has the color white (which does look rather good), and an integrated battery tender plug.

We’re not quite sure if this is because the bikes sit at the dealership for so long waiting to be sold, or if they get relegated to the back of the garage while their owners ride something else. Either way, Buell clearly seems to expect their bikes to sit around and do nothing for a while.

Buell 1125RR Race Bike – Bringing More Mockery to AMA Superbike Racing

07/16/2009 @ 7:43 pm, by Jensen Beeler3 COMMENTS

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Buell Racing is trying to go legit, and make a bid at the American Superbike class in the AMA. After already making a joke out of the Daytona Superbike class, Buell is going to offer a turn-key bike for AMA licensed racers who are looking to take on real superbikes like Honda CBR1000RR and Yamaha R1.

If you’re an AMA licensed privateer, looking to compete in the American Superbike class, with about $40,000 burning a hole in your pocket, Buell is hoping you’ll take up the cause and waive the American flag for them.

Buell 1125R Breaks Motorcycle Land Speed Record…On Ice

05/08/2009 @ 12:52 am, by Jensen Beeler2 COMMENTS

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Take one British stunt rider (Craig Jones), one American sport bike (Buell 1125R), and one frozen Swedish lake bed (Lake Dellen), and what do you have? A 148 mph PR stunt that would be a record if there was a category for such a thing.

AMA Checks Power-to-Weight Ratio on Pro Daytona SportBikes – A&R Checks the Math

05/07/2009 @ 12:47 am, by Jensen Beeler6 COMMENTS

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AMA Pro Road Racing officials dyno tested the 10 motorcycles that qualified for Friday’s Superpole session at Barber Motorsports Park, in an effort to maintain a more competitive balance among the hodgepodge of bikes competing in the series. In their study, they found that the bikes range in power-to-weight ratios from 2.65lbs/hp to 3.14lbs/hp, with a .28lbs/hp gap between first and second ranked bikes. What is interesting about the report from the AMA is that they never named which bikes were making how much horsepower, thus leaving it a mystery who had the supreme power-to-weight advantage. Never fear, math and common sense are here. We crunched the numbers to figure out what the likely results are in this report. Our conclusions may astound you, and/or confirm your suspcions about the series, and maybe AMA road racing as a whole.