Ducatisti: do you want the good news or the bad news first? The bad news is that the market for motorcycles 500cc and up is down 17% worldwide for the first quarter of this year, which means the “good” news is that Ducati is only down 5% for Q1 2013.

Not exactly the start out of the gate that Audi was hoping for its newly acquired two-wheeled brand, but what are you going to do? Western Europe is a mess, with Spain and Italy continuing to go down like a…well, you know.

Even the American market is on a slight decline for the first quarter, after showing signs of hitting rock bottom earlier last year. Accordingly Ducati sold  1,605 units in the USA — it’s the largest market by volume.

So why are we a bit giddy here at Asphalt & Rubber? Well while we don’t enjoy the misery of motorcycle brands, the fact that Ducati Motor Holding is now under the Audi AG umbrella means that we get far more detailed quarterly and yearly reports from the two-wheeled marque.

Want to know which Ducati model is out-selling them all? How about how many of each model were produced versus how many were sold? We’ve got the digits after the jump.

April 1st is our most-favorite day of the year, as it is the Christmas Day for journalists far and wide — and like Christmas, it is better to give, than it is to receive. The motorcycle industry gives plenty on this day, and we thought we’d share with you the April Foolery that caught our attention this most glorious of days.

Here at Asphalt & Rubber, David’s fiction on the upcoming changes to the World Superbike Championship reigned supreme, and the bit about adventure-touring bikes replacing the World Supersport series was especially amusing.

We also got some interesting texts, emails, and comments about BRD’s new fund-raising plan, as well as the AMA Pro Racing’s supposed homologation of the Aprilia RSV4 Factory for supersport racing. We assure you that while they may mimic something close to what is possible in reality, neither stories are true…as far as we know.

How about from the rest of the industry though? In case you missed them, the highlights of April Fools Day are after the jump.

Every year we find ourselves covering the launch of LCR Honda’s team livery and subsequent photo shoot. Maybe it is because we love Lucio Cecchinello’s approach to localized sponsorship for his MotoGP team, but more likely it is the attention to detail and artisan approach the Italian brings to his satellite Honda squad.

This isn’t just a motorcycle team, it is a family…a family of very passionate motorcyclists, and it shows. For 2013, Stefan Bradl is back, and will be campaigning the season with a factory-spec Honda RC213V race bike. More photos after the jump.

Breaking cover in November 2012, the MV Agusta Rivale 800 is the Italian brand’s newest addition to its motorbike family, and features a new 800cc three-cylinder engine, which also powers the mid-range MV Agusta Brutale 800.

Whereas most brands debut a model at the INTERMOT or EICMA shows in the fall, and then release that models in the spring of the following year, MV Agusta has a slightly different timeline, which could make things interesting for when the Rivale actually makes it onto dealership floors.

The second bike getting Hinckley’s special edition treatment, the 2013 Triumph Speed Triple SE is as you would expect: the British brand’s venerable full-figured streetfighter machine, with revised paint and parts. Getting a distinct blue frame and swingarm, the Triumph Speed Triple SE also sports a “matte graphite” paint job with blue decals.

Other changes include a bevy of carbon fiber parts (mudguard, side pods, tank cover panel, and inner radiator panels), along with color-matched fly screen, belly pan, and seat cowl. Triumph also saw it fit to add a clear taillight assembly, as well as new covers for the clutch, alternator, and front sprocket.

With loads of other detail-finishes, you can get your first look at the 2013 Triumph Speed Triple SE on May 1st at your local Triumph dealer, but you better bring $13,399 with you if you want to take the bike home with you.

For the 2013 model year, the Hinckley brand is bringing out some more special edition model goodness, and first up is the 2013 Triumph Bonneville SE. The equation is simple, take one Triumph Bonneville, add a new red frame, new paint, a new headlight, a black pillion grab rail, and presto, you have the Triumph Bonneville SE.

A unique twist to Triumph’s 865cc retro-classic, the design gives us the same feeling as the Moto Guzzi V7 Clubman Racer, with its black, chrome, and candy-apple red tricolor paint scheme. If the headlight looks familiar to you, that’s because it comes from the Triumph Thruxton. Triumph has also added a unique black vinyl seat with red stitching. Available May 1st, the 2013 Triumph Bonneville SE will sell for $7,999 in the USA.

Although the Triumph Tiger 800 and Triumph Tiger 1200 models are doing well in the market, the British brand from Hinckley doesn’t seem ready to kill the Triumph Tiger 1050, and has instead revised the model for the 2013 model year.

Adding 10hp to the three-cylinder motor (123 hp & 76.7 lbs•ft of torque at the crank now), the renamed Triumph Tiger Sport features a new single-sided swingarm, a slimmer subframe, a revised suspension and geometry, along with redesigned fairings and wheels.

The cancelling of the Argentinian round of MotoGP has had a knock-on effect for the World Superbike series as well. The dropping of the race in Argentina caused MotoGP to push its season opener at Qatar back a week to April 7th, which then put it on the same weekend as the World Superbike round scheduled for Aragon on the same date.

To avoid a clash of the two series, the FIM has chosen to move the date of the Aragon WSBK round, moving it back a week in turn to April 14th, filling the gap between the MotoGP rounds at Qatar and Austin.

It will be a new year soon, and for some of Asphalt & Rubber‘s more international readers, New Year’s Eve may have already given way to New Year’s Day (Happy New Year, if that’s already the case). Going through my RSS feed, it seems obligatory that we make some sort of Happy New Year proclamation, summarize the stories the site has covered, and share some insight on the inner-workings of our operation here at A&R. The Dude abides.

Unsurprisingly, the starting point to our story begins roughly 12 months ago, as with the start of each year I like to look back on the 365 or so days we just completed, and outline my plans for the coming year. Some of that planning is just basic business stuff like benchmarks I hope to achieve with the site traffic, readership, and financials, while the rest of that planning is comprised of stories or events I would like the site to attend and cover.

Four continents, a dozen or so timezones, and more countries than I can remember, the 1,000+ articles written this year on Asphalt & Rubber are truly international in their origin, as are the 4.5+ million of you who came here and read those stores 10 million times. For reasons beyond my comprehension, the site continues to grow in the double digits, with the A&R readership growing another 30% in 2012 over last year.

Pushing over 20 TB (the TB stands for terabytes, or 1,024 gigabytes) of data, those numbers make Asphalt & Rubber not only just the largest motorcycle blog in the United States, but one of the largest in the world — something I find mildly amusing, since yours truly is more than mildly dyslexic.

As for trends, being an online publication means that we are on the front line of watching the motorcycle industry’s adoption of social media, with 10% of our readers finding us on social networks. The real interesting part? This figure is up 40% over last year.

Instead of just listing our top ten or so stories this year, something which most of you could probably guess the list of quite easily, I have tried to cultivate some basic topics from within the industry and the stories that drove those topics this year, as well as some stories that stood out to our editorial eyes. Enjoy them after the jump.

It hasn’t even been two months since MV Agusta debuted it line-up of motorcycles for the 2013 model year, but the Italian company is already revising its European pricing ahead of the 2013 bikes’ debut in the coming spring. With most models getting a €200 to €300 boost in MSRP, the only MV’s unaffected by this strange price increase are the base model MV Agusta Brutale 1090 and base model MV Agusta F4.

The three-cylinder MV Agusta F3 and MV Agusta Brutale 675 machines get a €200 kick across the board, while the four-cylinder machines get the €300 price increase. No word as to why MV Agusta is increasing the price (though we can guess that the Varese brand is looking for some more euros on its bottom line).

The price change is an especially strange move after releasing its 2013 line so recently, and shows MV Agusta second-guessing itself on one of the company’s more important decisions. It is not clear at this time how this news will affect pricing in North America, if at all (we suggest contacting your dealer). A full breakdown of the price changes is after the jump.