Marc Márquez is the highest paid MotoGP rider in the world. His salary is rumored to be in the region of €15 million a year, and while the numbers bandied about for rider salaries can be wildly inaccurate, there is evidence to suggest this is not far off the mark, if you will excuse the pun.

HRC is said to give riders an automatic €2 million a year raise for winning the championship, so Márquez’s five MotoGP titles in theory add up to a tidy €10 million since he entered the premier class. And that is on top of the base salary he stated out with, and any extra wages he may have negotiated for himself.

He is worth every penny of that to HRC. Without Márquez, Honda’s championship trophy cabinet would have been conspicuously bare. In the five seasons in which Márquez won the MotoGP title, the second-placed Honda rider finished third, fourth, sixth, fourth, and seventh respectively.

For a factory that regards itself as the pinnacle of motorcycling, not winning championships is not an option. The dry spell between Nicky Hayden’s 2006 title and Casey Stoner’s in 2011 is still a painful memory for Honda.