It seems every couple months we have to report on the changing landscape in the moto-journalism realm, as the motorcycle industry continues a heavy churn with its constant state of flux and never-ending evolution (or lack thereof).
So far, we have seen a massive shakeup of Bonnier’s motorcycle titles, including Cycle World going to a quarterly format and Motorcyclist publishing every-other month format, while closing titles like Sport Rider and consolidating titles like Bagger and Hot Bikes.
We have seen The MAG Group (which is going through its own bankruptcy proceedings right now) close the doors at Motorcycle-USA, and also sell Cycle News to the motorcycle industry’s top advertising network.
We have also seen RideApart sold to media conglomerate Motor1 (and recently lost its Editor-in-Chief), Vertical Scope’s Motorcycle.com just lost its #1 and #2 leaders, Canada Moto Guide (the largest online publication in that region) has switched ownership, and internet upstart Rider’s Domain (owned by Jake Wilson) just let go of a significant part of its content and editorial staff.
The motorcycle media landscape is rapidly changing, and those changes have hit another publication: Motorcycle.com.
The original gangster of online motorcycle news, Motorcycle.com has seen its two raking newsmakers make their exits from the publication, Sean Alexander and Kevin Duke.
For those who don’t know, Duke was the Editor-and-Chief of MO since 2007, before losing the position in late-2017, while Alexander served as the Director of Powersports Editorial since November 2013, until about one week ago.
Both men now find themselves no longer part of the company, as Vertical Scope – Motorcycle.com‘s owner – re-organizes the brand.
This news has been a bit of a shock to the moto-journalist ranks, though perhaps not ultimately that surprising.
Just two weeks ago, it seemed that Canada Moto Guide was set to close its doors, but the Canadian motorcycle news site will live on, after finding a new owner.
Announcing the news this weekend, Canada Moto Guide has been purchased by autoTRADER.ca, which is one of Canada’s largest automotive websites.
“I’m very happy, and I know that Rob would also be happy and proud to know that CMG is now in the care of autoTRADER,” said Courtney Hay, the former owner of Canada Moto Guide and wife to the late Rob Harris, who founded of the site. “Canada Moto Guide has a great future ahead of it.”
Canada’s premier motorcycle news website is set to close, as Canada Moto Guide‘s publisher Courtney Hay announced the news this week. Hay took over CMG a little over a year ago, after her husband Rob Harris (the Founder of Canada Moto Guide) passed away in a motorcycle accident.
Since then, the struggle of keeping CMG operational and profitable, especially during one of the most difficult times in the motorcycle industry, has been too much for Hay and her family, as she now looks to shut down Canada Moto Guide, unless a new publisher can be found.
This news is unfortunate to hear, as it means that the Canadian motorcycle market seems set to lose one of its most important voices, not to mention the larger implications Hay’s announcement reveals about the online media landscape for the motorcycle industry.
The news was made public via a press release on RideApart, and from its wording it seems that operations at the RideApart.com website will continue as they have been, with Motor1 instead looking to leverage the RideApart brand into other spin-off sites, the same way it has done with the “Motor” brand.
“We’re extremely excited to add RideApart to the growing Motor1 network,” said John Neff, Editor-in-Chief at Motor1.com.
“The site will continue to be a leader in coverage of the motorcycle world, publishing the news, reviews, and motorsports coverage that RideApart readers have come to expect. Now joined with the resources and reach of Motor1’s global footprint, it will be our template for launching more editions devoted to motorcycles around the world.”
Managing the community aspect of a website like Asphalt & Rubber is no easy feat, especially considering the online personalities some people take on while behind the keyboard.
The history of the internet troll is as rich and long as the internet itself, as anonymity (or at least the appearance thereof) allows a cultivation of personality traits that would otherwise not manifest themselves in public.
In essence, what I’m trying to say is that people online can be dicks.
We are fairly lenient in the comments section, but that doesn’t mean that our ban hammer is sitting in the corner collecting dust – every once and a while, we have to banish a user from the pages of A&R. But once gone, where do they go? Alas, we finally have the answer.
For being a motorcycle mega-brand in his own right, Valentino Rossi has been slow to adapt to this crazy new thing called the internet. A series of tubes, the internet has been a remarkable breakthrough on a variety of levels, changing the paradigm of how we eat, sleep, and waste our lunch breaks at work. Helping teenage girls gossip about their latest crushes, aiding in the massive distribution of pornography to middle-aged men who hide in their basements from their wives and children, and allowing no-talent journalistic hacks to masquerade around as proper motorcycle journalists, there is literally no telling how the internet will change our lives next, and what industries it will turn on their head.
Well get ready for another shockwave ladies and gentlemen, as the G.O.A.T. himself, Valentino Rossi, has hopped on this interweb bandwagon with full 0 & 1 force, first by finally creating his own official website, and now by signing up for a thing called Twitter. Tweeting, twatting, twittering so far in only Italian, Rossi was one of the last hold-outs of MotoGP riders to embrace the micro-blogging service (Randy de Puniet just got on Twitter this week too we might add. Thanks Lauren). Rossi’s move is sure to create a stir with the VR46 crowd, as his legion of fans can now take time out from their busy days of lathering neon yellow paint all of their bodies, and hang onto every one of Rossi’s 140 character messages.
So far, Rossi has tweeted about go-karting, his injured finger, and traveling to Melbourne. We wait with bated breath to see what photo the nine-time World Champion first tweets from his account. Bellissima.