MotoAmerica’s Shelina Moreda Is the Newest CoverGirl

Outside of an exploratory time in college, I will admit to a certain amount of naiveté when it comes to women’s makeup, but I do know a few things about motorcycle racing, and a little bit more about the motorcycle industry as a whole, which is why today’s news is a pretty big deal. Motorcycle racer and motorcycle school instructor Shelina Moreda has been named the newest CoverGirl, as the American cosmetic brand is looking to broaden its reach with women, which in turn also helps the motorcycle industry broaden its reach with women. Moreda is known best for racing in the MotoAmerica paddock, along with stints abroad, racing in China, Japan, Qatar, and Spain.

Alta Adds Enduro Model to Its Electric Lineup

The electric motorcycle lineup from Alta Motors quietly grew larger today, with the San Francisco startup adding an electric enduro model to its range. As such, say hello to the 2018 Alta Motors Redshift EX. The bike is pretty straightforward, as it takes the motocross-focused Redshift MX, makes some chassis changes and adds a license plate, so you can go shredding off-road and on-road alike. To the finer details, the chassis changes include an 18″ rear wheel, narrower rake and larger offset, a WP rear shock with a custom reservoir, a smaller rear brake, and Metzeler 6 Days Extreme tires. All of this adds up to a 275 lbs electric motorcycle (which is kind of a thing right now) with 40hp at the rear wheel, and 120 lbs•ft of torque at the countershaft sprocket.

Ben Spies Making a Return to Motorcycle Racing?

Could we see the return of Ben Spies to motorcycle racing? That’s the talk of the paddock right now, and the former MotoGP racer is helping fuel the fires with his social media posts. Our sources point to Spies gearing up for a return to domestic racing, as he looks to ride in the MotoAmerica Championship (presumably on a superbike), and possibly also as a team owner as well, fielding his own entry. This should come as a surprising but welcomed bit of news to motorcycle racing fans, as the 33-year-old seemingly retired from motorcycle racing after the 2013 MotoGP Championship season, after extensive damage to his shoulders seemed to rule him out of a future of racing motorcycles.

Ducati Will Stay as a Part of Volkswagen

Reports out of Italy are confirming the news that Ducati will remain as a part of the Volkswagen Group, with the German company ceasing its pursuits of divesting the Italian motorcycle company from its ranks. This shouldn’t come as a surprise to anyone following Ducati’s business situation, as reports of the divestiture stalling out were circulating this time last month. The news seems to come with a bonus, with Ducati CEO Claudio Domenicali reportedly confirming the news internally (other reports quote Audi CEO Rupert Stadler doing the same as well). With that, Evercore Partners – the investment bank that was hired to solicit bids on Ducati Motor Holding – will stop pursuing brands that may want to see Ducati within their corporate holdings.

Rumor: Street-Touring Version of the Kawasaki H2 Coming?

I like this rumor. I like what this rumor says. And, I like that this rumor doesn’t seem to go away. The scuttlebutt of the motorcycle industry right now is suggesting that the street-shredding Kawasaki Ninja H2 might be joined by a sport-touring variant. This Kawasaki Ninja H2 GT – as some are calling it – takes the potent supercharged liter-bike, and makes it a little bit better suited for long-distance riding…well, as better suited to touring that a 200hp+ fire-breathing motorcycle can be. It remains to be seen how Kawasaki plans to expand its supercharger lineup of motorcycles: whether these rumored new machines will vary slightly in form-factor to accommodate different kinds of riding (using the current H2 as a platform for new models), or if Kawasaki will debut an all-new chassis design for these rumored motorcycles.

Solid-State Batteries, A Game-Changer for EVs?

This week’s big news is that California is looking at how it can join China, France, The Netherlands, and the United Kingdom in the banning of internal combustion engines in the coming decade(s), a move that will surely be a shot in the arm for electric vehicles. While the social and political pressures are coming into alignment for electric cars, trucks, and motorcycles, the technology for these next-generation vehicles is still not fully baked, and the biggest rate-limiter for EVs are their batteries. That is about to change, however, with solid-state batteries (a battery that has both solid electrodes and solid electrolytes) looking like the silver bullet that could make electric vehicles comparable in performance and price to their internal combustion counterparts.

Investigator Releases Report on Nicky Hayden Crash

On May 17th, 2017, Nicky Hayden was out training on his bicycle, near the Adriatic Coast, when he was struck by car in an intersection very close to the Misano World Circuit. The incident would prove to be a fateful one, and send ripples through the motorcycle industry, as Hayden died five days later in a hospital outside of Rimini, Italy. Since then, the accident has been under investigation by the local prosecutor, and the results of that forensic investigation have now been released to the public. Reconstructing the incident through statements made by the driver, eyewitnesses, and CCTV video footage, the investigation has found fault on both sides of the crash – assigning 30% of the blame to Nicky Hayden, for running the stop sign, and 70% of the blame to the driver, for excessive speed.

California Considers Killing Internal Combustion

Bloomberg is reporting that California Governor Jerry Brown is considering ways to ban the sale of vehicles that use internal combustion engines – a move that could have massive implications not only for vehicle sales, the environment, but potentially the motorcycle industry as well. Still in the early days of consideration, the news comes from remarks made by Mary Nichols, who is the Chairman of the California Air Resources Board (CARB), and her remarks and relaying of thought from Gov. Brown don’t make it clear if the ban would apply only to passenger vehicles, or if it would include modes of transportation like trucks, commercial vehicles, and motorcycles. However, the move mimics similar bans that we have already seen in places like China, and follows a trend that is catching on in European countries as well.

MV Agusta F4 LH44 Limited Edition Debuts

Italian motorcycle maker MV Agusta, and Formula 1 star Lewis Hamilton have re-upped their contract for collaboration, and one of the first fruits of that labor is a limited edition MV Agusta F4 superbike. Confirming our story from earlier today, the MV Agusta F4 LH44 picks up where the MV Agusta Dragster RR LH44 left off, adding Hamilton’s “unique” tastes and stylings to MV Agusta’s tapestry of motorcycles. Like with the MV Agusta F4 RC, the exercise is primarily visual, though like on the RC edition, MV Agusta adds its race kit to the package, which is good for a claimed 212hp. The big technical change of note is the titanium race exhaust from SC Project, which does away with the beautiful four-pipe undertail exhaust that Massimo Tamburini made famous.

Eugene Laverty Explains His 2017 WorldSBK Season

A return to World Superbike, with the bike that he came so close to winning the championship on – it all appeared like a dream opportunity for Eugene Laverty, to put himself into a position to win the title. The dream quickly turned to a nightmare, and from the start of winter testing it was clear that major work needed to be done to return the RSV4 to the front. Moving to the Milwaukee Aprilia squad understandably led to heightened expectations. In their second year in WorldSBK, the former British Superbike champions were expected to make a leap forward. Teething problems were expected with the switch from BMW to Aprilia, but not the struggles that lay ahead. “During the winter you can go in the wrong direction with the bike,” commented Laverty. “Unfortunately, that was the case for us.”

When Ducati Corse announced that it had “partnered” with Mercedes-Benz’s in-house tuning brand AMG at the LA Auto Show, the deal raised a few eyebrows and sent shock waves across the keyboards of journalists as everyone asked themselves “what could this all mean?!” At the time it was obvious that the AMG brand would be featured on the Desmosedici GP11 race bikes of Nicky Hayden and Valentino Rossi, and that the sponsorship was just one of many that Ducati had secured, likely having something to do with a certain nine-time World Champion.

However the deal still stuck out as more than a straight advertisement transaction, with Ducati even saying that the relationship would be reciprocal, with the Bologna Brand helping hock a few Stuttgart Sleds in Mercedes-Benz’s ad campaigns. We got our first taste of how that cross-pollination of a partnership would look almost immediately after the announcement, with the two brands engaging in a sort of teaser video of what was to come further down the road (road…get it? ha!).

Then of course more recently we got another taste as the Ducati Superbike 848 EVO made a cameo appearance in a commercial that pitted it against a Mercedes-Benz C63 AMG Coupe. A lesser known fact to the public, but one readily apparent to journalists who attended the Ducati Diavel launch in Los Angeles, was that Mercedes-Benz has been supplying AMG-tuned vehicles to Ducati to use at press, media, and public events.

While it would seem that the two premium brands are exploring the limits of their marketing synergy, and how two wheels can compliment four wheels, and vice versa, reliable sources close to Asphalt & Rubber have revealed that the partnership goes deeper than just a joint-marketing campaign, and is in fact a part of an elaborate purchasing agreement that sees Mercedes-Benz acquiring Ducati Motor Holdings should certain criteria be met.

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Yamaha Stock Drops 10% After Earnings Report

02/15/2011 @ 7:19 am, by Jensen Beeler2 COMMENTS

Investors at the Tokyo Stock Exchange were not happy with Yamaha Motor this morning, as the Japanese motorcycle manufacturer reported its 2010 earnings and 2011 forecast, and promptly saw its stock drop 10%. Despite managing to turnaround its 2010 income from the ¥216.1 billion ($2.5 billion) loss it took in 2009 to a profit of ¥18.3 billion ($219 million), Yamaha only expects to improve on these gains by just over 9% in 2011.

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BMW Motorcycle Sales Up 24% in January

02/08/2011 @ 10:15 am, by Jensen Beeler4 COMMENTS

Monthly sales reports are becoming a more common occurrence from motorcycle OEMs who are actually starting to crawl out of the lower circles of motorcycle industry hell (makes you wonder about the companies not making press releases though, huh?), and accordingly BMW has posted its January 2011 numbers, which shockingly again show strong figures. Selling 4,714 units in January 2011, BMW Motorrad posted a 23.6% sales increase over January 2009’s numbers (3.814 units). Achtung!

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America Expected to Continue Using Less Gasoline

01/03/2011 @ 1:14 pm, by Jensen Beeler4 COMMENTS

Gasoline demand in the United States hit an all-time high in 2006, and ever since then has been on the decline. Aided by rising prices, more efficient vehicles, and a slowing population growth, the United States as a whole is not only using less gas than before the recession, but we as a country have entered into a continued trend of decreased gasoline demand, which government officials and industry executives believe will be a permanent trend from this point forward. While current usage is about 8% less than the 2006 peak, experts expect to see as much as a 20% reduction in gasoline use by 2030.

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Fiat Officially Says Ciao to Yamaha

01/03/2011 @ 11:15 am, by Jensen Beeler8 COMMENTS

This weekend, Fiat and Yamaha unsurprisingly and officially ended their four-year relationship. The first non-tobacco title sponsor in the four-stroke MotoGP category, Fiat joined up with Yamaha in 2007, when MotoGP switched to the 800cc format. Originally justifying the sponsorship as a way to reach a car-buying audience that was younger than Formula 1 fans, Fiat has always had its eye on the Italian rider. That relationship has manifested itself in Rossi testing with Ferrari on numerous occasions, and prompted the nine-time World Champion to consider kart racing after his motorcycling career is over.

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The Federal Reserve made disclosures today that it quietly made short-term loans to major institutions and Fortune 500 companies during the 2008-2009 economic meltdown. Among one of the companies listed as receiving a 3-month Commercial Paper Funding Facility (CPFF) promissory note from the Fed is Harley-Davidson, which received 33 loans totaling $2.3 billion in aid to meet operational needs. Other companies who received economic help include GE (12 loans totaling $16 billion), Verizon (two loans totaling $1.5 billion). Commercial paper was also purchased from McDonalds, UBS ($74.5 billion), AIG ($60.2 billion) and Dexia ($53.5 billion).

The concept of “buying paper” has been mislabeled by other sources as a bailout from the Fed, despite the fact that loans made by the Federal Reserve differ from the bailouts we saw for the auto and banking industries both by being for a short-term duration, and because they only replaced other short-term cash flow loans that disappeared during the financial crisis (that’s what you get for getting financial news from a motorcycle site that spells Warren Buffett’s name like a meal from which guests server their own food, and then over reports his lending amount to Harley-Davidson by over three-fold).

If anything this news shows the great lengths the Federal Reserve had to take in order to keep the credit market open for major American businesses and institutions. It should be noted that because of the Fed’s efforts these companies were able to receive the cash flow and short-term loans to stay afloat during the crisis, and now that the CPFF program is over, the Federal Reserve reports that it not only was paid back in-full by every borrower, but also made money on the interest of all the loans ($849 million in total).

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Motorcycle Fatalities Drop 16% in 2009

09/14/2010 @ 6:43 am, by Jensen Beeler4 COMMENTS

According to the NHTSA, motorcycle deaths in the United States dropped by 16% in 2009 compared to the number of deaths in 2008. With 4,462 deaths in 2009 and 5,312 deaths in 2008, this makes for the first time motorcycle death tolls have dropped in the past decade; however federal officials are reluctant to call this a victory in rider safety.

“While we are pleased that the number of motorcycling fatalities dropped dramatically in 2009, a one-year drop isn’t a trend. We need to determine why, and ensure that the decline continues,” said Ed Moreland, AMA Senior Vice President for Government Relations.

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Ducati Pulling Out of WSBK in 2011

08/27/2010 @ 7:12 am, by Jensen Beeler11 COMMENTS

After being unable to achieve the racing regulations in World Superbike that it desires, Ducati has announced that it has officially pulled out of WSBK racing in order to focus its technical efforts on MotoGP racing, and bringing new technology to its street motorcycles. While Ducati Corse will continue to provide motorcycles and support to private teams, the Italian company will not field a factory team in the 2011 season.

Although Xerox is apparently still game to foot the bill for Ducati’s WSBK effort, the title sponsor only wishes to do so if the factory team is winning races. This goal becomes increasingly more difficult for Ducati, who is finding the current 1198 Superbike not on equal footing performance-wise with the inline-four Japanese Superbikes. Closing the performance gap for Ducati means either the simple fix of adding larger throttle bodies to the existing race package, or the expensive choice of developing the 1198 motor further.

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2011 Kawasaki ZX-10R Teaser & Concept

06/21/2010 @ 1:41 am, by Jensen Beeler10 COMMENTS

Kawasaki has released a glimpse to its all new 2011 Kawasaki ZX-10R sport bike with this concept sketch. While it’s hard to say how closely the production bike will be to this still artistic sketch, we do know the new 2011 ZX-10R will have a new motor, new frame, and new suspension.

After holding-off on bringing us new sport bikes for 2010, Kawasaki seems ready to gear up for production again (another sign the economy is getting better), and has seemingly re-done the 2011 Kawasaki ZX-10R from the ground up. Promo video after the jump.

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BMW Worldwide Sales Up 21% Through May

06/09/2010 @ 1:40 pm, by Jensen Beeler2 COMMENTS

BMW Motorrad is reporting that worldwide motorcycle sales were up 21% for the first five months of 2010, compared to 2009’s numbers. Sales were up 19.3% for the month of May alone, with 12,139 units sold, making for 45,431 units sold thus far in 2010. The newly revised BMW R1200GS/Adventure models account for 3,705 of the motorcycles sold in May, which is up almost 34% from last year.

While the GS comprises almost a third of BMW’s total sales in May, BMW reported that the F and K series motorcycles also showed strong demand in the month as well. Also making a strong showing is the all new S1000RR superbike, which sold 1,345 units in last month for a total of 5,236 units sold this year so far.

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