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Asphalt & Rubber
KTM’s Stefan Pierer Gobbles Up 25% of MV Agusta
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KTM’s Stefan Pierer Gobbles Up 25% of MV Agusta

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The BMW M1000RR Superbike Takes Another Step Forward for 2023
Bikes

The BMW M1000RR Superbike Takes Another Step Forward for 2023

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The BMW S1000RR Gets Wings and Updates for the 2023 Model Year
Bikes

The BMW S1000RR Gets Wings and Updates for the 2023 Model Year

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News

Yamaha Posts Q1 2010 Profit after Q1 2009 Loss

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Yamaha Motor Company is reporting a ¥7.5 billion ($80.9 million) net profit for its Q1 2010 numbers, which is a marked improvement over the tuning fork brand’s ¥15.8 billion ($169 million) loss in Q1 of last year. Sales for Q1 this year were up 16% compared to last year, for a total of ¥309.9 billion ($3.3 billion) in sales. Volume was also up for the brand by 26%, with Yamaha selling 1.6 million units worldwide. Despite these strong numbers, both sales in Japan (-14%)and the United States (-57.5%) fell for Yamaha in Q1 of 2010.

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Marissa Miller Poses for Harley-Davidson – Future Ambassador to Woman Motorcyclists?

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Here’s an interesting one for you marketing mavens. Harley-Davidson has tapped Marissa Miller to help promote its Nightster series of motorcycle, which isn’t really news. After all this isn’t the first time that a blonde beauty and a motorcycle have been paired in marketing photoshoot, and it also isn’t the first time that Miller has posed for the Milwaukee brand: she was also the company’s spokesperson for Harley’s “Military Appreciation Month” campaign.

Bikes

2010 Yamaha YZF-R1 Ben Spies Race Replica – For French Eyes Only?

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In order to get ready for MotoGP’s stop at Le Mans in two weeks, Yamaha France has released a special promotional package and four (both in variety and total production) race replica motorcycles on its website. We’ve already seen the American Fiat-Yamaha R1 LE, with its race livery and fake Rossi signature, but the new race rep’s from Yamaha France will feature paint schemes from both the Fiat-Yamaha and Monster Tech3 Yamaha teams. For the added €1,000 price tag the race replica’s demand, they’re actually a pretty good value, especially when compared to the American YZF-R1 LE.

Bikes

The Unofficial KTM 690 Supermono

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OmniMoto has a great piece on some KTM R&D engineers who built the fabled KTM Supermono during their off-work time. The project, which wass not supported by KTM, centers around a KTM 690 Duke motor and modified Duke/RC8 chassis. With about 80hp coming from the single-cylinder motor and its cloth-on-carburetor airbox, this RC4 wannabe looks very appealing on paper with its 140kg (308lbs) weight. Check out OmniMoto’s post for a bevy of photos, and bring Google along if you don’t parlo italiano.