If you haven’t seen it by now, there is a video of Keanu Reeves making the rounds on the internet, thanks to the folks at GQ.
The video sees the famed Hollywood actor talking about his passion and love for motorcycles, as well as his involvement in the Arch Motorcycle brand.
Reeves gives the crew at GQ a behind-the-scenes at Arch HQ, and then discusses how he came to ride motorcycles and what is currently sitting in his garage (there are more than a couple bikes).
A genuine enthusiast, it is good to see someone with the profile of Keanu Reeves sharing their love for our sport and industry.
We reckon more than a few non-motorcyclists might find their way onto a motorcycle because of this video. We hope the motorcycle industry is taking now.
Source: GQ (YouTube)