Honda & Hitachi Join Forces on Electric Vehicle Motors

News out Japan sees Honda and Hitachi starting a joint venture that will focus on providing motors for electric vehicles. The two companies signed today what they call a “memorandum of understanding, which is the Japanese business version of getting a promise ring to start a future company together. The still unnamed joint venture will be located in Hitachinaka City in the Ibaraki Prefecture, and be initially capitalized with ¥5 billion (~$44 million). Honda Motor Co. and Hitachi Automotive Systems hope to finalize this deal by March 2017, and the new company will have subsidiaries in China and the United States – both of which will have sales and production capabilities.

US Lawmaker Introduces Bill to Close the EPA by 2018

A bill has been presented to the United States House of Representatives that would seek the closure of the Environment Protection Agency (EPA) by 2018. Proposed by Rep. Matt Gaetz (R – Florida), HB 861 will likely be a mixed bag for motorcycle enthusiasts, as it will deregulate environmental restrictions set at the federal level, leaving states to draft or adopt their own provisions, which will likely have a fracturing effect on the regulatory market for motorcycles. But, it will also mean the abolition of EPA regulations that many motorcyclists oppose, like the blending of ethanol in our fuel, and restrictions on noise, emissions, and vehicle modifications.

KTM Invests in Heads-Up Display Company NUVIZ

Heads-up display (HUD) company NUVIZ just took a strategic investment from Pierer Industrie AG, the company behind KTM, Husqvarna, WP Suspension, and others. Today’s news is quite a catch for the San Diego based technology startup, and it bodes well for NUVIZ to bring its heads-up display technology to market. As such, NUVIZ hopes to have a heads-up display unit and connected rider system available in the first half of 2017. NUVIZ has raised roughly $9 million to date, via equity and debt, and our sources tell us that KTM’s purchase into the company has contributed to the lions’s share of that amount – upwards of $5 million, along with a seat on NUVIZ’s board of directors.

Red Bull Honda World Superbike Team Debuts

In an airplane hangar in Austria, Honda’s World Superbike team unveiled its wings…that is to say, the Red Bull Honda World Superbike Team debuted in the energy drink’s Hangar-7 facility in Salzburg today. As the name implies, Red Bull will be the title sponsor for Nicky Hayden’s and Stefan Bradl’s World Superbike title bid this year, on the updated 2017 Honda CBR1000RR SP2. This is the first time that Red Bull has been a title sponsor in the WorldSBK paddock, though the energy drink company’s livery can be seen on variety of bodywork throughout motorsport. “It’s a new year with a new bike, new title partner and new teammate, so there are definitely many changes ahead and a lot of things to look forward to,” said former MotoGP Champion Nicky Hayden.

PJ Jacobsen Gives His First Impressions of MV Agusta

PJ Jacobsen will once again be the sole American representation in World Supersport this year. The New Yorker had his first taste of his MV Agusta F3 in the dry while at the Jerez test, and came away suitably impressed by the bike that has won eight races in the hands of Jules Cluzel in recent years. The 23-year-old tested the bike in Jerez last year in what was seen as a shootout for the ride, but on a damp track he didn’t get a real feel for the bike. “Today was my first day on the bike this year,” said Jacobsen. “I did half a day on the MV last November in Jerez, but it was half wet, half dry so today was good to get out there. It was fully dry so I learned a lot and I’m quite happy with it. The bike is totally different to what I’ve ridden in the past, but the team works really well and they’ve impressed me.”

Check Out the 2017 Honda RC213V

The MotoGP launch season is still upon us, and now that we have seen the teams and bikes from Ducati, Suzuki, and Yamaha – it is time for Honda to take the wraps off the team its campaigning for its title defense. Debuting the 2017 Honda RC213V at a press event in Indonesia, not much has changed outwardly for the 240+ horsepower GP bike, though there a subtle differences to be seen, if you look closely and compare it to last year’s bike. The Repsol Honda fairings cover the biggest change that we know of, as reports from the test tracks confirm that Honda is experimenting with a “big-bang like” firing order on its V4 engine, a change from the “screamer” configuration of last season, which was handful for Marc Marquez and Dani Pedrosa to manage.

2016 Was A Very Good Year for Husqvarna

Last year proved to be a tough year for many brands, especially those with operations in the United States, but that wasn’t the case for Husqvarna. The rebooted Swedish brand is seeing good life while under its Austrian ownership. Making 2016 a very good year for Husqvarna, the brand is reporting a sales increase of a whopping 43% over 2015’s sales numbers. That is no small feat for Husqvarna, as 2015 was already a record year for the dirt-focuses brand, where it saw a 32% increase. Of course in many ways, up is the only direction Husqvarna can go, after its purchase by Pierer Industrie AG. Still, Husqvarna’s figure of 30,700 sold motorcycles in 2016 is a marked improvement from the near 10,000 units it was producing while part of BMW Motorrad.

2017 Suzuki GSX-RR Debuts in Malaysia

Debuting this weekend in Malaysia, the ECSTAR Suzuki MotoGP team has unveiled its team and livery for the 2017 season, which will see Andrea Iannone and Alex Rins riding the update Suzuki GSX-RR race bike. Suzuki has already shown that it has a bike capable of hunting for podiums; and on its best days, it can be a race-winner as well. For the 2017 season though, the Japanese brand hopes to build upon its success in 2016. As such, the ECSTAR Suzuki team has high hopes with the arrival Andrea Iannone, hoping that “Maniac Joe” can add some more wins to Suzuki’s tally. Looking long-term too, the addition of Alex Rins could be strong investment by Team Manager Davide Brivio, with Rins being one of Moto2’s top talents.

OEMs Are Trying to Block “Right to Repair” Laws

Asphalt & Rubber readers should be familiar with how attempts have been made to use the Digital Millennium Right Act (DMCA) as means of limiting how you can work on your vehicles, including your motorcycle. These attempts first started in 2015, and were pushed heavily by John Deere and the automobile lobby. Thankfully, last year the the Librarian of Congress allowed exemptions for vehicles to be applied to the DMCA, which will be in effect for the next two years. Now, the Motorcycle Industry Council (MIC) – a group that represents the interests of motorcycle manufacturers in the United States – is putting pressure on state legislatures and encouraging them to block “Right to Repair” bills that would codify the exemptions made to the DMCA.

EBR Motorcycles Shutting Down, Yet Again

EBR Motorcycles is closing its doors…again. Yes, you heard that right. America’s superbike brand will be winding down its production operations, starting next week, and is looking for a strategic investor to takeover the brand. Liquid Asset Partners (LAP) attributes its decision to shutdown EBR Motorcycles to the company’s difficulty to secure new dealerships, and thus increase sales. As a result, LAP says that its production volume for 2016 and 2017 was below expectations. The company then finishes its explanation for closing EBR Motorcycles with the following line: “the combination of slow sales and industry announcements of other major OEM brands closing or cutting production only magnified the challenges faced by EBR.”

Suzuki SV1000S Concept by Luca Bar Design

03/25/2014 @ 3:36 pm, by Jensen Beeler19 COMMENTS

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The Suzuki V-Strom 1000 is perhaps the most intriguing motorcycle to come from Hamamatsu in a long while, as the Japanese brand has been dormant ever since the economic dustup of 2009 and onward. A revival of new motorcycles from Suzuki, the V-Strom 1000 also represents the OEM finally building a proper offering for the ADV segment.

Building upon the V-Strom 1000, our friend Luca Bar imagines new life coming into Suzuki because of the adventure-tourer, and it isn’t hard to imagine other new machines from the V-Strom’s platform.

For a product line that is full of holes, one such plug could be the revival of the Suzuki SV1000 series, and Bar has put together both a naked and half-fairing editions of this well-loved model.

58 Hi-Res Photos of the 2014 Suzuki V-Strom 1000

09/23/2013 @ 4:13 pm, by Jensen Beeler20 COMMENTS

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In case you missed it this morning, Suzuki dropped more details on its upcoming 2014 Suzuki V-Strom 1000 adventure-touring bike. Building off its predecessor’s v-twin engine, Suzuki have coaxed nearly 100hp from the 90° twin, while adding the company’s first traction control system ever on a production-model motorcycle.

We expect the new Suzuki V-Strom 1000 to hit US soil with a price tag in the $12,500 range, making this ADV bike a very lucrative two-wheeler for any price-conscious motorcyclist who wants to get his (or her) feet dirty, while still having a great on-road experience.

To help whet your appetite on the new V-Strom’s impending official release, there are 58 high-resolution photos waiting for you in the gallery after the jump. Enjoy.

2014 Suzuki V-Strom 1000 Details Emerge

09/23/2013 @ 12:02 pm, by Jensen Beeler10 COMMENTS

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Since its concept debut at the 2012 INTERMOT show, details of the 2014 Suzuki V-Strom 1000 adventure-touring bike have slowly dribbled from the Japanese manufacturer’s lips. Giving us today a healthy dose of technical specifications and photos, Suzuki seems all but ready to debut its new V-Strom 1000.

Featuring a 1,037cc v-twin engine, which makes a peak 99hp at 8,000 rpm and 76 lbs•ft at 4,000 rpm, Suzuki has added a traction control system (a first for Suzuki) and ABS into the mix as well.

Nine Questions with Tomohisa Ichimaru – The Man Behind the Upcoming Suzuki V-Strom 1000

07/05/2013 @ 5:19 pm, by Jensen Beeler24 COMMENTS

I am not going to lie to you, after the jump is a set of very “marketing-heavy” videos from Suzuki about the upcoming Suzuki V-Strom 1000 adventure-touring bike. But since A&R readers are a clever bunch, and well-versed in smelling out the industry bullshit, I thought we would post these videos up anyways, since there are some interesting things going on with the new V-Strom concept.

Featuring nine questions with Tomohisa Ichimaru, the Product Planner in charge of the 2014 Suzuki V-Strom 1000, we get a sense of where the Japanese factory is coming from with its first proper modern ADV bike, and the lengths Suzuki has gone to ensure it meets the expectation of the existing devout Strom fan base.

Involved with the V-Strom 650 project, as well as wee-Strom owner, Ichimaru-san seems like the perfect choice for the person to guide the V-Strom 1000 project. We have heard plenty of stories coming out of Suzuki about the new V-Strom, so it will be interesting how closely the concept machine that debuted at EICMA is to the production model (expected to debut at this year’s EICMA show).

Price will be key for Suzuki, who will already have to compete for the non-BMW mindshare with the very stout Yamaha Super Ténéré.

More Photos of the Suzuki V-Strom Concept

11/13/2012 @ 7:49 am, by Jensen Beeler11 COMMENTS

Suzuki is remaining fairly tight-lipped about its V-Strom Concept it is showing at EICMA in Italy, which first broke cover last month at the INTERMOT show in Germany. Simply saying that the model will eventually be built (in 2014?), it is not clear how close what we see here is to the production version.

A much needed revamp to its adventure bike offering, the real question for the Japanese company will be whether the new Suzuki V-Strom will be too little too late. Photos after the jump.

Suzuki V-Strom 1000 Concept – Coming in 2014?

10/02/2012 @ 12:17 pm, by Jensen Beeler24 COMMENTS

While the KTM 1190 Adventure and BMW R1200GS were grabbing all the headlines from INTERMOT today, we think the real news from the adventure-touring section is the Suzuki V-Strom 1000 concept, a nearly production ready bike that will debut in 2014. While Suzuki V-Strom owners we preach from the mountain the off-road prowess of their bikes, the truth is that Suzuki did not have adventure-touring on its mind when it built the V-Strom 1000 (or 650 for that matter), with the emphasis more on the touring side of that designation, than the adventure.

A quick look at the Suzuki V-Strom 1000 Concept for the 2014 model, and that has clearly changed. A bit late to the party, Suzuki has finally put together what looks like a serious ADV bike, which will likely rival other Japanese ADV bikes like the Yamaha Super Ténéré, and give BMW, Ducati, KTM, and Triumph buyers some serious pause before they plop down the extra cash on those premium market bikes.