Yamaha R1M Café Racer by Holographic Hammer

Even if most of it is just manipulating pixels, we are big fans of the work being done by the guys at Holographic Hammer, as they are bringing something fresh and unique to the industry, which is always a good thing. That being said, we wanted to take a minute to talk about one of HH’s recent pieces: a café racer design based off of the Yamaha R1M superbike. The idea is sort of out there, but yet also makes a reasonable amount of sense. Let’s be frank, the idea of using an R1 for a café racer concept is our kind of crazy. But, the design also makes some sense when you look at Yamaha’s recent focus on its “sport heritage” lineup, which is an attempt to appeal to the post-authentic crowd.

BMW Brings Emergency SOS “eCall” System to Motorcycles

In an effort to improve safety for motorcyclists, BMW Motorrad has developed what it calls an “Intelligent Emergency Call” system, which allows motorcyclists to call for help with the touch of a button on their motorcycle. The system is part of a larger push in Europe for an “eCall” emergency SOS program that would alert emergency personnel to a vehicle crash with greater expediency and efficiency. According to the pan-European eCall trial, systems like BMW’s can bring emergency services to a crash scene 40% to 50% faster, and the European Commission estimates that an eCall system like BMW’s could save up to 2,500 lives each year (saving €26 billion in the process, as well).

More Electronic Rider Aids Comes to the Dirt – Husqvarna’s 2017 Motocross Line Features Traction Control

The rise of electronic rider aids has come to consumer-level dirt bikes, with Husqvarna now offering traction control on all of its four-stroke motocross motorcycles for the 2017 model year. Traction control on dirt bikes isn’t a new concept, with racing machines featuring the technology for almost a decade now (in some form or another, and depsite what the rules say), but Husqvarna’s foray into the use of electronics marks a new era for consumer dirt bikes. As we see already in the on-road segments, traction control and other electronics are proving themselves to be the new horsepower.

What the Honda Kumamoto Factory Closure Means for You

After devastating tremors in the region, Honda’s Kumamoto factory, as well as the facilities of their nearby suppliers, were closed for equipment and structural repairs. Making progress on those repairs, Honda partially re-opened its Kumamoto facility two weeks ago, though the factory’s production capabilities currently remain limited. Now, the latest word from Honda is that Kumamoto will be back to full capacity by mid-August of this year, though it goes without saying that the production time will affect the rollout of several Honda machines. For those who don’t know, the Kumamoto factory is Honda’s flagship installation, and it produces many of Honda’s top motorcycles (Gold Wing, CBR1000RR, VFR1200F, CRF250X, etc).

Ride in Peace, Michael Czysz

It is with a heavy heart that we report the passing of Michael Czysz, who finally succumbed to his years-long battle with cancer today. Michael is known best in our two-wheeled circles for starting the MotoCzysz C1 MotoGP project, which eventually morphed into the Isle of Man TT winning electric motorcycle race team of the same name. However, Michael’s accomplishments outside of the motorcycle industry are perhaps even more impressive, as he was a prominent designer for the rich and famous through his Architropolis design firm. I think it is Michael’s vision for ingenuity in the design world that fueled his work with motorcycles, as Michael’s machines featured a number of innovations of his own creation, which surely flowed from his creative personality.

Tamburini T12 Massimo – The Maestro’s Last Work

It has been exactly two years since we lost Massimo Tamburini, the father of iconic motorcycles like the Ducati 916 Superbike and the MV Agusta F4. Despite his passing, the Italian designer’s influence can still be felt in the motorcycle industry today, and his creations continue to be highly coveted pieces for motorcycle collectors around the world. Many know that Tamburini was the “ta” in Bimota, which saw The Maestro team up with Valerio Bianchi and Giuseppe Morri, and together the three pillars of the industry would create countless exotic two-wheeled examples. In essence, Tamburini’s name can be linked to the most lust-worthy motorcycles in the modern era, and we are about to add one more machine to that list.

Ducati Tops Pied Piper Dealer Rankings, Yet Again

Yet once again, Ducati has topped Pied Piper Prospect Satisfaction Index (PSI) – showing the continued prowess of Ducati dealerships in the United States. For those that aren’t familiar with Pied Piper, the company’s Prospect Satisfaction Index is sort of the Consumer Reports of dealership network experience, and acts as a bellwether as to how a brand is performing while facing the consumer. As such, the PSI takes into account a mixture of “mystery shopper” experiences along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement for a company’s dealer network. This is the third year a row that Pied Piper has ranked Ducati as its top brand (its Ducati’s 10th year in the Top 3), and its easy to see why.

Yamaha Folds Star Motorcycles Back into Its Core Brand

The eagle eyes at Motorcycle.com have noticed that Yamaha Motor Corporation is in the process of folding its Star Motorcycles cruiser brand back into the company’s core motorcycle business, under the Yamaha name. The move is a tectonic shift for the space, as Star Motorcycles was Yamaha’s attempt to give Harley-Davidson a run for its money with superior “metric cruiser” offerings. As such, the brand was originally set aside from Yamaha’s other motorcycle models, in an attempt to set Star Motorcycles away from the “Jap Bike” mentality that existed at the time in the cruiser demographic. Yamaha, along with Honda, Kawasaki, and Suzuki have had limited success in this regard, despite offering superior machinery on virtual every metric, save one: their bikes are not from the Bar & Shield brand.

Praëm BMW S1000RR – Getting Modern with Retros

We really like what we’ve seen so far from the guys at Praëm. Their first proper build, based off a Honda RC-51, was waaaay outside the box, and featured some really interesting design elements for us to chew on. Their follow-up to that work is no different. The Praëm BMW S1000RR is a modern riff on the classic superbike design – think of it as a 21st century take on late-20th century racing. As the name suggests, the donor bike is a BMW S1000RR, but the styling comes from something you would see in the 1980s – perhaps at the Suzuka 8-Hour endurance race, as Praëm suggests in their text. The “Optimus Praëm” build is a logical, yet a highly more functional, response to what we have seen in the café racer scene as of late.

MV Agusta Looking to Part Ways with Mercedes-AMG

The story of MV Agusta continues with even more interesting developments, as the Italian motorcycle manufacturer seems intent on buying back its shares from Mercedes-AMG, and recapitalizing with new investors. Talking this week to Italy’s Il Giorno, MV Agusta CEO Giovanni Castiglioni said that he is “negotiating a buy-back of shares,” though that might be a task easier said than done for the Italian CEO. This is because MV Agusta’s current financial predicament is due primarily from the company’s massive debt accumulation, which now totals over €40 million. To complicate matters further, some of that debt was secured by the involvement of AMG, and its investment contract stipulates that if AMG doesn’t own 20% or more of MV Agusta then the loaned sum is due immediately.

Six New MV Agusta Models Will Debut in 2016

01/29/2016 @ 4:31 pm, by Jensen Beeler23 COMMENTS

2016-MV-Agusta-new-models

Another more tidbit of news to come from the 2016 MV Agusta Brutale press launch (read the review here), is word from CEO Giovanni Castiglioni that MV Agusta will unveil six new models this year, ahead of the 2016 EICMA show.

Castiglioni wouldn’t say which three models it would be, though he made hint with the above slide that three of them would be naked sport bikes, while the other three new models would be fully faired sport bikes. With these hints, it makes the guessing game fairly straight forward.

New MV Agusta Brutale 675 Coming in Q2 2016

01/25/2016 @ 11:52 pm, by Jensen Beeler11 COMMENTS

2016-MV-Agusta-Brutale-800-13

Confirmed at the launch of the 2016 MV Agusta Brutale 800 in Spain, MV Agusta will bring the smaller sibling to its three-cylinder Brutale line in the second quarter of 2016.

Like the new Brutale 800, we can expect the updated Brutale 675 to be fully Euro4 compliant. We would also expect the 675cc to have the same mechanical and styling changes that are found on its 800cc sibling, namely a revised chassis geometry, updated MVICS 2.0 electronics (traction control, ABS, & quickshifter), and visual changes to the headlight, exhaust, and body.

MV Agusta USA Announces 2015 Pricing

12/30/2014 @ 11:12 am, by Jensen Beeler7 COMMENTS

mv-agusta-turismo-veloce

MV Agusta USA has released the pricing info for its 2015 model year motorcycles, after the Italian company had re-evaluated its pricing strategy in the USA. Accordingly, MV Agusta has gotten very aggressive with its US pricing, with several models seeing a modest price decrease, or ABS added for free.

The biggest price drop is the MV Agusta Rivale, which has been made more affordable and to give room for the touring-oriented MV Agusta Stradale. The MV Agusta Turismo Veloce has been added to the 2015 model year list, as expected.

But, perhaps most surprising is the announcement of the MV Agusta F4 RC — a motorcycle that was leaked ahead of the EICMA show, but was not shown at the Italian motorcycle fair. No details on the machine exist on MV Agusta’s public or press sites, but we can expect a 200+hp superbike that’s ready for racing homologation.

MV Agusta Recalls Certain 2014 Models for Faulty Hardware

05/14/2014 @ 12:08 am, by Bryan Delohery1 COMMENT

2014-MV-Agusta-Rivale-800-30

MV Agusta has announced that it will be recalling 223 motorcycles with production dates ranging from December 18, 2013 through March 10, 2014. The recall affects the 2014 MV Agusta Brutale 800, 2014 MV Agusta Brutale 800 Dragster, 2014 MV Agusta Brutale 675, 2014 MV Agusta Brutale RR, 2014 MV Agusta F3 800, 2014 MV Agusta F3 675, and 2014 MV Agusta Rivale 800.

According to MV Agusta, it was discovered that that some of its motorcycles were produced using a swingarm pin that is secured by a non-conforming fixing screw, which is subject to potential failure during normal use of the motorcycle, thereby increasing the risk of a crash.

MV Agusta Sales Doubled in January & February 2013

03/15/2013 @ 12:11 pm, by Jensen Beeler5 COMMENTS

MV-Agusta-F3-background

Some good news from Italy, as MV Agusta is reporting a sales boost so far this year for the Varese brand, with January and February up 100% over the same time period in 2012. “The new year has started well for us regardless of the negative global market trend,” said MV Agusta CEO Giovanni Castiglioni.

“We are very satisfied with our results to date. I’m convinced that they will tend to grow even further thanks to the arrival of the new RIVALE 800, for which we’ve already received many orders. We have good reason to look forward to 2013 with optimism.”

We are more than sure that the doubling in sales has something to do with the previously low volume numbers for the brand, and the nearly 50% increase in the number of models MV Agusta is now offering motorcyclists, three of which are “low price” models: the MV Agusta F3 675, MV Agusta Brutale 675, and MV Agusta Brutale 800.

MV Agusta Motorcycles Get More Expensive for 2013, Again

12/31/2012 @ 11:15 am, by Jensen Beeler5 COMMENTS

It hasn’t even been two months since MV Agusta debuted it line-up of motorcycles for the 2013 model year, but the Italian company is already revising its European pricing ahead of the 2013 bikes’ debut in the coming spring. With most models getting a €200 to €300 boost in MSRP, the only MV’s unaffected by this strange price increase are the base model MV Agusta Brutale 1090 and base model MV Agusta F4.

The three-cylinder MV Agusta F3 and MV Agusta Brutale 675 machines get a €200 kick across the board, while the four-cylinder machines get the €300 price increase. No word as to why MV Agusta is increasing the price (though we can guess that the Varese brand is looking for some more euros on its bottom line).

The price change is an especially strange move after releasing its 2013 line so recently, and shows MV Agusta second-guessing itself on one of the company’s more important decisions. It is not clear at this time how this news will affect pricing in North America, if at all (we suggest contacting your dealer). A full breakdown of the price changes is after the jump.

MV Agusta Brutale 800 – Too Much of a Good Thing?

11/02/2012 @ 2:40 pm, by Jensen Beeler23 COMMENTS

It made a lot of sense when MV Agusta debuted the four-cylinder side of its Brutale line, as the oddly positioned MV Agusta Brutale 920 was absent from the now exclusively 1,078cc range. Priced close to the MV Agusta Brutale 675, the Brutale 920 likely would have cannibalized sales from its three-cylinder successor.

For a moment there, it seemed MV Agusta was about to shy away from its previous strategy of over-saturating market segments with multiple varieties of similar bikes, but luckily today, balance has been restored in Italian motorcycle land, as the Varese brand has announced the MV Agusta Brutale 800.

The MV Agusta Rivale Will Be 800cc?

07/06/2012 @ 3:41 pm, by Jensen Beeler7 COMMENTS

According to Moto Revue, MV Agusta is set to debut an 800cc-powered model later this year, which is an interesting tidbit for anyone who has been following MV Agusta lately. Set to debut the MV Agusta Rivale at EICMA this November, the newest model from the historic Italian is said to be a hypermotard-esque machine that is loosely based off the MV Agusta Brutale 675.

Following the logical genesis of the Brutale 675 using the MV Agusta F3’s 675cc three-cylinder motor, most assumed that the MV Agusta Rivale would feature only chassis changes, and retain the same supersport-inspired motor. However, the news from Moto Revue puts that idea into doubt, and likely tips the Rivale to being an 800cc rival to bikes like the spied Ducati Hypermotard 848 and Husqvarna Nuda 900.

Electronics Coming to the MV Agusta F4 in 2013?

06/20/2012 @ 2:27 pm, by Jensen Beeler7 COMMENTS

Ahead of its yearly gathering of MV Agusta enthusiasts (this year marking 60 years of the famous brand), the Italian company’s CEO Giovanni Castiglioni sat down with Moto.it to answer some questions about the state of the company, the upcoming MV Agusta Rivale, and the future MV Agutsa F4. While Castiglioni confirmed the name of the company’s upcoming street-bike-meets-enduro model, perhaps the most interesting insight was the company’s philosophy on the F4 design, and what the next model year could hold for one of the industry’s most iconic motorcycles.

Vaporware: MV Agusta F3 USA Delivery Pushed Back…Again

06/07/2012 @ 12:02 pm, by Jensen Beeler23 COMMENTS

I will be honest about my ego, I like being right…but that doesn’t mean that sometimes I wish I was wrong, and such is the case with the delivery date of the beautiful MV Agusta F3 Serie Oro. It is hard to believe that we first saw the MV Agusta F3 break cover back in October 2010, with the Italian company’s three-cylindered supersport being spied and rumored well before even that date, as far back as 2009. Then breaking the hearts of many Italian motorcycle fans, MV Agusta announced that the F3 would not be a 2011 model year bike.

Having issues getting its parts suppliers to deal with a company with a horrible credit record, pricing of the MV Agusta F3 quickly rose from $9,000, to $10,000, and then finally to $13,495 MSRP (Note: All US bikes will comes with a quick-shifter, pushing the MSRP now to $13,995). This of course would not be the price for the limited edition MV Agusta F3 Serie Oro, which was set to sell ahead of the base model. At $27,900 MSRP, the “gold series” F3 has been operating on a similar sliding scale as the price tag of the base model, as the delivery date of the bike was first pushed back from March, to May, and now is set for early July. But wait, there’s more.