Tag

journalism

Browsing

I am really excited about the Suzuki brand right now. Out of the four Japanese motorcycle manufacturers, the recession affected Suzuki the most, probably more than many people realize, but the Hamamatsu brand is poised to bring out some exciting machines in the coming few years.

We have already seen Suzuki return to the MotoGP Championship, and the work there has brought about the all-new 2017 Suzuki GSX-R1000 superbike, which is looking to a potent weapon in liter-bike warfare.

By 2019, we expected to see Suzuki debut all-new GSX-R600 and GSX-R750 offerings as well, which should follow the footsteps of their 1,000cc sibling, by offering modern electronics, class-leading performance figures, and cut-throat pricing.

A new Hayabusa is also rumored to be in the works, though scarce details on that machine have us feeling it is more internet rumor than real-world reality. But, Suzuki has not been bashful about teasing a turbocharged sport bike for its lineup, showing us its Recursion concept on more than one occasion.

Could we finally see a turbocharged Suzuki this year though? The rumor mill is pointing to yes…but just pointing, and the reason is because of patents.

Much of this internet rumors stems from a flood of patents that have been found, where Suzuki is patenting technology related to turbo-powered engines in motorcycles, or because of other patents that make reference or inference to being part of a turbocharged motorcycle.

I woke up this morning to a message from a colleague, with a link to a story that linked Royal Enfield to buying Ducati Motor Holding. The story was from a fairly reliable news publication, but the headline read “Royal Enfield Might Consider Buying Ducati Pretty Soon” – the grammarist in me cringed.*

“Might consider” is the most nebulous phrase in the English language. Let’s think about that phrase for a moment, as it literally means that you are considering the possibility of considering something. Don’t get me started on the timeliness of “Pretty Soon” in the news realm, as well.

Metaphysics and meaningless headlines aside, for our purposes this narrative devolves further in that this story offers nothing new, beyond the story that Reuters published two weeks ago, which set off alarms in the motorcycle industry around the world.

For a long time, I have been unhappy with how we do motorcycle reviews here at Asphalt & Rubber – and if I am being real honest, I have been unhappy with how the industry as a whole deals with motorcycle reviews, especially in this new crazy online world.

Mea culpa, A&R is just as guilty as the rest when it comes to publishing motorcycle reviews. We have been just as lazy as the next publication, as we try to chase elusive pageviews at the end of each bike launch, with timely but flaccid prose (with varying degrees of success, on both accounts, I should say).

Well, I want that to stop. It is dumb, and it is bad for the ecosystem.

So, starting today we are going to try a new motorcycle review format – one that I have been chewing on for several months now. It is a three-pronged approach to bike reviews, which sees us trying to achieve different goals with each of our three postings about the new motorcycles we ride. Let me break them down for you.

Episode 47 of the Two Enthusiasts Podcast sees us with another special guest in the studio, as Adam Waheed from Riders Domain joins us to talk about some motorbikes. 

Adam is a stalwart of the moto-journalism space, a total haul-asser, and downright fun dude, so we had a good mix of conversation, ranging from what is going on in the industry right, what bikes he has been riding, and the shifting media landscape for two-wheeled enthusiasts.

Always a fun and energetic human being, we think that Adam’s passion for motorcycles might even surpass our own, and it comes through during this episode. We think you will enjoy what he has to say, and how he says it.

You can listen to the show via the embedded SoundCloud player, after the jump, or you can find the show on iTunes (please leave a review) or this RSS feed. Be sure to follow us on Facebook and Twitter as well. Enjoy the show!

Changes are afoot at Motorcyclist magazine, as the monthly publication is set to move to a six-issue per year format starting in Spring 2017. That transition will come from the direction of a new leader too, as Editor-in-Chief Marc Cook will be leaving Motorcyclist as well.

Cook outlined his departure, and announced the new format for Motorcyclist, in a short post to his “Cook’s Corner” column online, citing the many contributions his team of writers have made over the course of his tenure at the magazine.

As the opening paragraph to Cook’s goodbye letter coyly suggests, the media landscape in the motorcycle industry is shifting, pushing Motorcyclist magazine in a new direction, which also seems to be pushing hardcore journalists out of the medium.

We are launching something very special today, which is geared towards our most diehard readers. We call it A&R Pro. It is a premium membership that offers more features to the Asphalt & Rubber website, and more of the A&R content that you have grown to love.

For some of our readers, Asphalt & Rubber is maybe one of several websites you stop to read during the day, and it helps feed your two-wheeled addiction during the work week.

For others, your relationship with Asphalt & Rubber is more infrequent, stopping by A&R maybe whenever an interesting article shows up in your news feed or social media accounts.

That is great, and we are stoked to have you here. Your experience of Asphalt & Rubber isn’t going to change very much going forward, as we are deeply committed to providing free access to timely news, smart analysis, and unbiased reviews to all of our readers.

But, for the Asphalt & Rubber readers who can’t get enough of A&R – often coming here multiple times per day to get the latest stories – we wanted to offer you more of the content and community that you thrive on; and in the same breath, give you a way to help support Asphalt & RubberThat’s where A&R Pro comes in.

There is more movement in the online two-wheeled space, as RideApart.com has been sold to Motor1.com, the entity behind the popular racing website Motorsport.com, and other online destinations.

The news was made public via a press release on RideApart, and from its wording it seems that operations at the RideApart.com website will continue as they have been, with Motor1 instead looking to leverage the RideApart brand into other spin-off sites, the same way it has done with the “Motor” brand.

“We’re extremely excited to add RideApart to the growing Motor1 network,” said John Neff, Editor-in-Chief at Motor1.com.

“The site will continue to be a leader in coverage of the motorcycle world, publishing the news, reviews, and motorsports coverage that RideApart readers have come to expect. Now joined with the resources and reach of Motor1’s global footprint, it will be our template for launching more editions devoted to motorcycles around the world.”

It is again with a heavy heart that we have to report the passing not only of a colleague, but also a friend, as Rob Harris passed away yesterday, while riding dirt bikes in Ontario, Canada.

A Brit who found his way into Canada, “Editor ‘arris” was very much the engine that drove the Canadian motorcycle news website Canada Moto Guide, serving as its Founder, Publisher, and Editor-in-Chief.

His departure will mean the creation of a huge hole in the Canada’s motorcycling landscape. The intersection of old-school journalism values, with new-school media savvy, Rob was one of the good ones.

Despite what you may have read, MV Agusta isn’t declaring protection from creditors under Chapter 11 of the United States Code. But, we can understand the confusion.

Just so we are clear, by definition Chapter 11 bankruptcy proceedings are a figment of American law. Since MV Agusta is an Italian company, it would be fundamentally wrong to say that MV Agusta Motor S.p.A. was seeking a protection under the US Code that pertains to bankruptcy.

The branch of MV Agusta that would be able to file for Chapter 11 would be MV Agusta USA, but the US subsidiary is not embroiled in MV Agusta Motor’s financial troubles, which makes the use of the term incredibly inaccurate.

I want to take a break from our usual daily slew of news and opinion, to give my dear friend David Emmett a moment in the spotlight (something I’m sure he will hate), as this week will mark 10 years of David covering the MotoGP Championship.

David explains the genesis story of MotoMatters much better than I ever could, so I will simply refer you to his posting today on the subject, which can be found on his website. Simply put though, what started out as a modest forum posting on the ADV Rider forum, has turned into one of the most influential websites covering the MotoGP paddock.

As a mutual friend and colleague once said to me, there isn’t a press officer, team member, or rider that doesn’t read MotoMatters with regularity, and there is good reason for that – such is David’s influence on Grand Prix motorcycle racing.

It is a surprise that he has achieved such a mantle in 10 short years.

The MAG Retail Group has  completely divested itself of its media holdings, as we can now bring you word regarding the sale of Cycle News to the newly formed Powersport Media LLC company, which was founded by Sean Finley, Bryan Robb, and Jesse Ziegler.

In the interest of transparency, Asphalt & Rubber readers should be aware of the fact that Finely and Robb also own Digital Throttle, an advertising network that caters to the motorcycle and automotive industries, and that Asphalt & Rubber is one of Digital Throttle’s clients, as is Cycle News.

Back to the matter at hand, the change in ownership for Cycle News is the second such change in recent times, as Cycle News was sold to MAG near the end for 2010.

Industry gossip suggests that this deal likely saved Cycle News from following the fate of its sister publication, Motorcycle USA, which was shutdown last week.