Has Ducati’s Success Flat-Lined?

The saying goes that one time is a fluke, two times is a coincidence, but three times…three times is a trend. Looking at Ducati’s last three years of sales (2012-2014), which spans only a 2% margin of growth, by definition one has to conclude that the Italian company is experiencing sales stagnation. Granted each of the last three years have been record years for the Italian motorcycle company’s sales figures, but each year has been a nudging over the last. Is all of this a sign that Ducati has lost its magic, seemingly during the leadership transition from Gabriele del Torchio to Claudio Domenicali? Or is there growth to be had from the Italian brand, now that it is owned by Audi AG? We examine that thought in more detail, after the jump.

Analyzing the MotoGP Michelin Tire Test

The departure of Bridgestone and the arrival of Michelin as the official tire supplier to MotoGP is an extremely delicate operation, in terms of marketing, tire development, and motorcycle set up. This posed problems for the Michelin test, held on the fourth day of the Sepang MotoGP test. After the factory test riders had tried the Michelins at the first Sepang test, it was the turn of the MotoGP regulars. With major money on the line, the PR gag-order was enforced rigidly, and observed religiously. No official times were released, nor made unofficially available by the teams. A range of times have seeped out from journalists present, but given that only a few laps were timed by a few people out of practice with using a stopwatch, those times can be taken as guidelines only.

Colin Edwards Part of MotoAmerica’s TV Team

MotoAmerica has announced its lineup of TV announcers for the series’ telecast on CBS Sports Network, and the trio is a mix of familiar faces. Motorcycle racing veteran Jonanthan Green will be calling the races from the booth (many World Superbike fans will recognize his voice), and the man helping Green analyze the race should sound familiar as well, as it will be MotoGP star and two-time WSBK Champion Colin Edwards. While the boys are in the booth, Crisy Lee will continue her role as pit lane reporter, something she did with AMA Pro Road Racing under the DMG administration. While CBS may have to hold its hand over the censor button on Colin’s microphone, we think that fans will be pleased with the Texas Tornado’s addition, and the insight he will bring as a veteran racer.

Ride Review: 2015 Yamaha YZF-R1 & R1M

The original R1 design focus was primarily for the street, however that has all changed for 2015, with Yamaha’s Engineer’s instructed to design a bike mainly for the track.
Thus, the 4.5km Brabham circuit provided a world-class test track for the 100 journos who descended from all over the globe to experience the 2015 Yamaha YZF-R1 and R1M for the first time. The diverse range of 18 corners, including one of the fastest turns in Australia, approached at nearly 300kmh, was perfect to test all the attributes of a new motorcycle. Our test group had some quick guys including Josh Brookes, Steve Martin, and Cam Donald, so there was no hanging about.

2015 Suzuki GSX-R1000 ABS Comes to America for $14,399

A late announcement to the Suzuki motorcycle lineup, the 2015 Suzuki GSX-R1000 comes with the banner headline of adding anti-locking brake system (ABS) and a bold new “Suzuki Racing Blue” graphics package (BNG) to the venerable superbike. The added safety of ABS is at least a welcomed change to the now seven-year-old model version of the Suzuki GSX-R1000. Meanwhile, the graphics package is designed to make a link between the GSX-R1000 and Suzuki’s MotoGP race bike, the Suzuki GSX-RR — even though the street bike pre-dates its racing counterpart all the way back to when Suzuki was last entered in the premier class.

Would You Buy This $280,000 Motorcycle?

We have seen a lot of limited-run motorcycles here at Asphalt & Rubber — some have been intriguing, and some have been…well, not. With exclusivity of course comes a price tag of sizable proportions, but it is rare that we see a motorcycle break into six-figures, let alone pass the quarter-million dollar mark. But here we are with the Yacouba Feline. We have featured the work of Yacouba Galle before, as the French designer has done a bit of work in the industry, including a bolt-on design kit for the MV Agusta Brutale, which he calls the Bestiale (a name that might make Anglophones cringe a little). Unlike the Bestiale though, the Feline is a full-on motorcycle, not just a kit…and if you like what you see, it is going to cost you a mint.

XXX: The 2015 Yamaha YZF-R1 World Endurance Race Bike is Pure Sex…with a Headlight

The long-winded “Yamaha France GMT 94 Michelin Racing” team is ready for FIM Endurance World Championship action this year, especially with the all-new 2015 Yamaha YZF-R1 motorcycle. The new R1 offers state-of-the-art electronics, as well as near-200hp from its crossplane four-cylinder engine, and the French team is looking to capitalize on those improvements in the EWC for 2015. Yamaha France took the 2014 title in a convincing fashion, so it will be interesting to see what riders David Checa, Kenny Foray, and Mathieu Gines can accomplish with their new toy. We’ve got a bevy of high-resolution photos for you, after the jump.

Not-A-Review: 2015 MV Agusta Motorcycles

As promised, here is the second part of our trip down to Fontana, California to meet with MV Agusta USA, go over the company’s new business plan for not only America, but also worldwide, and to ride the current crop of their 2015 machinery. I should preface right out of the gate that this is not a review in regards as to what you’ve come to expect from Asphalt & Rubber. I am not-so-cleverly calling this a “not-a-review” assessment of MV Agusta’s 2015 models. I say this because we had a very limited amount of time on each bike, as there was roughly 10 machines to divide our attention amongst. Think of this article as not far from someone test riding a bunch of motorcycles at a dealership, with similar duration and limits put in place…except that this someone rides motorcycles for a living.

Analyzing The Ducati Desmosedici GP15

Anyone watching the presentation of Ducati’s 2015 MotoGP bike will have learned two Italian phrases: “Emozionante” and “tanto lavoro”. Both were extremely apt. Getting from where Ducati was to where it is now with the Desmosedici GP15 had needed “tanto lavoro”, a lot of hard work, and they still have “tanto lavoro” ahead of them. The results were “emozionante”, a fantastic word nearer to exciting than emotional. But both exciting and emotional were apt phrases. The sense of eagerness was palpable among Ducati staff at Bologna on Monday. For good reason, the GP15 presented in a long, loud, and rather meandering show is radically different from what came before.

Some Thoughts on MV Agusta & A Story About Two Letters

MV Agusta USA recently invited a slew of journalists down to Fontana, California in order to talk about the company’s new business plan, and to ride its current lineup of motorcycles on the infield course. This article is “Part 1″ of that experience, as I wanted to separate my thoughts on MV Agusta, MV Agusta USA, and the general motorcycling climate into one story, and then have my “not-a-review” of the machines for another article. Got it? Ok, let’s go. It is probably easiest to start with where MV Agusta is as a company. MV Agusta has a started a new three-year business plan, which sees the company pushing into a full-range of motorcycles, pushing outside of its Italian boundaries, and pushing out of the “luxury” brand segment.

KTM 390 Duke Based Supermoto Spied Testing

12/11/2013 @ 11:14 am, by Jensen Beeler9 COMMENTS

ktm-duke-supermoto-spy-photo-blur

When KTM’s product road map leaked onto the internet, it showed that three small-displacement motorcycles would be built by the Austrian brand (with some help from its Indian shareholder and partner Bajaj). The first of these machines was the KTM 390 Duke and its progeny, and the second of these machines was just released: the KTM RC390 (along with the RC125 & RC200).

A third model was teased on that now infamous powerpoint slide, a bike that was simply labeled as an “Enduro 350″ model, though sources since then have described the bike to be more like a supermoto or small adventure bike. It seems today we have our first glimpse of the machine, as a supermoto based off the Duke platform has been spotted in Austria by a forum member at  KTMForum.eu.

2012 KTM 690 Duke – Cheaper, More Powerful, & ABS

11/08/2011 @ 7:04 am, by Jensen Beeler26 COMMENTS

After teasing us with some photos and video of its new Duke, KTM finally unveiled the 2012 KTM 690 Duke at EICMA this morning. With 90% of the bike being completely brand new, KTM says the new 690 Duke brings the Austrian company back to its street-naked roots, with an off-road influence of course. Accordingly, at the heart of the KTM 690 Duke is a 690cc LC4 single-cylinder thumper that puts out a crushing 70hp and 51 lbs•ft of torque, while the whole motorcycle package weighs only 330 lbs (without fuel).

Further refining the LC4 single-cylidner motor, KTM has created a new cylinder head, and added a dual-ignition system & ride-by-wire throttle for the 690 Duke. Anti-lock brakes have also been added to the 2012 KTM 690 Duke, as the Austrian company has tapped Bosch to use the Bosch 9M+ ABS package. Lastly, braking power comes from a Brembo radially-mounted caliper with a single 320mm brake disc, while suspension is handle by KTM subsidiary WP, and consists of fully-adjustable 43mm front forks, and a fully-adjustable rear shock.

Video: 2012 KTM 690 Duke Teaser

10/31/2011 @ 5:47 am, by Jensen Beeler4 COMMENTS

We should probably just start copy/pasting this following text, as we suspect more than a few motorcycle companies will be releasing teaser videos of their upcoming models ahead of the 2011 EICMA show. Last week we already caught a glimpse of the MV Agusta Brutale 675, and today KTM has an unlisted YouTube video for the 2012 KTM 690 Duke.

Rumor has it that the new Duke won’t be coming to the US market, which seems to be confirmed by KTM North America’s leaked product road map. Still, our friends across the pond are surely in for a treat, as the “Ready to Race” brand knows how to make a good hooligan machine or two. While we wait for official specs on the new Austrian thumper, check out the Kiska-vibed video after the jump.

KTM 350 Duke in 2013 – India Only?

07/13/2011 @ 8:45 am, by Jensen Beeler3 COMMENTS

After first announcing that KTM would build a 200cc model of the new KTM 125 Duke for the Indian market, KTM CEO Stefan Pierer has been quoted as saying that a larger, 350cc, model is in the works, and will debut as a 2013 model year motorcycle. It would seem that the 2012 KTM 350 Duke is also slated as an India-only model, though rumors and plans for a larger displacement Duke for the US market were banded about when the 125cc Duke launched at EICMA last year.

KTM seems set to take the 125 Duke platform as versatile bike for the global markets, matching configurations with localities. Since the 125cc format makes little sense in the United States (do you hear that Aprilia?), expect at least a 250cc version of the Duke to debut later this year, and likely a larger format (450cc?) as well for the US at a later point in time.

KTM 250 Duke in 18 Months

12/06/2010 @ 9:06 am, by Jensen Beeler13 COMMENTS

Perhaps our only gripe with the 2011 KTM 125 Duke (besides of course that it’s not coming to America), is the too small for American roads 125cc displacement. With no graduated licensing programs to be found, unlike our European brethren, the 125cc learner format just doesn’t seem to work in our “can travel anywhere by car” society here in the United States. Not to fret says KTM though, as a 250cc or even 300cc version of the orange pocket rocket is under development at the Austrian company.

We think 250cc/300cc would be an ideal size for blasting from stoplight to stoplight on city streets, both for new riders and veteran hooligans alike, and it won’t take much to place the outwardly similarly sized motor in the KTM 125 Duke frame. Thinking along those same veins, KTM says an 18 month trail time is expected from the 125 Duke launch to when we’ll see the next larger iteration.

2011 KTM 125 Duke – The Bike Bajaj Built

10/09/2010 @ 1:10 am, by Jensen Beeler3 COMMENTS

Finally officially debuted at Intermot, KTM took the wraps off its 2011 KTM 125 Duke, a single-cylinder street bike geared towards young riders. While KTM has always included off-road machines in its line-up that are aimed at getting younger riders to ride orange, the company until now has left a gapping hole in its on-road offering for the same demographic. With Bajaj taking a 35% stake in KTM, the Indian company has not only given the Austrian company the capital it needed to expand its line, but is also rumored to be the major driving force behind the 2011 KTM 125 Duke.

Latest KTM 125 Duke Video Goes to the Well

09/28/2010 @ 11:04 am, by Jensen Beeler10 COMMENTS

Marketing in the motorcycle industry is usually derivative at best, and nothing exemplifies that sentiment more than the tried and true rebel typecast that we see slung-around in advertisements on television, print, and the web. So it should perhaps not surprise us to see KTM going back to this marketing well when promoting the KTM 125 Duke.

Phat beat DJ’s, wheelies down the roadway, late night hooning on dark city streets, these are all the elements needed to make 13 year-old boys who haven’t reached puberty feel like total bad asses…and maybe KTM can sell some bikes with it along the way too. Check the video after the jump. and

2011 KTM 125 Duke Officially Named

08/31/2010 @ 3:16 pm, by Jensen Beeler8 COMMENTS

After holding an online contest to name its 125cc four-stroke based learner street bike, KTM has shockingly come to the conclusion that it should stick to its Duke nomenclature. Schedule to be the 2011 KTM 125 Duke, KTM debuted the concepts at the 2009 EICMA show in Milan. KTM’s plan is to engage young riders with the “Ready to Race” mantra, making them lifetime Team Orange riders with this stepping-stone model.

With a sporty street bike and a stunter variant, KTM hopes the pair of bikes will resonate well with actual mischievous teenagers, just as its done successfully with adults who have a healthy go-fast inner-child residing inside them.

Look for the 2011 KTM 125 Duke to hit shops in Europe sometime in March, and hit shops in the United States in…well…never. Let KTM USA know how much fun a KTM 350/450 Duke would be in the comments section, and check out the photos and video of the KTM 125 Duke after the jump.