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Future Skully AR-1 owners will have to continue waiting for their helmets, as Skully has once again pushed back the delivery date of its heads-up display powered helmet.

The announcement is another blow for the San Francisco based startup, as Skully has gone from the media darling to full-blown vaporware-pusher over the past two years.

We say this because Skully first launched in 2013, with promises of helmets in the hands of consumers by the end of 2014. That date was then pushed back to May 2015, in conjunction with Skully’s Kickstarter campaign launch. That date would be revised again, this time to the end of the year 2015.

Now well into the fourth month of 2016, Skully is pushing back its delivery date again, though it isn’t giving a firm timeline when the production units will finally reach purchasers. It should be noted that as of this date, only a handful of pre-production units have made it the hands of specially chosen evangelists buyers.

Most Asphalt & Rubber readers are aware of Skully, the San Francisco startup that is making a helmet with an integrated heads-up-display (HUD), and many A&R readers are also aware that Skully is now officially late in delivering its maiden product to the masses.

Finally acknowledging the tardiness to its 2,000 or so early-adopting customers, Skully has released a video (after the jump) explaining its activities, and that the company is on-track for its new delivery date, before the end of the year – or as they say in marketing speak: just in time for Christmas.

Of course we knew back in late-2013, when Skully first announced its helmet, that there was no way the company was going to hit its delivery promise for 2014, though now the company seems in good stead for its new 2015 promise, with an actual office in SF, a deal with Flextronics to make the augmented reality portion of the helmet, and manufacturing tooled-up.

Helmet startup Skully Helmets, the San Francisco based company that is building a helmet with an integrated heads-up-display system, has quietly pushed back its delivery to customers to December 2015.

Initial hopes from the company were to have product in the hands of consumers by the end of 2014, with that date being solidified to May 2015 once the company started its Indiegogo-powered pre-order campaign.

Anyone in the industry could have told you that was pie-in-the-sky forecasting though, as finished models were not even available at the start of the campaign, let alone other factors like certification, production, and distribution.

Bay Area based startup, Skully Helmets, has a unique solution for the future motorcycle heads-up display (HUD) market. While other players like Nuviz and Bike HUD are developing add-on solutions for your existing helmet, Skully intends to introduce a fully integrated, standalone helmet system that internally incorporates the HUD display tech, in addition to other features.

In addition to normal HUD information features such as turn-by-turn navigation, smartphone integration, and Bluetooth connectivity, the Skully AR-1 features a 180-degree rear-view camera that affords the rider a digital representation of what’s going on behind them. Along with the fully integrated system, the rear-view camera is a major feature that sets Skully apart from its competitors.