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As far as PR stunts go in the motorcycle industry, this one might be the best. This is because this weekend, Harley-Davidson is going to roll into Ryder, North Dakota with the mission to teach everyone there how to ride a motorcycle.

With a population of 84 residents, making riders out of the people of Ryder – do you see what Harley-Davidson did there? – might not be as large of a task as one would think, but it is still an important start into making motorcyclists out of the general population.

Safety and training; two words that tend to elicit a yawn or an eye roll from most people. Motorcycling, though definitely not the safest activity you can choose, is pretty exciting and challenging, yet for the most part, the safety training associated with our sport is quite boring.

Riding around a parking lot, MSF style, is not particularly difficult, and does a terrible job of emulating real world threats. Track days, though fun and offering the chance to push the limits of your motorcycle in a controlled environment, don’t typically present the kinds of dynamic threats we need to see in order to stay safe on the road.

So if parking lots and tracks don’t offer the training environment you want, how do you get the training you need? Well, over a recent weekend, I had the opportunity to attend Stayin’ Safe Advanced Rider Training.

Stayin’ Safe is owned and operated by Eric Trow. A motorcycle training professional with over twenty years of experience, Eric offers on-street rider training.

Part training and part tour, Stayin’ Safe offers courses from two to three days through some of the nicest riding areas in the country. I had the opportunity to take the Southern California class which lasted for three days.

I’ll just say up front, this was a great experience and I learned much more than I thought I would.

Want to improve your riding skills from the comfort of your computer or tablet? The Motorcycle Safety Foundation (MSF) has the digital solution for you. Releasing four courses onto the iTunes U store for free, the MSF has made available a wide variety of tips and strategies to help motorcyclists to sharpen and hone their two-wheeled craft. The four courses are “An Adventure in Motorcycle Physics,” “Dr. Ray’s Street Strategies,” “Dr. Ray’s Guide to Group Riding,” and “Dr. Ray’s Seasoned Rider,” with each class consisting of 20 or so chapters. The iTunes U courses are just one part of the MSF’s larger digital/online education strategy, with the venerable riding instruction group offering other apps and services for motorcyclists.

The Motorcycle Safety Foundation (MSF) recently graduated its six millionth RiderCourse student (can we get a collective A&R booyah!). WIth over 10,000 coaches and 2,000 locations, MSF has been helping make new riders into competent motorcyclists since 1973, and partners with Federal, state, and military groups in providing basic motorcycle skills to new riders. Though known best for its introductory course, MSF offers 23 different RiderCourses designed to meet the requirements and needs of riders of any skill level. Training more than a handful of Asphalt & Rubber writers in the art of two-wheel transportation, we’d like to give the Motorcycle Safety Foundation a special congratulations and thank you for all its hard work. Post up in the comments if you too have been through an MSF course. Source: Motorcycle Safety Foundation