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Most of the previews of Misano you will read over the coming few days will focus on whether Marc Marquez can match Mick Doohan’s record of twelve wins in one season, whether Valentino Rossi can finally get an elusive win in front of his home crowds, and whether the test at Misano last month will give the Ducati riders a better chance of a decent result in Italy.

My own preview, once I write it, will likely focus on these issues, and more. But they won’t be the most pressing issues at the San Marino round of MotoGP by a long stretch. The fortunes of the major players in the premier class will matter to them and to the fans, but further down pit lane, careers will be saved and dreams will be shattered.

The culprit? The Aragon deadline for entries in the Moto2 and Moto3 classes. By the end of this month, the Moto2 and Moto3 teams will have to submit a list of their intended riders for the 2015 season, and pay a deposit. IRTA will then go through the list and finalize the entry list for the two support classes for next season.

Continuing our look at how the MotoGP riders stack up so far, we already reviewed the top eight in the championship, from Marc Marquez to Andrea Iannone, and now we pick up where we left off, reviewing the bottom half of the championship standings.

We start with Stefan Bradl who is ninth the MotoGP Championship, and work our way down to Mike Di Meglio, who has yet to score a point in the premier class this year.

With MotoGP on its summer break, and the riders combining a bit of relaxation with a lot of training, there is time to review the first half of the season. Who has performed above expectations, and who has fallen short?

Here’s a rundown of how we rate the MotoGP riders over the first half of the season. Today, the top eight riders in the championship, from Marc Marquez to Andrea Iannone. The remainder, from Stefan Bradl to Mike Di Meglio, will appear in another post.

Contrary to what the AMA or motorcycling gentry may believe, not all motorcycles are created equal. Due to a combination of marketing, riding styles, and environment, the following five types of motorcycles are the country’s most dangerous.

While the NHTSA doesn’t track motorcycle accidents and crashes based on the type of motorcycle being ridden (among other things), the cultural factors that surround motorcycle injuries and fatalities paint a stark picture, which we’ve shared with you here.

I was reading DealerNews last week when I stumbled across a brief story about how Harley-Davidson was being sued by a couple, because the Bar & Shield brand did not offer the 2012 Electra Glide Classic with an anti-locking brake option.

The lawsuit comes about as a couple was riding two-up on their motorcycle in Texas, when a car suddenly cut in front of them. Locking up the wheels of the Harley-Davidson, the motorcycle fishtailed out of control, and flung the couple quite some distance. They are subsequently suing Harley-Davidson for $75,000 in damages.

I can already foresee the pro-business comments below this article, deriding these motorcyclists for a series events that amount to “their fault” for their medical and financial woes — after all, it was they who chose to buy a motorcycle without ABS, right?

Legal scholars, and those familiar with tort law and product liability in the United States though, will see the case quite differently. And barring specific details and circumstances, the conclusion to this lawsuit will almost certainly side with the complainants, not Harley-Davidson.

At the time this article will be posted, it will make the sixth article relating to Harley-Davdison’s Project Livewire that is on the Asphalt & Rubber homepage. The Motor Company’s first foray into electric motorcycles made its way into not only every motorcycle publication around the world, but it also hit mainstream media like wildfire.

A topic more heavily saturated at this point than Kentucky Fried Chicken, and yet everyone of the publications carrying the story, including A&R, overlooked one critical thing about Project Livewire’s launch. The attached graphic is the five-day stock price of Harley-Davidson (NYSE:HOG), and that large spike is the Livewire’s unveiling time.

Today was a pretty big day in the electric vehicle world, as Tesla CEO Elon Musk wrote in a company blog post that the California based company would not initiate patent lawsuits against anyone who, in good faith, wanted to use their technology.

While the term “good faith” is a subjective one, Musk’s announcement opens up Telsa’s arsenal of patents to any other OEM, with the hope that the adoption rate of electric vehicles at these manufacturers will be improved.

Making Telsa’s patents “open source” effectively creates a minimum standard of technology in electric vehicles, and the move now means that OEMs should only use their own EV technology if it performs better than Tesla’s.

That’s a pretty big win for consumers, since Tesla’s technology is generally highly regarded. It also means that the jumping-in point for OEMs into electric vehicles is substantially lower.

If a small manufacturer, or small product team in a large OEM, wants to start an EV project now, they can use Telsa’s patented technology to jump-start their development, and bring something to market quicker.

With Marc Marquez already signed up for 2015 and 2016, and Valentino Rossi on the verge of penning a new deal with Yamaha for two more years, attention is turning to Dani Pedrosa and Jorge Lorenzo.

Will Lorenzo want to stay with Yamaha or switch to Honda? Will Pedrosa be prepared to take a pay cut or head off to a different factory? All these are thing we will learn over the coming weeks.

Pedrosa’s case is particularly interesting. Some well-informed sources are starting to report on his options for the future. According to the Spanish magazine Motociclismo, Dani Pedrosa has been offered a substantial pay cut by Honda, with a base salary cut from something in the region of 6 million euros a season to 1.5 million euros, with a very generous bonus scheme for winning races and the championship.

But Suzuki have also shown an interest in Pedrosa. The Japanese factory needs a winning rider to help make their new bike fully competitive, times set by Randy de Puniet are so far lagging a second or more behind the factory Hondas and Yamahas.

As it currently goes, I merely need to adopt the correct lifestyle aesthetics in the form of bikes and apparel and I can be part of the “club”; the actual identity of what it means to be a “rider” is devoid of the qualities that make us human and participants in society.

There are Harley riders, BMW riders, customs riders, leather-clad sport bike riders, and hipster cafe racers. In each of these demographic fragments, the specifics of what the person is riding matters more than the political, social, and/or economic standpoints of the riders themselves.

This consumerist mentality relegates the means for participation to the choice of how to exercise my purchasing power. Dominant motorcycle culture emphasizes the bike as the expression of the identity of the rider.

An apathetic culture that is centered around fetishization of commodities will reach limits to growth. Sure, motorcycles will get faster, lean better, safer, and smarter than the ones available to us. However, the market is already saturated with choices without enough reasons to pick one choice over the other.

Imagine, however, that being a motorcyclist meant more than just having two wheels spinning between your legs.

Bay Area start-up Lit Motors specializes in creative vehicle concepts. Their most recent project, the Kubo, takes the urban-utility concept in a direction that emphasizes low center of gravity luggage carry, ease of portage, and accommodative ergonomics.

The folks at Lit call it a “pickup truck on two wheels” and by setting the rider further back on the chassis, nearly over the rear wheel, the Kubo creates a centrally located void in the chassis that serves as the cargo holding bay.

The idea is that with additional accessories such as straps, tie-downs, netting and bungee cords, people will be able to easily and effectively transport more of their stuff around town, without upsetting the balance or rideability of the machine.

On November 21st, they launched a Kickstarter campaign for the Kubo, aimed at raising an ambitious $300,000 in just 30 days. As many of you problem know, Kickstarter is an online fundraising platform designed allow individual consumers  the chance to invest money in people and ideas that they believe in. If the goal is not met, then the team behind the idea or project gets nothing.

With the Kubo, as the weeks progressed, it became clear that the campaign was not going to meet its goals.  By December 21st, Lit had only managed to raise $57k with 166 backers.

The recent failure of Lit Motors to meet their Kickstarter goal, raises big questions about how effective Kickstarter can be for small businesses creating big products.

The 2014 MotoGP season marks a key point in the evolution of Grand Prix racing. Next season, all entries in the MotoGP class must use the Magneti Marelli standard ECU and datalogger as part of their hardware package. For the first time in history, electronics have been limited in motorcycle racing’s premier class.

It is a small victory for Dorna and the teams; however, only the hardware has been regulated. All entries must use the standard ECU, but the choice of which software that ECU runs is up to the teams themselves.

If a team decides to run Dorna’s standard software, they get extra fuel to play with, and more engines to last a season. If a factory decides they would rather write their own software, they are also free to do so, but must make do with only 20 liters to last a race, and just five engines to last a season.

The difference between the two – entries under the Open class, using Dorna software, and as Factory option entries using custom software – is bigger than it seems. Open class entries are stuck with the engine management strategies (including launch control, traction control, wheelie control, and much more) as devised and implemented by the Magneti Marelli engineers, under instruction by Dorna.

Factory option entries will have vastly more sophisticated strategies at their disposal, and manufacturers will be free to develop more as and when they see fit.

The freedom to develop electronics strategies has been a deal-breaker for the factories throughout the four-stroke era. The change in capacity from 990cc to 800cc in 2007 vastly increased the importance of electronics in the overall package, with more and more money going into both the development and the management of electronics strategies.

The combination of a vast array of sensor inputs, fuel injection, and electronic ignition has meant that vehicle control has moved from merely managing fueling to dynamic and even predictive engine management. Engine torque is now monitored and managed based on lean angle, bike pitch, tire wear, fuel load, and a host of other variables.

So it comes as no surprise that Honda is already making threatening noises over the regulations due to come into force from 2017 onwards. Dorna intends to remove the freedom for factories to use their own software from 2017 onwards, with all bikes using the same, spec, Dorna-supplied software, as currently being developed for the Open category.