2017 KTM RC16 Officially Debuts

The Austrian GP might be tomorrow, but today the news is all about MotoGP’s newest entrant, KTM Racing. The Austrian team used its home to debut officially its MotoGP program, showing the KTM RC16 MotoGP race bike in its officially Red Bull livery for next year. The livery itself is what you would expect between at KTM/Red Bull collaboration, with the same blue and orange paint scheme as can be found on the Red Bull KTM Moto3 squad. The big difference of course is the rumored fire-breathing, 270hp, V4, engine, which Bradley Smith and Pol Espargaro will attempt to tame. The bike’s next outing will be at Valencia, where Thomas Lüthi and Mika Kallio will ride with the MotoGP-regulars once again, competing as wild card entries.

MotoGP Considering Team Communication via Dashboards

Dorna is considering allowing communication between teams and riders via the dashboard. At a meeting today between Dorna and the teams, initial discussions took place over a system to allow teams to pass very brief messages to the dashboard of the bikes. The ability to pass messages between team and bike has been made possible thanks to the transponders currently being used in MotoGP. Those allow for a very limited and very short burst of communication as the bikes pass the timing loops at the track. Race Direction is currently using the system to pass signals to the dash in the case of a red flag, black flag or ride through penalty, but the system would also allow teams a limited ability to pass messages to the riders.

Norton Announces V4 Superbike, Again

A year ago, to the day, Norton announced that it was working on a street-going superbike that featured a 200hp, 1,200cc, V4 engine. Now, Norton confirms that news, saying that we will see the limited-production (200 units) machine later this fall. Yay. On the bright side, Norton posted a concept drawing of the new bike to its Facebook page, giving us at least something new to whet our appetites on the new motorcycle. The concept looks very similar to the sketch we saw last year, making today’s new a little bit about nothing. But, our friends at MotoFire report that Norton is still working on a 650cc project, which will debut later this year as well.

Is This the 2017 Yamaha YZF-R6?…Nope

Someone is trying to pass off the above photo as the eagerly awaited 2017 Yamaha YZF-R6 – unfortunately, it’s a fake. I’m actually surprised this piece of photoshop has some legs, and is making its way around the internet, considering how obvious the forgery. To verify its authenticity, all one would have to do is to compare the above photo with photos of the current generation Yamaha YZF-R1. Contrasting the two, it’s clear that the chassis and exposed parts of the engine are right off the Yamaha YZF-R1 (it’s easiest to see on the swingarm). The real smoking gun though is that the forger used a Yamaha press photo as their base. I was able to find the base photo, which clearly shows that the five-spoke wheels on the alleged R6 are in the exact same ones from a R1 press photo.

Former Skully Employee Alleges in Lawsuit that Executives Used Corporate Funds as “Personal Piggy Banks”

A former Skully employee, Isabelle Faithhauer, is bringing suit against Skully and its founders Marcus Weller and Mitchell Weller. Faithhauer is the former-assistant to Skully CEO Marcus Weller, and for a time, served as the company’s bookkeeper. In her complaint she alleges that Skully wrongfully terminated her, and brings several other causes of action that are related to that wrongful termination. However in her filing with the court, Faithhauer also lists a number of incidents where Marcus Weller and Mitchell Weller allegedly used company funds to buy exotic cars, rent expensive apartments in San Francisco, and travel around the world.

KTM Will Race in Moto2 Starting in 2017

KTM is working on Moto2 race bike, to compliment the Austrian brand’s move into the MotoGP Championship next year? We only learned about the project earlier this year in February, but KTM and WP suspension are supposedly quite far with their progress on the bike, and are now “ready to race” in earnest. It might seem a little strange to see a KTM building a race bike chassis around a rival manufacturer’s engine, but zie Austrian’s are serious about their Grand Prix racing presence, and feel that they need to be involved in all three of the championship’s classes. KTM CEO Stefan Pierer recently talked to Germany’s Speedweek publication about the Moto2 project recently, where Pierer revealed that the Austrian brand will race in the Moto2 Championship starting in 2017.

Understanding the Ducati XDiavel, A Review

The Ducati XDiavel is another big step for the Brand from Bologna, as the modell pushes further into the territory first pioneered by the Ducati Diavel, and hopes to give cruiser enthusiasts a design that speaks a little bit more of their native language. These changes though allow Ducati to move boldly into an area dominated by one brand: Harley-Davidson. That is a tall mountain to climb, as the Bar & Shield brand has a chokehold on the cruiser-riding faithful, who flock to the American brand not because of what it does, but because of who it is. This makes winning the hearts and minds of cruiser riders an exceptionally difficult task – one too that is not easily undertaken. The first step in mounting the assault on that summit is to develop a motorcycle that has no equal. In this regard, Ducati has a fighting chance.

Skully Officially Closes, So Just How SOL Are You Actually?

Skully on Friday finally acknowledged what has already been known in the motorcycling community: the company was going out of business. The news comes after a last-minute effort by the remaining management to secure a new round of funding. With $15 million down the drain, work still to do before the Skully AR-1 would be ready to ship, and a growing group of disgruntled early adopters, Skully’s resurrection was not to be. Instead in a letter to backers and customers, Skully announced that it would be filing for Chapter 7 bankruptcy, the bankruptcy procedure for companies that are going out of business. This news, of course, directly impacts the thousands of motorcyclists who were expecting to receive a Skully AR-1 helmet.

2017 Suzuki GSX-R250 Spotted in Australian Patents

The eagle eyes at Australian Motorcycle News have caught the patent design renders of the upcoming Suzuki GSX-R250 street bike. The Japanese company’s proper foray into the current small-displacement sport bike market, the Suzuki GSX-R250 has been rumored for some time, but never before seen. Until now. We should point out that the true displacement of this machine is still unknown, and Suzuki would be wise to actually bring a machine that has more punch than 250cc – as the current market trend sees 300cc bikes and larger winning at the dealership. From the photos, we can see that Suzuki is using traditional style forks, instead of upside down units like we recently saw on the Honda CBR250RR. Still, traditional forks are pervasive in this space, and honestly, to be expected from the Japanese brand.

What It’s Like to Party with 81,000 Ducati Fans

“It’s like drinking from a firehose” is the phrase I would use over and over while telling people about my recent trip to this year’s World Ducati Week. The three-day event attracted 81,000 rabid Ducati fans through the gates of the Misano race track, which is just a stone’s throw from Italy’s Adriatic Coast. One of the best race tracks in the world, along one of Italy’s best beaches…the recipe for success here might seem obvious. Beyond these factors though, World Ducati Week itself is a magnet event that attracts Ducatisti from the world over by offering them the ultimate Ducati experience. Strangely enough though, you don’t even have to be a Ducati fan to attend – though it helps – as WDW2016 is something that any motorcyclist can enjoy.

Unfold Honda’s “Power of Dreams” in Paper

09/22/2015 @ 4:44 pm, by Jensen Beeler13 COMMENTS

honda-paper-commercial

It’s easy to focus on what is right in front of us, but every now and then you have to stop and think about the past – and a company like Honda certainly has a storied past.

Honda helped contribute to the rise of a post-WWII Japanese economy. It has built some of the most iconic vehicles in modern time, some of them two-wheeled, some of them not.

And for as much grief we give Big Red sometimes, it is one of the few brands in the motorcycle industry that truly sets the tone for everyone else. When Honda talks, everyone listens.

Maybe that’s what makes this short video from Honda, which debuted on Sunday during primetime football, so appealing to us – both as lovers of motorcycles, but also good branding.

The commercial is clever and well executed, and in less than two minutes it not only reminds us of the pedigree that is the Honda brand, but also of all the milestones the company has achieved in what will be 67 years at the end of this week. Pretty impressive stuff.

Video: What Moves You?

03/19/2015 @ 1:51 pm, by Jensen Beeler11 COMMENTS

what-moves-you

I am always amazed by the sort of people that read Asphalt & Rubber on a daily basis — we have some very talented people in our ranks (including some even very famous ones), and it’s great to get email from them, even if it’s just to say hi.

Along those lines, I got a message from a reader named Brian recently, just showing us a spec commercial he and some friends made about motorcycling a while back. It features a Ducati, so I guess you could say it is aimed at the Ducati community, but honestly I think any motorcyclist would resonate with its words. Enjoy!

Video: Ducati Hypermotard – License to Thrill

02/18/2013 @ 11:43 am, by Jensen Beeler12 COMMENTS

2013-ducati-hypermotard

It is good to see that if this motorcycle racing thing doesn’t pan out, Nicky Hayden has at least a more promising future on the big screen than say….John McGuinness.

Helping Ducati hock its now water-cooled Ducati Hypermotard, Hayden earns his paycheck with wheelies, enduos, and a little bit of drifting for good measure in this James Bond-esque commercial.

Our thoughts? Exactly how long was that woman in the bathroom (i.e. did she fall in)? And, Ruben Xaus makes a cameo as the security guard? Awesome.

Filming the Kawasaki ZX-6R Commercial at the Isle of Man

02/15/2013 @ 12:27 pm, by Jensen Beeler8 COMMENTS

Kawasaki-Ninja-ZX-6R-James-Hillier-Isle-of-Man-commercial

The Isle of Man has to be the ultimate location for a motorcycle commercial. Not only does the small island in the middle of the Irish Sea host the famous Isle of Man TT, but the small country’s picturesque hillsides and ocean backdrops make for some spectacular visuals in their own right. Add in the lack of a speed limit outside city limits, a thriving motoring culture, and well…you get the idea: two-wheeled paradise.

Taking Kawasaki’s TT rider James Hillier and the 2013 Kawasaki Ninja ZX-6R, Kawasaki launched its latest supersport machine at the Isle of Man last year with one of the more compelling series of videos and photographs we have seen in a while…and they pulled a few awards in the process as well. Now, Team Green is giving us a glimpse in what went into the commercial’s production. It’s good stuff. Check it out after the jump.

Behind the Scenes at a Ducati Diavel Commercial

05/19/2011 @ 6:24 pm, by Jensen Beeler7 COMMENTS

We hear the Ducati Diavel is doing quite well in sales, with many dealers reportedly out of stock with the units. Though some dealers still have bikes in stock, namely the ones that jumped on the Diavel bandwagon early-on, it’s clear now that more people than just us here at Asphalt & Rubber were impressed with Ducati’s take on the performance cruiser category. While Ducati’s deal with the Devil got our overall seal of approval, some of this success surely has to be owed to the heavy media blitz from the Italian brand.

Like with the Multistrada 1200 release, Ducati has put the Diavel front-and-center in its marketing machine. Helping win the hearts and minds of the skeptics, Ducati has put together a short video advertisement of the Diavel, and for extra measure, a behind the scenes making of the clip. If you ever wanted to see how much effort goes into a one minute video spot, here’s your chance. Be sure to keep an eye out for the Mercedes-Benz cameo as well. Original advertisement and the behind the scenes footage after the jump.

Zero Motorcycles Launches Fleet Sales Program

10/30/2009 @ 6:03 pm, by Jensen Beeler4 COMMENTS

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Zero Motorcycles has announced its launch of a fleet sales program aimed at corporations, non-profits, government bodies, and small business owners who are looking to make multiple unit purchases. The program is set to launch November 2nd, with pricing being based on volume and support requirements. It’s hard to make B2B sales sound sexy, but consider the missed opportunity that was Erik Estrada on a Zero DS…if only we could turn back time.