Honda & Hitachi Join Forces on Electric Vehicle Motors

News out Japan sees Honda and Hitachi starting a joint venture that will focus on providing motors for electric vehicles. The two companies signed today what they call a “memorandum of understanding, which is the Japanese business version of getting a promise ring to start a future company together. The still unnamed joint venture will be located in Hitachinaka City in the Ibaraki Prefecture, and be initially capitalized with ¥5 billion (~$44 million). Honda Motor Co. and Hitachi Automotive Systems hope to finalize this deal by March 2017, and the new company will have subsidiaries in China and the United States – both of which will have sales and production capabilities.

US Lawmaker Introduces Bill to Close the EPA by 2018

A bill has been presented to the United States House of Representatives that would seek the closure of the Environment Protection Agency (EPA) by 2018. Proposed by Rep. Matt Gaetz (R – Florida), HB 861 will likely be a mixed bag for motorcycle enthusiasts, as it will deregulate environmental restrictions set at the federal level, leaving states to draft or adopt their own provisions, which will likely have a fracturing effect on the regulatory market for motorcycles. But, it will also mean the abolition of EPA regulations that many motorcyclists oppose, like the blending of ethanol in our fuel, and restrictions on noise, emissions, and vehicle modifications.

KTM Invests in Heads-Up Display Company NUVIZ

Heads-up display (HUD) company NUVIZ just took a strategic investment from Pierer Industrie AG, the company behind KTM, Husqvarna, WP Suspension, and others. Today’s news is quite a catch for the San Diego based technology startup, and it bodes well for NUVIZ to bring its heads-up display technology to market. As such, NUVIZ hopes to have a heads-up display unit and connected rider system available in the first half of 2017. NUVIZ has raised roughly $9 million to date, via equity and debt, and our sources tell us that KTM’s purchase into the company has contributed to the lions’s share of that amount – upwards of $5 million, along with a seat on NUVIZ’s board of directors.

Red Bull Honda World Superbike Team Debuts

In an airplane hangar in Austria, Honda’s World Superbike team unveiled its wings…that is to say, the Red Bull Honda World Superbike Team debuted in the energy drink’s Hangar-7 facility in Salzburg today. As the name implies, Red Bull will be the title sponsor for Nicky Hayden’s and Stefan Bradl’s World Superbike title bid this year, on the updated 2017 Honda CBR1000RR SP2. This is the first time that Red Bull has been a title sponsor in the WorldSBK paddock, though the energy drink company’s livery can be seen on variety of bodywork throughout motorsport. “It’s a new year with a new bike, new title partner and new teammate, so there are definitely many changes ahead and a lot of things to look forward to,” said former MotoGP Champion Nicky Hayden.

PJ Jacobsen Gives His First Impressions of MV Agusta

PJ Jacobsen will once again be the sole American representation in World Supersport this year. The New Yorker had his first taste of his MV Agusta F3 in the dry while at the Jerez test, and came away suitably impressed by the bike that has won eight races in the hands of Jules Cluzel in recent years. The 23-year-old tested the bike in Jerez last year in what was seen as a shootout for the ride, but on a damp track he didn’t get a real feel for the bike. “Today was my first day on the bike this year,” said Jacobsen. “I did half a day on the MV last November in Jerez, but it was half wet, half dry so today was good to get out there. It was fully dry so I learned a lot and I’m quite happy with it. The bike is totally different to what I’ve ridden in the past, but the team works really well and they’ve impressed me.”

Check Out the 2017 Honda RC213V

The MotoGP launch season is still upon us, and now that we have seen the teams and bikes from Ducati, Suzuki, and Yamaha – it is time for Honda to take the wraps off the team its campaigning for its title defense. Debuting the 2017 Honda RC213V at a press event in Indonesia, not much has changed outwardly for the 240+ horsepower GP bike, though there a subtle differences to be seen, if you look closely and compare it to last year’s bike. The Repsol Honda fairings cover the biggest change that we know of, as reports from the test tracks confirm that Honda is experimenting with a “big-bang like” firing order on its V4 engine, a change from the “screamer” configuration of last season, which was handful for Marc Marquez and Dani Pedrosa to manage.

2016 Was A Very Good Year for Husqvarna

Last year proved to be a tough year for many brands, especially those with operations in the United States, but that wasn’t the case for Husqvarna. The rebooted Swedish brand is seeing good life while under its Austrian ownership. Making 2016 a very good year for Husqvarna, the brand is reporting a sales increase of a whopping 43% over 2015’s sales numbers. That is no small feat for Husqvarna, as 2015 was already a record year for the dirt-focuses brand, where it saw a 32% increase. Of course in many ways, up is the only direction Husqvarna can go, after its purchase by Pierer Industrie AG. Still, Husqvarna’s figure of 30,700 sold motorcycles in 2016 is a marked improvement from the near 10,000 units it was producing while part of BMW Motorrad.

2017 Suzuki GSX-RR Debuts in Malaysia

Debuting this weekend in Malaysia, the ECSTAR Suzuki MotoGP team has unveiled its team and livery for the 2017 season, which will see Andrea Iannone and Alex Rins riding the update Suzuki GSX-RR race bike. Suzuki has already shown that it has a bike capable of hunting for podiums; and on its best days, it can be a race-winner as well. For the 2017 season though, the Japanese brand hopes to build upon its success in 2016. As such, the ECSTAR Suzuki team has high hopes with the arrival Andrea Iannone, hoping that “Maniac Joe” can add some more wins to Suzuki’s tally. Looking long-term too, the addition of Alex Rins could be strong investment by Team Manager Davide Brivio, with Rins being one of Moto2’s top talents.

OEMs Are Trying to Block “Right to Repair” Laws

Asphalt & Rubber readers should be familiar with how attempts have been made to use the Digital Millennium Right Act (DMCA) as means of limiting how you can work on your vehicles, including your motorcycle. These attempts first started in 2015, and were pushed heavily by John Deere and the automobile lobby. Thankfully, last year the the Librarian of Congress allowed exemptions for vehicles to be applied to the DMCA, which will be in effect for the next two years. Now, the Motorcycle Industry Council (MIC) – a group that represents the interests of motorcycle manufacturers in the United States – is putting pressure on state legislatures and encouraging them to block “Right to Repair” bills that would codify the exemptions made to the DMCA.

EBR Motorcycles Shutting Down, Yet Again

EBR Motorcycles is closing its doors…again. Yes, you heard that right. America’s superbike brand will be winding down its production operations, starting next week, and is looking for a strategic investor to takeover the brand. Liquid Asset Partners (LAP) attributes its decision to shutdown EBR Motorcycles to the company’s difficulty to secure new dealerships, and thus increase sales. As a result, LAP says that its production volume for 2016 and 2017 was below expectations. The company then finishes its explanation for closing EBR Motorcycles with the following line: “the combination of slow sales and industry announcements of other major OEM brands closing or cutting production only magnified the challenges faced by EBR.”

The Next, Next Big Thing in Motorcycles: Action Cameras

05/12/2016 @ 5:29 pm, by Jensen Beeler30 COMMENTS

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I know what you are already thinking, everyone and their mom already has an action camera. To make matters worse, GoPro (the leader in this realm) has seen its stock price drop in what can only be described as a complete free fall for the past month, thanks mostly to lagging sales.

So, how can action cameras be the next, next big thing in the motorcycle industry? The answer is a simple one, if you will allow me to explain.

The next, next big thing for motorcycles isn’t the cameras themselves – those are basically already at commodity status for consumers – but instead the future for action cameras resides in integrated camera platforms for motorcycles, and other action sports.

There is a lot of business school “bullshit bingo” in that last statement, so let me break it down to you in human-speak.

Motorcycle brands need to realize how consumers are using their vehicles, and adapt to meet those needs directly. In this case, it means offering an integrated video recording solution with their motorcycles.

Two Enthusiasts Podcast – Episode 16 – Chest Hairs Up

02/21/2016 @ 7:14 pm, by Jensen Beeler1 COMMENT

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Episode 16 of the Two Enthusiasts Podcast is another jam-packed show, for your aural pleasure.

Quentin and myself cover some of the moto-specific releases from the Consumer Electronics Show (CES), such as BMW’s HUD helmet and laser-power headlight, along with the advances Yamaha is making with its MotoBot project, and the future of wearables and personal video.

We also dive into a weighty discussion on the use of quickshifters on modern sport bikes, and how their use can affect the life of a motorcycles transmission.

We also find out that Quentin is a sucker for a good IPA, that Corona will never sponsor the show, and that I have perhaps spent too much time (and money) in West Hollywood. Also, King Leopold II of Belgium was kind of a jerk.

As always, you can listen to the show via the embedded SoundCloud player, after the jump, or you can find the show on iTunes (please leave a review) or this RSS feed. Be sure to follow us on Facebook and Twitter as well. Enjoy the show!

Bell Developing Helmet with Integrated 360° Video Camera

01/11/2016 @ 11:39 pm, by Jensen Beeler3 COMMENTS

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Are you ready for another post about helmets, especially one with integrated technology? Sure you are, Sparky – and you will be happy to learn about this collaboration between Bell Helmets and a company called 360fly.

Like the Nikon KeyMission video camera, 360fly’s system captures everything around the rider in 4k video resolution, and then creates a video that can be viewed from an immersive virtual-reality perspective.

Thanks to a built-in GPS, altimeter/barometer, and accelerometer, the 360fly system is capable of overlaying telemetry data into its video, among a variety of other features. What really separates the unit from the rest though is what is in the pipeline from 360fly.

Nikon KeyMission Action Camera Offers 360° 4k Video

01/06/2016 @ 4:52 pm, by Jensen Beeler6 COMMENTS

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Here is a fun fact: pretty much every regular photographer you see on Asphalt & Rubber swings a Nikon camera for their craft – even this lowly author. This is probably because Nikon and Canon are the big names when it comes motorsport photography, so the odds workout pretty well on that account.

We have another reason to like Nikon’s cameras though, as the iconic photography brand is keen on getting into the action camera market.

Hoping to give GoPro et al a run for their money, Nikon at CES this week entered wearable video camera market with the Nikon KeyMission.

GoPro Hero4 Session – A Smaller GoPro Video Camera

07/06/2015 @ 3:01 pm, by Jensen Beeler10 COMMENTS

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GoPro continues to find ways to take our hard-earned money, and today the action-sport video camera company has a new model for us: the GoPro Hero4 Session. The concept here is simple, take GoPro’s Hero4 video camera, and make it smaller in a form-factor.

This sort of progress should surprise no one with a basic understanding of Moore’s law, as we can expect company’s like GoPro to continue to make strives in making their products smaller and more powerful.

In the case of the GoPro Hero4 Session, the gains in size come with trade-offs in performance, as early reviewers suggest that the Hero4 Session has video capabilities just shy of the GoPro Hero4 Silver. All things considered though, that’s still a lot of power, now in a smaller footprint.

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Rider Gets Ticket as Speed Camera Catches Him Crashing

10/13/2011 @ 5:44 am, by Jensen Beeler15 COMMENTS

Though he was most certainly breaking the law, we have to feel some sympathy for Swiss motorcyclist Boris Maier. The 38-year-old from Bern was recently caught speeding 107 km/h (66mph) in an 80 km/h (50 mph) zone, and accordingly received a ticket for his traffic violation. Where things get real bad for Maier though is the fact that he wasn’t even on his motorcycle at the time the picture was taken, as the Swiss rider had crashed, and was caught barreling down the highway by the camera.