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Here is a common joke that you will often hear: "How do you make a small fortune in the motorcycle industry? Start with a large one." Well, the next time you hear the lead-up, here is a new punchline for you: "Sell a limited edition model."

Motorcycle manufacturers have been onto this gag for a while now, offering limited edition, numbered for collectors, pure unobtanium motorcycle models to the well-heeled masses.

There may not be that many people that can afford a motorcycle that costs as much as a modest house, but there enough of these people in the world that selling a couple hundred expensive superbikes a year is a pretty trivial feat - it helps too that many of these enthusiasts are return-customers too.

Take the case of Ducati, as our Bothan spies have provided us with some interesting information about the Borgo Panigale brand. Last year, the Italian company made more money on its special edition superbikes, than the regular models it sells.

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For the 2018 World Superbike season, Ducati will once again campaign its v-twin platform: the venerable Panigale R superbike. This will be the final season for the two-cylinder Panigale R, before the Italian firm replaces it with its V4 package (likely too to be named the Panigale R).

This makes the upcoming season a hallmark occasion for Ducatisti, as they watch Chaz Davies and Marco Melandri compete with the Superquadro engine for a final time.

The zenith of v-twin engine design, Ducati’s Superquadro motor is an impressive power plant, but the race team in Borgo Panigale (the bike’s namesake) have reached the limits of their development with it – at least within the constraints of World Superbike regulations.







Looking closely at Ducati’s launch photos for its WorldSBK, we can spot some of those developments.







Yesterday we broke the news about a massive recall that is affecting a number of sport bikes with Brembo master cylinders. The first wave of that recall included Aprilia’s two offerings, the Aprilia RSV4 superbike and the Aprilia Tuono 1100 streetfighter.

Today, we get our first official word of another manufacturer that is involved with this massive Brembo brake recall, and it is Ducati. With six affected models, spanning four model years, Ducati North America is recalling roughly 8,000 units because the piston in their master cylinder may crack.

If you recall our previous coverage, the issue stems from the plastic piston in the master cylinder possibly cracking after hard use. If this happens, the master cylinder can stop operating, which can lead to front brake failure. This is an obvious safety concern













While everyone else seems to be turning a blind eye to aerodynamics, Ducati continues to be the brand pushing the aero envelope with its designs.

As such, World Superbike fans may have seen this weekend that Chaz Davies was sporting a unique rear end, as Ducati Corse continues to experiment with a lenticular wheel setup.

A piece of technology borrowed mostly from cycling, the carbon fiber disc “wheel cover” provides a more slippery surface for the wind to flow over, than the chaos that comes from a spinning spoked wheel on a motorcycle.













Race teams continue to debut their 2017 liveries and riders, and this time around we feature the Aruba.it Racing – Ducati Superbike squad that will race in the World Superbike Championship.

Chaz Davies of course returns to the team, and this season he will be joined by Marco Melandri. The duo will be an interesting pair to watch this season, with Davies holding onto his impressive form from the last-half of the 2016 season, and Melandri making his return to motorcycle racing, after sitting out last season.

With 2017 to be the penultimate season for the Ducati Panigale R in the World Superbike Championship, the v-twin superbike has shown itself to be an extremely mature machine on the race track.







Couple that to some of the rule changes that have affected the inline-four machines the most, and this season could be Ducati’s for the taking, having both the riders and the machine to tackle Kawasaki’s dominance.

As such, 2017 should make for an extremely interesting season, and all eyes will be on Phillip Island to see if Ducati can draw first blood in the championship standings. These photos are redonkulously large, by the way.







Far from sitting on its laurels after winning seven of the last eight World Superbike races of 2016, Ducati came out of the blocks swinging at Jerez with a busy testing program. As such, Chaz Davies and Marco Melandri had a host of upgraded parts in the Spanish sun.

Davies spent the majority of his time working on chassis development with Melandri focussing on the engine. Afterwards, the Welshman gave a revealing insight into the makeup of the mindset of one of the world’s top racers when at one of these pre-season tests.







This weekend is the final round of the MotoAmerica Championship, being held at the New Jersey Motorsports Park. This weekend also marks the 15th anniversary of the September 11th attacks on the World Trade Center, The Pentagon, and United Airlines Flight 93.

We all know the sacrifices that were made by New York’s first responders, though admittedly sometimes we take those sacrifices for granted. The sacrifice hasn’t been lost on the #RideHVMC Freeman Racing Ducati team though, who are based out of Ossining, New York.

As such, Corey Alexander and the #RideHVMC Freeman Racing Ducati Panigale R will be wearing a special livery that commemorates the men and women of the New York City Fire Department. As you will see in the photos after the jump, “Engine 23” is a fetching motorcycle, with a touching message.













We have a love/hate relationship with unverified rumors here at Asphalt & Rubber. On the one hand, we strive to break timely and accurate stories for our readers, which means getting the best information as possible, and sharing it with you as soon as possible.

On the other hand though, some wild rumors are worth repeating, not so much for their accuracy, but for how fanciful and romantic it is to think of them being real. Today’s news falls into the latter category, though it comes from the reliable Carlo Baldi of Moto.it.

According to the Italian publication, Ducati is working on a four-cylinder superbike platform, which is likely being developed with World Superbike competition in-mind.







We know, we know, the very concept of a Ducati superbike without a v-twin platform borders on heresy. The rumor isn’t that crazy though, if you think about it, which is probably why it is so delicious to share with you.







The effects of the Öhlins suspension recalls continue to amount, and to no one’s surprise it has finally come to affect the Italian superbikes of Ducati.

As such, Ducati North America is recalling certain 2014 model year Ducati 1199 Panigale S, Ducati Panigale R, and Ducati Superleggera motorcycles for faulty rear shocks.







I was recently corrected by Ducati as to the proper naming of its pinnacle Superbike model, now that it does not share the 1,299cc displacement with the other models of that name.

Officially the 2015 Ducati Panigale R, the 1,199cc v-twin superbike is the top of the line model from Bologna, and it has some major differences from its “S” and base model siblings to fit that special designation.

For starters, the Panigale R is not equipped with the electronic suspension that is found on the Panigale S. This helps keep the Panigale R’s wet weight to a paltry 406 lbs wet (the other models tip the scales at 420 lbs).







However, the 2015 Ducati Panigale R is equipped with an IMU, cornering ABS, and Ducati’s GPS-using data acquisition system — making it a very tech-savvy package.

Of course the super-trick parts, the ones that will force you to part with your hard-earned $34,000, are the tungsten-balanced crankshaft and two-ring pistons, which come straight off the Ducati 1199 Superleggera, and are present for WSBK homologation purposes.

Rounding out the race-ready package is mechanical Öhlins suspension, a lithium-ion battery, and a complimentary Akropovi? full-titanium competition exhaust.







While we were fairly unmoved by the 2013 Ducati Panigale R, mostly because it didn’t seem to offer enough exotica to justify its added price, the 2015 model certainly fits the bill. We have 92 high-resolution photos of it, after the jump. Enjoy!







The leaks from Ducati keep coming in, and now we have our first photos of the Ducati 1199 Panigale R Superleggera and its tasty details. Stripped of its carbon fiber fairings, we can see where all those magnesium, titanium, and carbon pieces reside on the Superleggera’s rolling chassis.

Asphalt & Rubber has gotten its hands on 16 detail photos of the new Ducati Superleggera, and they are waiting for you after the jump. Our apologies in advance for the insane watermarks, but some people just don’t understand the internet. Other publications should feel free to use our photos, provided they cite their source and link back to Asphalt & Rubber — easy, right?