Last week, in what was an apparently frigid outdoor press call and party, Althea Racing showed off its new 2011 livery. The bike, ridden by Carlos Checa in next season’s World Superbike championship, showcased more red than the team’s livery last season, with “Althea” and most of the blue having disappeared from the bike entirely. While main sponsor Unibat, a battery company, kept its name placement from the 2010 season’s livery, quite a bit of what had been white on the bike was filled in with Ducati red. So much so, the 2011 livery could nearly be mistaken for the 2010 Ducati Xerox livery.

Althea will use the same livery on the Ducati, ridden by Lorenzo Baroni, in both the Superstock 1000 and Italian Superbike championship. According to the team in its press release, “The presentation of Althea Racing’s Ducati gave added value to an already impressive line-up of bikes”, commented Team Principle Luigi Termignoni. ‘The Italian motorcycle manufacturer has always participated in SBK and we are proud to be able to equip Genesio Bevilacqua’s Ducati outfit in 2011.”

News

Unveiled this weekend in Madrid, Paris Hilton was on-hand in her pink, blue, and white skin tight set of leathers to help promote her latest business endeavor (her words, not ours): Team SuperMartxé VIP by Paris Hilton. While we generally hate everything about Paris Hilton, and even try to avoid staying in Hilton hotels just for good measure, we do have to say one thing: this weekend’s launch of the SuperMartxé VIP by Paris Hilton Team is arguably the largest team launch in history of GP racing (in one of the worst economic climates ever for the sport)…and that includes the upcoming Wrooom launch of Valentino Rossi and Ducati Corse.

Racing

In the story of Oedipus Rex, the protagonist gouges out his eyes after learning that he senselessly killed his father, and has been pounding his mother into the bedroom headboard. Until recently, we didn’t think we could get down to that level and relate to Oedipus with the same wealth of shame and despondency; but the universe is a fickle beast and wins another round today, as we’ve been dry heaving all morning after looking at the race livery for the Team SuperMartxé VIP by Paris Hilton race livery. Undoubtedly not the proudest moment in the GP paddock, we’ll leave you with this thought though. Has any other 125GP team made headlines in the New York Times, Perez Hilton, and Asphalt & Rubber this week? This month? This year?

Bikes

Mission Motors has finally taken the wraps off its Mission R electric race bike. Boasting some big numbers, namely a 14.4 kWh battery pack and a 3-phace AC induction motor that makes 141hp and 115 lbs•ft of torque, the Mission R ticks all the right performance boxes with its 160mph top speed, 100 kW motor controller, regenative breaking, and barely race legal 545 lbs weight. Built from the ground-up, Mission Motors tapped some well known names to help the company make the Mission R. With James Parker (of GSX-RADD fame) designing the chassis, and Tim Prentice of Motonium working on the industrial design, the Mission R is not only a very pleasing motorcycle to look at, but also incorporates some advanced concepts to make it a potent and compact racing weapon.