A 2WD Hybrid-Electric Motorcycle for the US Military?

In the coming years, US special forces may be riding a tw0-wheel drive, hybrid-electric, multi-fuel motorcycle co-developed by BRD Motorcycles and Logos Technologies. Helping make this project possible is a Small Business Innovation Research grant from DARPA. The goal is to make a single-track vehicle for US expeditionary and special forces that will be nearly silent in operation, yet also capable of traveling long distances. Details on the proposed machine are light, of course, but it sounds like the 2WD dirt bike will be based off the BRD RedShift MX (shown above), and use an electric drivetrain, as well as a multi-fuel internal combustion engine to achieve its goals.

Colin Edwards Will Retire from Racing after 2014 Season

Announcing his decision during the pre-event press conference for the Red Bull Grand Prix of the Americas, Colin Edwards told the assembled press that 2014 would be the Texan’s last season racing a motorcycle. Citing a lack of improvement on his performance in pre-season testing and at the Qatar GP, Edwards decision perhaps answers the lingering question in the paddock of when the American rider would hang-up his spurs after an illustrious career in AMA, WSBK and MotoGP. Talking about his inability to come to terms with the Forward Yamaha, which Aleix Espargaro was able to take to the front of the pack in Qatar, Edwards was at a loss when it came to understanding the Open Class machine and his lack of results.

MSF Updates Its Basic RiderCourse Curriculum

It is no surprise that statistics from the NHTSA show that motorcycle accidents and injuries are on the rise. According to the 2012 Motor Vehicle Crash report published by the NHTSA, motorcycle fatalities for that year rose to 4,957, up seven percent from 2011, while injuries increased 15% to 93,000. While the NHTSA statistics are misleading because the motorcycle category includes mopeds, scooters, three-wheelers, pocket bikes, mini bikes, and off-road vehicles, new riders need every advantage they can afford. The Motorcycle Safety Foundation has taken notice of these statistics and has revised the curriculum for its Basic RiderCourse to include a new Basic eCourse, which students will take prior to in-person instruction.

Yamaha Trademarks “R1S” & “R1M” at USPTO – “YZF-R1M” Trademarked Abroad – But Why?

Are new Yamaha YZF-R1 models coming down the pipe? That’s the question being asked after trademark filings in the US and abroad tipped off Yamaha Motor’s intention to use “R1S”, “R1M”, and “YZF-R1M” for motorcycle, scooter, and three-wheeled purposes. The filings are being taken as hints towards a possible multiple trim levels of the Yamaha YZF-R1 superbike, with the “S” and “M” designations being different spec machines than the current base model. The “S” nomenclature is a popular one in the two and four-wheeled world, though “M” would certainly be a novel designation, outside of say…BMW.

Bell & COTA Create Texas-Themed Limited-Edition Helmet

Continuing its theme of making limited-edition helmets for premier-class US rounds, Bell Helmets has teamed up with the Circuit of the Americas and Chris Wood, of Airtrix, to create a Texas-themed Bell Star Carbon helmet, just in time for COTA’s MotoGP race next weekend. Available only until April 13th, the Bell/COTA helmet features a red, white, and blue flag motif on the front, with both the American and State of Texas flags visible, which then wrap around the rear to merge with a hardwood design, reminiscent of the floorboards in a Western saloon. The helmet is also crowned with a Longhorn cattle skull, which adds to the Texan motif. The specially designed helmet also features a horseshoe, the COTA logo, and the 2014 Red Bull MotoGP of The Americas logo.

Aprilia Mounting a Return to MotoGP in 2016

Towards the end of the 800cc era, MotoGP looked to be in dire condition. Grids were dwindling, factories were reducing their participation, and teams were in difficult financial straits indeed. By the end of 2011, there were just 17 full time entries, Suzuki was down to a single rider, and were about to pull out entirely for 2012. How different the situation looks today. In a recent interview with the official MotoGP.com website, Aprilia Corse’s new boss Romano Albesiano gave a brief outline of their plans. The Italian factory will continue to work with the IODA Racing team for 2014 to collect data on the electronics and tires, which they will use as input on an entirely new project being worked on for 2016.

This Is Pretty Much What the Monster 800 Will Look Like

With the advent of the Ducati Monster 1200, it was only a matter of time before Ducati’s middleweight liquid-cooled “Monster 800″ would be spotted, and unsurprisingly the machines have a great deal in common. The one big difference seems to be that the 821cc Monster gets a double-sided swingarm, which has become Ducati’s new way of differentiating between its big and medium displacement models of the same machine, see entry for Ducati 899 Panigale. With the spied Ducati Monster 800 looking ready for primetime, and a pre-fall launch isn’t out of the question. Giving us an excellent glimpse into what the Ducati Monster 800 would look like, Luca Bar has again used his Photoshop skills to render up images of the still unreleased “baby” Monster.

Photos of the Mugen Shinden Ni sans Fairings

Given the competitive nature of the electric racing realm, its rare to see the big high-power bikes without their fairings, as teams are reluctant to reveal their secret sauce. Debuting the Mugen Shinden San this past weekend in Tokyo though, Team Mugen did just that, giving us a glimpse into the inner workings of the team’s 2013 race bike, the Mugen Shinden Ni. You don’t have to be an electron-head to get excited by these photos, as any race bike with a carbon fiber frame and swingarm is pretty drool-worthy, though the Shinden Ni’s carbon fiber battery enclosure does hide a great deal of the electric superbike’s geek factor. While the sheer size of the battery bike is impressive, it was expected when the Shinden was first announced.

Mugen Shinden San (神電 参) Electric Superbike Revealed

Mugen’s third purpose-built electric superbike for the Isle of Man TT, the Mugen Shinden San, has been revealed in Japan. Campaigning two machines for this year’s TT Zero race, Mugen has John McGuiness and Bruce Anstey at the helm of its “Shinden San” bikes, as the duo looks for a one-two finish in this year’s race. With MotoCzysz not racing at the Isle of Man this year, Mugen is a hot favorite to take the top podium spots, as well as crack the 110 mph barrier for electrics on the historic Snaefell Mountain Course (Mugen is targeting a 115 mph lap). An evolution on the company’s previous designs, the Shinden San fits 134hp — 10hp more than last year, thanks to a new smaller three-phase brushless motor provided by Mission Motors — into its 529lbs bulk.

Trackside Tuesday: The Winning Personality of Jack Miller

Chatting with a couple of NASCAR fans recently, I was reminded that any competition is boring if you don’t care who wins. But if you do care, then even cars driving around in circles can be very compelling entertainment. Those NASCAR fans really cared about how their favorite drivers finished, and not only how they finished in the latest race, but what and how those drivers were doing off the track as well. Those fans had been captured by the personalities of those drivers. One of the things NASCAR does well is sell personalities. All major sports-related businesses do this to some extent, but some organizations do it better than others.

Girl’z MotoCamp – For Ladies Only

04/04/2014 @ 5:30 pm, by Jensen Beeler6 COMMENTS

Girlz MotoCamp   For Ladies Only girlz motocamp shelina moreda 635x424

Motorcycles are a good time out. If you are reading Asphalt & Rubber, then you already know this simple truth. So with such a basic offering, why do we struggle to bring more people into this sport?

We have already seen the FIM’s recent efforts to encourage and foster female road racers at the international level, but what are we doing at the domestic level?

How are we encouraging this sport and this industry to the other 50% of the American population, especially when we don’t have a robust female community that uses two-wheels for their urban commute?

Well recently one such answer to that question came in the form of the girls-only Girl’z MotoCamp put on by our friend Shelina Moreda.

An FIM and AMA Pro Racing rider, Moreda is no stranger to racing in a man’s world, and she is well aware of the limited number of entry points for ladies into motorcycling  – you may have seen that she recently penned a story on A&R about teaching at the FIM girls camp in Spain, just a few months ago.

FIM Organizing More Road Racing Camps for Women

01/27/2014 @ 1:38 pm, by Aakash Desai7 COMMENTS

FIM Organizing More Road Racing Camps for Women FIM Women Road Racing Training Camp 23 635x880

Attention female readers, if you can spare €500 ($683 USD), and can manage to pay your way to Spain’s Almeria circuit, the Fédération Internationale de Motocyclisme (FIM), together with its Women’s Commission (CFM), wants to provide you training for road racing motorcycles.

In partnership with BMW Motorrad and Bike Promotion, there will be a series of training camps will run from February 17th through the 19th  – with 3 total days of instruction, training, track sessions and workshops. Hotel accommodations, meals, tires, fuel, etc included. Participants will ride BMW’s S 1000 RR during the event.

The Women’s Motorcycle Exhibition

01/17/2014 @ 2:54 pm, by Aakash Desai52 COMMENTS

The Womens Motorcycle Exhibition womens motorcycle exhibit marie

The Riverside Art Museum is hosting “The Women’s Motorcycle Exhibition,” an exhibit featuring the photography of Lanakila MacNaughton until March 16th.  The Portland-based photographer is also motorcyclist and wanted to capture a female-centric perspective on the colorful and wild side of motorcycling that is either underrepresented or misrepresented in this male-dominant culture.

Lanakila’s portraits show women embodying roles that are typically reserved for male motorcyclists, including images where a male takes on the role of pillion passenger in an obvious gender reversal. Another interesting set of images depicts a desert road scene where two barely dressed ladies (save for the stickers on their breasts) ride missionary (a la Kanye’s “Bound 2” music video).

We were excited by the potential for this exhibit to further the conversation around reimagining the role of women in motorcycling. Although the number of women riders in the U.S. is increasing, in marketing and in product development women are still considered a niche demographic.

There is not much space in the culture for women to stand on their own without being coddled or catered to by patronizing marketing gimmicks or feeling ogled by every dude on the road. Simply developing bikes with lower seat heights and apparel with pink and purple flower schemes is not going far enough to really opening the doors of the industry guys’ club.

Regarding the Jorge Lorenzo’s Barcelona ‘Crib’ Video

12/12/2013 @ 3:34 pm, by Jensen Beeler48 COMMENTS

Regarding the Jorge Lorenzos Barcelona Crib Video jorge lorenzo motogp dirt shark 635x355

For those MotoGP who live a rich life on the internet, you probably already know what I am referring to in this story’s headline, but for those of you who prefer to live your lives in the real world, I will give a quick primer to this off-season MotoGP story. Late last week, Monster Energy’s “Dirt Shark” video series featured Jorge Lorenzo’s home in Barcelona, Spain on its website and Monster’s YouTube channel.

The “Dirt Shark” show is a bit more “MTV Cribs” than it is “Lifestyles of the Rich and Famous” in its approach. It only focuses on Monster’s sponsored athletes, and aims to glamorize their homes and lifestyles — along with an obligatory shot of their Monster-chocked refrigerator. However, the video on Lorenzo’s house appeared briefly on Monster Energy’s YouTube channel, as well as on DirtShark.com, before it was taken down.

It was removed because of harsh criticism in Spain for its showing, though it’s not clear if Lorenzo asked for it to be removed, or it Monster buckled to the public pressure — it’s probably a little bit of both, and frankly doesn’t really matter.

It didn’t take long though for low-quality web-rips of the video to circulate through social media sites though, and beyond Lorenzo’s stunning vistas, immensely large gym (where he says he works out three to four hours a day), the video is littered with young women tanning by Lorenzo’s pool, lounging in his hot tubs, and dancing in his miniature discotheque (so awkward).

Going Viral: Motorcycling’s Lady Trope Problem

11/09/2013 @ 8:21 am, by Jensen Beeler51 COMMENTS

Going Viral: Motorcyclings Lady Trope Problem MotoCorsa seDUCATIve MANigale photo comparison 02 635x237

About a year and a half ago, I wrote a post that compared two sets of photos that had been done by Portland, Oregon Ducati dealership MotoCorsa. The first set was called “seDUCATIve” and featured a model name Kylie and the Ducati 1199 Panigale — you can imagine what those photos looked like.

MotoCorsa did something interesting with its second set of photos though, which were titled “MANigale”. Featuring male mechanics from the dealership, these good-humored lads recreated Kylie’s poses with the Panigale, complete with heels, tube tops, and booty shorts. It was good fun, and since I have a personal vendetta with the “girl on a bike” trope of motorcycle marketing, it made for good commentary as well.

The seDUCATIve vs. MANigale article was a fairly popular story on Asphalt & Rubber, it had its couple days of fame, and that was that — or so I thought. For the past month now, the MANigale story has been hitting various more mainstream outlets worldwide — much to my surprise, but also delight.

At the First FIM Women’s Road Racing Training Camp

11/01/2013 @ 8:18 am, by Shelina Moreda15 COMMENTS

At the First FIM Womens Road Racing Training Camp FIM Women Road Racing Training Camp 19 635x423

Today’s guest post is written by our good friend Shelina Moreda (Facebook & Twitter), an FIM eRoadracing rider for Team Parker Brammo, an AMA Pro Harley Davidson Vance & Hines rider with Team Spyke’s H-D / She’z Racing, and the first female to have raced a motorcycle at the famous Indianapolis Motor Speedway.

Having just got back from the FIM Women’s Road Racing Training Camp in Albacete, Spain, we asked Shelina to share with us her experience teaching at the girls training camp, what she learned in attendance, and how the sport of motorcycle racing is being invaded by these talented ladies. -Jensen

The first ever FIM Women’s Road Racing Training Camp in Albacete, Spain was better than any of us could have hoped for. The camp sold out, with 24 girls from 10 different countries in attendance.

The Women in Motorcycling Commission organized this camp as one part of their larger goal of promoting women in all motorsports, and I was honored to be asked to instruct at this camp.

My fellow teachers include Mr. Ismael Bonilla from Spain – former Grand Prix rider in the 250cc class from 1996 until 2001, as well as guest instructor Melissa Paris, of AMA Pro Daytona SportBike road racing fame — an athlete many female riders look up to.

The goal of the camp was to give female riders from all over the world the opportunity to train with high-spec motorcycles and professional coaches on a major racing circuit, and to give them the tools to make them better riders. The FIM hit it out of the ballpark.

Indonesian City Plans to Ban Women Straddling Motorcycles

01/03/2013 @ 2:03 pm, by Jensen Beeler10 COMMENTS

Indonesian City Plans to Ban Women Straddling Motorcycles horse side saddle

Fresh off the international presses, the Indonesian town of Lhokseumawe (population 170,000) aims to pass a regulation that would forbid women from straddling a motorcycle while a passenger on a male-riden motorbike. The town’s mayor, Suaidi Yahya, says the regulation aims to save people’s “morals and behaviors” — unsurprisingly, Lhokseumawe resides in the only region of Indonesia that follows Sharia law.

The regulation will now mean that women need to sit side-saddle when a passenger on a motorcycle, though it would seem that the regulation doesn’t apply if another women is driving the motorcycle. According to Mayor Suaidi, women can still sit straddled on the motorcycle when they are riding alone, assuming they are appropriately dressed.

Marissa Miller Poses for Harley-Davidson – Future Ambassador to Woman Motorcyclists?

05/13/2010 @ 9:09 am, by Jensen Beeler24 COMMENTS

Marissa Miller Poses for Harley Davidson   Future Ambassador to Woman Motorcyclists? Marissa Miller Harley Davidson Nightster 51 560x554

Here’s an interesting one for you marketing mavens. Harley-Davidson has tapped Marissa Miller to help promote its Nightster series of motorcycle, which isn’t really news. After all this isn’t the first time that a blonde beauty and a motorcycle have been paired in marketing photoshoot, and it also isn’t the first time that Miller has posed for the Milwaukee brand: she was also the company’s spokesperson for Harley’s “Military Appreciation Month” campaign.

The real interesting aspect of this campaign is the fact that Miller comes from a family of motorcyclists, and is a Harley-Davidson rider herself. While some chalk this up to clever publicity statements, it could be a sign there’s some blood still pumping in the Milwaukee marketing department afterall. What better way is there to get women to enter a male dominated industry than with an uber-feminine sex symbol who still manages to maintain all that sex appeal while riding on one of the most recognizable symbols of our industry? Photos from the shoot, and a behind the scenes video after the jump.

Video: Women Riders of the FIM

03/04/2010 @ 1:12 pm, by Jensen Beeler6 COMMENTS

Video: Women Riders of the FIM Leslie Porterfield 560x373

Usually when you see a video of lovely lady standing next to a motorcycle at an FIM sanctioned event, she’s holding an umbrella. Well the FIM is hoping to change that perception a bit, and is serving up this video with its resident supermodels ladies of motorcycling talking about what they do best. Featuring Leslie Porterfield (FIM World LSR Holder), Livia Lancelot (FIM Women’s Motocross World Champion) and Laia Sanz (FIM Women’s Trial World Champion), the video is a part of the new FIM campaign called “Women Ride” that hopes to encourage more femme fatal in our two-wheeled sport. Video after the jump.