XXX: The 2015 Yamaha YZF-R1 World Endurance Race Bike is Pure Sex…with a Headlight

The long-winded “Yamaha France GMT 94 Michelin Racing” team is ready for FIM Endurance World Championship action this year, especially with the all-new 2015 Yamaha YZF-R1 motorcycle. The new R1 offers state-of-the-art electronics, as well as near-200hp from its crossplane four-cylinder engine, and the French team is looking to capitalize on those improvements in the EWC for 2015. Yamaha France took the 2014 title in a convincing fashion, so it will be interesting to see what riders David Checa, Kenny Foray, and Mathieu Gines can accomplish with their new toy. We’ve got a bevy of high-resolution photos for you, after the jump.

Not-A-Review: 2015 MV Agusta Motorcycles

As promised, here is the second part of our trip down to Fontana, California to meet with MV Agusta USA, go over the company’s new business plan for not only America, but also worldwide, and to ride the current crop of their 2015 machinery. I should preface right out of the gate that this is not a review in regards as to what you’ve come to expect from Asphalt & Rubber. I am not-so-cleverly calling this a “not-a-review” assessment of MV Agusta’s 2015 models. I say this because we had a very limited amount of time on each bike, as there was roughly 10 machines to divide our attention amongst. Think of this article as not far from someone test riding a bunch of motorcycles at a dealership, with similar duration and limits put in place…except that this someone rides motorcycles for a living.

Analyzing The Ducati Desmosedici GP15

Anyone watching the presentation of Ducati’s 2015 MotoGP bike will have learned two Italian phrases: “Emozionante” and “tanto lavoro”. Both were extremely apt. Getting from where Ducati was to where it is now with the Desmosedici GP15 had needed “tanto lavoro”, a lot of hard work, and they still have “tanto lavoro” ahead of them. The results were “emozionante”, a fantastic word nearer to exciting than emotional. But both exciting and emotional were apt phrases. The sense of eagerness was palpable among Ducati staff at Bologna on Monday. For good reason, the GP15 presented in a long, loud, and rather meandering show is radically different from what came before.

Some Thoughts on MV Agusta & A Story About Two Letters

MV Agusta USA recently invited a slew of journalists down to Fontana, California in order to talk about the company’s new business plan, and to ride its current lineup of motorcycles on the infield course. This article is “Part 1″ of that experience, as I wanted to separate my thoughts on MV Agusta, MV Agusta USA, and the general motorcycling climate into one story, and then have my “not-a-review” of the machines for another article. Got it? Ok, let’s go. It is probably easiest to start with where MV Agusta is as a company. MV Agusta has a started a new three-year business plan, which sees the company pushing into a full-range of motorcycles, pushing outside of its Italian boundaries, and pushing out of the “luxury” brand segment.

Photos: Ducati Desmosedici GP15

The Ducati Desmosedici GP15 is a machine that has been long in the making. It represents Gigi Dall’Igna’s next step forward for the wayward Ducati Corse MotoGP team, and it is the dubious honor of holding the hopes of Ducati fans around the world, who see the machine as the silver bullet that will return Ducati to the forefront of racing prowess — no pressure. The most obvious change that can be seen on the GP15 is the re-routing of the exhaust, with the undertail pipes collecting on the right-hand side of the machine, rather than coming in from both sides and meeting in the middle. Can you spot any other changes in the high-resolution photos after the jump? Let us know in the comments.

Politics & Corruption: Why There Isn’t a Race in Indonesia

If anyone needed any further proof that Indonesia is important to the Japanese motorcycle manufacturers, the fact the Repsol Honda team chose Bali as the location to launch their 2015 MotoGP project should remove any doubt. But if Indonesia is so important to the manufacturers, and to MotoGP, why is there not a race there? Over the course of the MotoGP test at Sepang, I had a few conversations with people on the subject. On the record, the story was always the same: we need a suitable track, and as soon as one exists we will be happy to go there. Off the record, however, they were much less optimistic.

A Requiem for Kenji Ekuan & The Kando of GK Design

Industrial design is not a commonly known, much less well understood, profession. To some it suggests arranging equipment inside factories, to others it means some kind of product engineering. In reality it is the search for, and expression of, human satisfaction in inanimate objects that are mass produced. That’s quite a mouthful, and to the average person it may sound like jiberish written for some pretentious coffee table book, but it is the truth. At least, it is one version of the truth as seen by the GK Design Group of Tokyo, Japan. If you ride motorcycles, then you are intimately familiar with the work of this large and internationally respected studio. Since only its second production bike, the indigenously designed YA-1, every Yamaha motorcycle since 1958 has been crafted by GK.

Are You The MV Agusta F4 RC?

What look to be official photos of the MV Agusta F4 RC have leaked out onto the internet, along with a slide from MV Agusta’s media presentation on the machine. The photos give us our first glimpse into Varese’s homologation special, complete with a special two-can exhaust by Termignoni. The leaked slide confirms some of the numbers being thrown around about the F4 RC, namely that it will have 212hp, 81.86 lbs•ft of torque, weigh 175kg dry, and cost €36,900 (we already know that the MV Agusta F4 RC will cost $46,000 in the USA). Information from a leaked slide last year has already told us that MV Agusta has radically overhauled the F4 RC’s engine, designing a new cylinder heard, new crankshaft, new camshaft, as well as adding bigger fuel injectors, lighter pistons, and titanium connecting rods.

Kenji Ekuan, Designer of the Yamaha VMAX Has Died

Mainstream news is mourning the death of Kenji Ekuan today, as the 85-year-old Japanese industrial designer is one of the most influential artists in Japan’s modern era, and is most well-known for his designing of the iconic Kikkoman soy sauce bottle. Ekuan’s lesser-known works though include a number of motorcycle designs for Yamaha, including the now 30-year-old Yamaha VMAX motorcycle, which makes his passing even more meaningful to motorcyclists around the world. Kenji Ekuan founded GK Industrial Design after WWII, and his company helped shape the way Japan rebuilt itself after the world war.

Ride Review: KTM 1290 Super Adventure

Despite its huge dimensions, not to mention a 30 liter fuel tank, the 2015 KTM 1290 Super Adventure never looks big or bulky. In fact, it is only when you mount the hard luggage that you can tell this bike can really cover long distances. Apart from a dorky little exposed wire from the heated grips near the throttle, the fit and finish is very high-end, especially the integrated curved lighting in the tank — it is quite a sight. At first glance the Super Adventure doesn’t have the massive personality and stance of its German rival, the BMW R1200GS Adventure, but that is in part due to the white color scheme and the absence of the typical beak as a front mudguard. KTM is going about things differently, and that is something that appeals to many riders…including us.

Lin Jarvis Explains Yamaha’s New Social Media Policy

03/29/2013 @ 5:12 pm, by David Emmett10 COMMENTS

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There was much consternation ahead of the Jerez MotoGP test, when it emerged that the Factory Yamaha MotoGP team had imposed a new social media policy. Given that Yamaha has perhaps the strongest presence on social media of all MotoGP teams, fans feared that the access they had been given would be restricted.

Apart from riders Valentino Rossi and Jorge Lorenzo, Yamaha also has Alex Briggs, mechanic to Valentino Rossi, Ramon Forcada, crew chief to Jorge Lorenzo, and Wilco Zeelenberg, team manager to Jorge Lorenzo on their payroll, all three popular figures on Twitter.

At the official launch of Yamaha’s 2013 MotoGP campaign, we spoke to Yamaha Racing Managing Director Lin Jarvis to ask about the policy, and try to clear up any confusion surrounding the situation. Our first question was naturally, did Yamaha indeed have a new social media policy?

Motorcycle Racing vs. Social Media: How Dorna Could Turn Losing the Battle into Winning the War

03/11/2013 @ 10:23 am, by David Emmett12 COMMENTS

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When the news that Dorna would be taking over World Superbikes broke, there was a wave of outrage among fans, expressing the fear that the Spanish company would set about destroying the series they had grown to love.

So far, Dorna has been careful not to get involved in debates about the technical regulations which seem to be so close to fans’ hearts, its only criteria so far appearing to be a demand that bikes should cost 250,000 euros for an entire season.

Yet it has already make one move which has a serious negative impact on the series: it is clamping down on video footage from inside the paddock.

There was some consternation – and there is still some confusion – about the situation at the first round of WSBK at Phillip Island at the end of February. Where previously, teams and journalists had been free to shoot various videos inside the paddock, there were mixed signals coming from Dorna management, with some people told there was an outright and immediate ban, with threats of serious consequences should it be ignored, while others were saying that they had heard nothing on the subject.

That Dorna is determined to reduce the amount of free material on YouTube became immediately clear after the race weekend was over: in previous years, brief, two-minute race summaries would appear on the official World Superbike Youtube channel after every weekend. After the first race of 2013, only the post-race interviews were posted on the site. It is a long-standing Dorna policy to try to strictly control what ends up on YouTube and what doesn’t. It is its most serious mistake, and one which could end up badly damaging the sport unless it is changed very soon.

2012 Ducati Desmosedici GP12

03/19/2012 @ 5:52 am, by Jensen Beeler29 COMMENTS

Unveiled online today, here are the first pictures of the 2012 Ducati Desmosedici GP12. Unsurprisingly using a twin-spar aluminum frame, instead of the carbon fiber chassis found on the GP11, perhaps the biggest change for fans who have been following the GP12’s development is the new tri-colore paint scheme, which is visually very similar to the design of the Ducati 1199 Panigale Tricolore.

Getting hip to this whole internet fad, Ducati Corse made its 2012 season launch live on Facebook, hosted by team sponsor TIM. With 96,000 fans connected to the video stream, it’s arguably the most public launch of a Desmosedici to date, and the subject of social media was a hot topic for the unveilings Q&A session (including some insight into Nicky Hayden’s accidental leaking of the Ducati Streetfighter 848). We’ve got a bunch of hi-res studio shots after the jump, along with some photos from the live unveiling.

Harley-Davidson Crowdsources Advertising on Facebook

11/10/2011 @ 7:16 am, by Jensen Beeler13 COMMENTS

Ever since Harley-Davidson split with its long-time ad agency Carmichael Lynch, I’ve been increasingly impressed with the Bar & Shield’s advertising efforts. Sure there are still some of the old marketing images that make the American in me want to go tortfeasor on the first Harley-Davidson dealership I drive by, but you’ve got to give Harely one thing, its trying. Dipping its toe into the crowdsourcing philosophy of ad creation, Harley-Davidson has already produced some fairly good ads like its “No Cages” campaign, and is hoping to build on that success.

Seeing traction with the “No Cages” campaign, Harley-Davidson has taken things a step further, and will now be able to crowdsource ideas directly from Facebook. Launching a Facebook app for the new social-collaboration, Harley-Davidsons fans on Facebook can now read the company’s advertising brief, submit ideas to Harley-Davidson, and vote on ideas submitted by other community members. While crowdsourcing advertising creative has been called evil (mostly by the people whose jobs are threatened by the collaborative movement), the plan here is pretty ingenious.

Is This The Erik Buell Racing 1190RS?

02/04/2011 @ 5:53 pm, by Jensen Beeler15 COMMENTS

Posted to Erik Buell Racing’s Facebook page yesterday, this photo is what we presume is the soon to be released Erik Buell Racing 1190RS street bike. Based off the EBR 1190RR race bike, Erik Buell & Co. have been slowly teasing the idea of producing a limited production street bike, now that certain legal obligations are coming to a conclusion. No word yet on price or quantities, but we don’t expect this to be EBR’s foray into large production, and units are likely to be hand produced at the American company’s race shop.

WSBK: Gabor Talmacsi Still Considering Team Pedercini

01/17/2011 @ 7:15 am, by Victoria ReidComments Off

Gabor Talmacsi ended his trial with Team Pedercini at the Sepang Kawasaki test on Friday by informing the team that he would let them know if he would race for them in 2011 in a few days. According to the team, he “sampled a Superbike for the first time in Sepang, with a view to a possible switch to the world championship with Pedercini team. Talmacsi was impressed by the team’s skill and the Kawasaki new Superbike’s performances and potential.”

Team Pedercini has had Roberto Rolfo signed to contest the 2011 World Superbike championship since late November. He was given the most time on the bike when Sepang’s afternoon rain was not falling. There is a note on what appears to be Talmacsi’s official Facebook page (here at A&R we are not, regrettably, fluent in Hungarian) that suggests that Talmacsi was a bit upset by his lack of time on the bike.

Help Name That KTM 125

06/22/2010 @ 2:51 pm, by Jensen Beeler6 COMMENTS

KTM is looking for some help in naming its 125 Race and 125 Stunt bikes that were debuted at the 2009 EICMA show. When we saw these bikes launched in Milan, we couldn’t help but want one…even if they’re targeted towards kids. Knowing that the Austrian company’s relatively bland naming nomenclature isn’t likely to resonate with the kids of today, KTM is looking for some insight on how to capture this younger audience, and if they pick your entry you can claim a 125 Race or Stunt bike for your very own.

Send Your Well Wishes to Valentino – Yamaha Adds “Support Rossi” Tab to Facebook Page

06/08/2010 @ 10:07 am, by Jensen Beeler1 COMMENT

Yamaha Racing has added a tab on their Facebook fan page that allows fans to send Valentino Rossi their support while the Italian GP rider recovers this week in the hospital.

Clearly Valentino Rossi is a huge part of the current MotoGP racing landscape, and has fans all around the world who wish to see the Champion return to MotoGP as soon as possible.

Yamaha is also one of the most media savvy manufacturers in the paddock, so it’s no surprise they’re using social media like this to connect Rossi to his fans while he’s in the hospital.

Follow this link if you wish to send Valentino Rossi a “get well” message on Facebook.