Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

MotoGP: Qualifying Results from Sachsenring

07/12/2014 @ 6:09 pm, by Jensen BeelerComments Off

Thursday Summary at Sachsenring: On Breaking the Streak, Fighting for Contracts, & Keeping The Waterfall

07/10/2014 @ 5:07 pm, by David Emmett3 COMMENTS

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After winning the first five races of the season, Marc Marquez said he feared the trio of Mugello, Barcelona, and Assen, which were to follow. He would surely be beaten at one of those tracks, given they favored the Yamaha M1, and were strong tracks for both Jorge Lorenzo and Valentino Rossi.

Three races and three wins later, and Marquez is looking increasingly invincible. The Repsol Honda man keeps inventing new ways to win, and keeping his opponents at bay.

So if Marquez is impossible to beat at a Yamaha circuit, perhaps he can be beaten at a Honda track. So far, Dani Pedrosa has been the only rider to get close to beating his teammate, after pushing him all the way at Barcelona.

The Sachsenring is a track where Pedrosa has reigned supreme in recent years, having won four times in the last eight years. Impressive as it is, that does not do his record at the track justice. In his rookie year, he finished fourth in Germany, missing out by just three tenths of a second in one of the closest and most thrilling races to be held at the circuit.

In 2008 he crashed out of the lead in the wet, a result that would lead him to concentrate on improving his riding in the rain. In 2009 he finished third, close behind the battle between Valentino Rossi and Jorge Lorenzo, and in 2013, Pedrosa was absent after breaking a collarbone during practice.

There is just one minor problem. If you think Dani Pedrosa’s record at the Sachsenring is strong – and numbers don’t lie, Pedrosa is the man to beat in Germany – just wait until you see what Marc Marquez has done at the circuit. For the past four years, in three different classes, Marquez has won the race after starting from pole.

The Spaniard won here in his last year in 125s, won both Moto2 races he contested here, then took victory in his first MotoGP race at the circuit. It was his second win in the class, after becoming the youngest ever winner at Austin earlier in 2013.

Marquez did not have to beat either Pedrosa or Lorenzo, of course, both men having withdrawn with broken collarbones. So this race is a straight fight for Sachsenring supremacy. The winner in 2014 may rightly call himself King of the ‘Ring.

MotoGP: Dani Pedrosa Signs with HRC Thru 2016

07/09/2014 @ 3:23 am, by Jensen Beeler15 COMMENTS

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The 2014 MotoGP Silly Season is rapidly closing, as HRC has announced the re-signing of Dani Pedrosa through the 2016 season in the MotoGP Championship. This means that Pedrosa will have at least 16 consecutive seasons with the factory Honda team to his name, where thus far he has been three-times the bridesmaid (once behind Casey Stoner, and twice behind Jorge Lorenzo).

HRC’s move solidifies the Repsol Honda team’s all-Spanish rider lineup, and quells any rumors of Pedrosa making a move to the Suzuki Racing project, which will reemerge into GP racing for the 2015 season. Pedrosa was never a likely candidate for Suzuki, though the Spanish rider’s presence surely would have signalled the level of seriousness that the Japanese OEM was giving the MotoGP World Championship.

The Comprehensive MotoGP Silly Season Update

07/04/2014 @ 2:10 am, by David Emmett17 COMMENTS

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The current status of MotoGP’s silly season? Two down, plenty still to go. Valentino Rossi may have joined Marc Marquez as the only other factory rider to have put pen to paper for 2015 and 2016, the rest of the grid is still in the middle of negotiating their riders for next year. Even Cal Crutchlow, who has a contract to race with Ducati in 2015, but more of that later.

MotoGP: Assen Pit Stop Analysis – Who Won & Who Lost?

07/01/2014 @ 12:33 pm, by David Emmett2 COMMENTS

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With the win at Assen, Marc Marquez brought his tally for the season up to eight, and a clean sweep of the races so far. After the race, many fans remarked on Marquez’s remarkable pit swap strategy, jumping straight from one bike to the other without touching the ground, rather than hopping off one and onto the second bike, as the other riders on the grid do.

It looks spectacular in photos, such as this one tweeted by Marquez himself, though if you watch the video from MotoGP’s Youtube channel, it’s clearly more of a hop than a leap.

Did Marquez get any benefit from it? The best way to answer that is to measure it, and fortunately, the MotoGP.com website offers us two ways to do that. The results section of the website holds a PDF with an analysis of every lap done by each rider, broken down into sector times.

By taking the times posted by each rider for the last sector of the lap on which they entered the pits, and the first sector of the lap on which they exited the pits, we get a clear idea of how much time riders lost in swapping bikes.

In addition, the video of the race on the MotoGP.com website (MotoGP.com subscription required) shows on-screen the times riders actually spent in the pits, from crossing the pit lane entrance line to the pit lane exit line. Using these two numbers, we can get a fair idea of who comes out best after making their pit stops.

Saturday Summary at Assen: Of Tire Gambles, The Wisdom of Thinking for Yourself, And Lorenzo’s Fear

06/29/2014 @ 1:56 pm, by Jensen Beeler32 COMMENTS

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A veritable galaxy of stars may have lined up on the grid for the 84th Dutch TT at Assen, but the real stars of the show were the elements. After the rain wreaked havoc on qualifying, shaking up the grid, it was back on Saturday for two of the three races.

Riders and teams were forced to rethink their strategy, make decisions quickly, and gamble on tires and the weather. It made for intriguing races, rather than sheer thrills like the MotoGP race at Barcelona.

Changing conditions offered the brave and the smart opportunities, and mercilessly punished anyone who got it wrong. You felt for the 45 minutes of the races that anything could happen.

MotoGP: Qualifying Results from Assen

06/27/2014 @ 12:13 pm, by Jensen Beeler2 COMMENTS

Sunday Summary at Catalunya: MotoGP’s New Golden Age, Ducati’s Bad Luck, & Honda Ending KTM’s Moto3 Streak

06/15/2014 @ 10:30 pm, by David Emmett27 COMMENTS

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Whenever I have the pleasure of running across MotoGP’s official statistician and number cruncher Dr. Martin Raines, he likes to point out to me exactly why we are living through a golden age of racing.

His arguments are backed with a battery of indisputable facts and figures, which boil down to a single fact: the races have never been closer. Not in terms of gap between the podium finishers, not in terms of gap between first and last, nor between all points finishers. This is an era of truly great racing.

As if to underline his point, the Barcelona Grand Prix served up a veritable smorgasbord of fantastic races: a strong win and thrilling podium battle in Moto3, a surprisingly hard-fought Moto2 race, and to top it off, perhaps the most exciting MotoGP race we have had since 2006, with four riders slugging it out and swapping places right to the final lap.

The winner of the MotoGP race may have been predictable – any bet against Marc Marquez looks more and more foolish each week – but in Barcelona, Marquez’s victory looked in doubt all the way to the final couple of corners.

MotoGP: Race Results from Catalunya

06/15/2014 @ 6:23 am, by Jensen Beeler29 COMMENTS

MotoGP: Qualifying Results from Catalunya

06/14/2014 @ 5:45 pm, by Jensen Beeler2 COMMENTS