Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Bonnier Corp. & Source Interlink Swap Publications – Cycle World, Motorcyclist, & Sport Rider Now Under One Roof

05/20/2013 @ 4:54 pm, by Jensen Beeler26 COMMENTS

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Interesting news for American motorcycle enthusiasts, as nearly all your printed two-wheeled information is set to come from a singular company in the coming future. Already the recent purchaser of Cycle World, Bonnier Corporation seems poised to control a significant portion of the two-wheeled industry’s printed and online press.

Inking a two-way deal with Source Interlink, Bonnier Corp. receives in the transaction Motorcyclist, Sport Rider, Dirt RiderMotorcycle Cruiser, Hot Bike, Baggers, Super Streetbike, Street Chopper, and ATV Rider. In exchange, Source Interlink receives the TransWorld extreme and urban sports properties (except TransWorld Snowboarding), as well as Sound + Vision magazine.

2014 Suzuki GSV-R Spotted Again

05/02/2013 @ 2:55 am, by Jensen Beeler15 COMMENTS

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News that Suzuki plans on returning to the MotoGP Championship in 2014 should be old information for dedicated Asphalt & Rubber readers, and the Japanese company’s inline-four race bike was already spotted doing test laps last year by the eager eyes at Cycle World.

Well the American print-mag has another set of eyebrow-raising high-quality photos of the 2014 Suzuki GSV-R to mull over from the Motegi race track, along with some technical insights provided by the venerable Kevin Cameron.

Head over to Cycleworld.com to read Cameron’s analysis (and see the bevy of great photos the magazine has published), but understand that while the secrets revealed may be fewer than last time’s inline-four revelation, one thing is for certain: Suzuki’s MotoGP package looks to be very well polished in its design.

It is clear that the Japanese manufacturer has clearly taken some notes from the work produced by its fellow countrymen. Expect to see the new Suzuki GSV-R (or whatever the boys at Hamamatsu end up calling it) in a few formal GP tests later this summer, with Randy de Puniet heavily tipped to be Suzuki’s test rider.

Ben Spies Talks About Leaving Yamaha

01/02/2013 @ 3:12 pm, by Jensen Beeler24 COMMENTS

Today, Cycle World posted a great story by none other than MotoGP’s Ben Spies. Now out of his contractual obligations with Yamaha Racing, Spies can finally speak candidly about his 2012 season, and what was occurring behind close doors within the Yamaha factory team, as well as his contract negotiations within the MotoGP and World Superbike paddocks.

Some of the story we already know, like how a high-ranking Yamaha official told Ben Spies to give 100% or not show up, after the American was sidelined with food poisoning at Mugello. Spies also sheds light on the rumors about his switch back to WSBK, namely with the BMW Motorrad team. Discussing his interactions with HRC and Gresini Racing, Spies also sheds insight about how he ultimately landed in the Ducati Corse camp. Head over to Cycle World, the article is well-worth a read.

Cycle World Sold to Bonnier Corporation

09/30/2011 @ 7:44 pm, by Jensen Beeler1 COMMENT

Officially official now, Cycle World has been sold to print media giant Bonnier Corporation, owner of such titles as Popular Science, Parenting, Field & Stream, and other niche-market publications. Acquired from the Hearst Corporation, Cycle World will maintain its current editorial and writing staff as it moves to Bonnier, and from what we’ve gathered talking to CW employees the transition is being viewed favorably, and is in the best interest of the publication. This is the second time Cycle World has changed hands this year, as the publication was sold by Hachette Filipacchi to Hearst this past February.

Ducati to Cycle World: You’re a Bunch of Liars

08/05/2010 @ 8:33 am, by Jensen Beeler16 COMMENTS

On Tuesday night we were delighted to see that American print magazine Cycle World had gotten a chance to sit down with Ducati Motor Holdings CEO Gabriele del Torchio, and talk about the future of Ducati, the upcoming power-cruiser, and of course Valentino Rossi. To our surprise, del Torchio seemingly spilled the beans about Rossi moving over to Ducati, and so we, like many other sites, jumped on the news and published it.

This article of course has surprised the folks in Bologna, who have released a statement saying that the Italian brand has not signed Rossi, and that Cycle World‘s article “misreported” the facts. This is of course Ducati saying politely that Cycle World made the quotes up, which regardless if it’s true or not, is a sizeable issue for motorcycle publications and their readers.

Ducati CEO Confirms Rossi/Hayden for 2011

08/03/2010 @ 7:29 pm, by Jensen Beeler18 COMMENTS

UPDATE: Ducati has denied del Torchio’s statements in Cycle World’s article.

It’s not like we didn’t already know that Rossi had signed with Ducati, but Ducati Motor Holdings CEO Gabriele del Torchio let it slip during an interview with Cycle World magazine that both Nicky Hayden and Valentino Rossi would be riding with Ducati for 2011. This makes the first person at Ducati to go on the record about next year’s MotoGP rider line-up at the Italian company, which should send Ducatisti into a fervor, and drool marinara sauce.

Del Torchio’s exact words to Cycle World were: “Nicky is a wonderful person and a great rider. This year, he greatly contributed to improving our Desmosedici racer. Next year, he and Valentino will hone the bike to its ultimate winning potential.” Del Torchio goes on to tell Cycle World about the upcoming “Vyper/Mega Monster” bike that will debut at Milan, if you like your desmo’s go on over to Cycleworld.com and read the full article.

Cycle World Magazine Possibly Up for Sale

03/31/2009 @ 9:14 am, by Jensen BeelerComments Off

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Hachette Filipacchi has put a number of publications up for sale, and depending on who you believe, CycleWorld magazine, may be one of the magazines up on the chopping block. While Media Daily News is reporting that is the case, AdWeek says Car and Driver, Road & Track and Cycle World will be spared from the wraith of Filipacchi.