Not-A-Review: 2015 MV Agusta Motorcycles

As promised, here is the second part of our trip down to Fontana, California to meet with MV Agusta USA, go over the company’s new business plan for not only America, but also worldwide, and to ride the current crop of their 2015 machinery. I should preface right out of the gate that this is not a review in regards as to what you’ve come to expect from Asphalt & Rubber. I am not-so-cleverly calling this a “not-a-review” assessment of MV Agusta’s 2015 models. I say this because we had a very limited amount of time on each bike, as there was roughly 10 machines to divide our attention amongst. Think of this article as not far from someone test riding a bunch of motorcycles at a dealership, with similar duration and limits put in place…except that this someone rides motorcycles for a living.

Analyzing The Ducati Desmosedici GP15

Anyone watching the presentation of Ducati’s 2015 MotoGP bike will have learned two Italian phrases: “Emozionante” and “tanto lavoro”. Both were extremely apt. Getting from where Ducati was to where it is now with the Desmosedici GP15 had needed “tanto lavoro”, a lot of hard work, and they still have “tanto lavoro” ahead of them. The results were “emozionante”, a fantastic word nearer to exciting than emotional. But both exciting and emotional were apt phrases. The sense of eagerness was palpable among Ducati staff at Bologna on Monday. For good reason, the GP15 presented in a long, loud, and rather meandering show is radically different from what came before.

Some Thoughts on MV Agusta & A Story About Two Letters

MV Agusta USA recently invited a slew of journalists down to Fontana, California in order to talk about the company’s new business plan, and to ride its current lineup of motorcycles on the infield course. This article is “Part 1″ of that experience, as I wanted to separate my thoughts on MV Agusta, MV Agusta USA, and the general motorcycling climate into one story, and then have my “not-a-review” of the machines for another article. Got it? Ok, let’s go. It is probably easiest to start with where MV Agusta is as a company. MV Agusta has a started a new three-year business plan, which sees the company pushing into a full-range of motorcycles, pushing outside of its Italian boundaries, and pushing out of the “luxury” brand segment.

Photos: Ducati Desmosedici GP15

The Ducati Desmosedici GP15 is a machine that has been long in the making. It represents Gigi Dall’Igna’s next step forward for the wayward Ducati Corse MotoGP team, and it is the dubious honor of holding the hopes of Ducati fans around the world, who see the machine as the silver bullet that will return Ducati to the forefront of racing prowess — no pressure. The most obvious change that can be seen on the GP15 is the re-routing of the exhaust, with the undertail pipes collecting on the right-hand side of the machine, rather than coming in from both sides and meeting in the middle. Can you spot any other changes in the high-resolution photos after the jump? Let us know in the comments.

Politics & Corruption: Why There Isn’t a Race in Indonesia

If anyone needed any further proof that Indonesia is important to the Japanese motorcycle manufacturers, the fact the Repsol Honda team chose Bali as the location to launch their 2015 MotoGP project should remove any doubt. But if Indonesia is so important to the manufacturers, and to MotoGP, why is there not a race there? Over the course of the MotoGP test at Sepang, I had a few conversations with people on the subject. On the record, the story was always the same: we need a suitable track, and as soon as one exists we will be happy to go there. Off the record, however, they were much less optimistic.

A Requiem for Kenji Ekuan & The Kando of GK Design

Industrial design is not a commonly known, much less well understood, profession. To some it suggests arranging equipment inside factories, to others it means some kind of product engineering. In reality it is the search for, and expression of, human satisfaction in inanimate objects that are mass produced. That’s quite a mouthful, and to the average person it may sound like jiberish written for some pretentious coffee table book, but it is the truth. At least, it is one version of the truth as seen by the GK Design Group of Tokyo, Japan. If you ride motorcycles, then you are intimately familiar with the work of this large and internationally respected studio. Since only its second production bike, the indigenously designed YA-1, every Yamaha motorcycle since 1958 has been crafted by GK.

Are You The MV Agusta F4 RC?

What look to be official photos of the MV Agusta F4 RC have leaked out onto the internet, along with a slide from MV Agusta’s media presentation on the machine. The photos give us our first glimpse into Varese’s homologation special, complete with a special two-can exhaust by Termignoni. The leaked slide confirms some of the numbers being thrown around about the F4 RC, namely that it will have 212hp, 81.86 lbs•ft of torque, weigh 175kg dry, and cost €36,900 (we already know that the MV Agusta F4 RC will cost $46,000 in the USA). Information from a leaked slide last year has already told us that MV Agusta has radically overhauled the F4 RC’s engine, designing a new cylinder heard, new crankshaft, new camshaft, as well as adding bigger fuel injectors, lighter pistons, and titanium connecting rods.

Kenji Ekuan, Designer of the Yamaha VMAX Has Died

Mainstream news is mourning the death of Kenji Ekuan today, as the 85-year-old Japanese industrial designer is one of the most influential artists in Japan’s modern era, and is most well-known for his designing of the iconic Kikkoman soy sauce bottle. Ekuan’s lesser-known works though include a number of motorcycle designs for Yamaha, including the now 30-year-old Yamaha VMAX motorcycle, which makes his passing even more meaningful to motorcyclists around the world. Kenji Ekuan founded GK Industrial Design after WWII, and his company helped shape the way Japan rebuilt itself after the world war.

Ride Review: KTM 1290 Super Adventure

Despite its huge dimensions, not to mention a 30 liter fuel tank, the 2015 KTM 1290 Super Adventure never looks big or bulky. In fact, it is only when you mount the hard luggage that you can tell this bike can really cover long distances. Apart from a dorky little exposed wire from the heated grips near the throttle, the fit and finish is very high-end, especially the integrated curved lighting in the tank — it is quite a sight. At first glance the Super Adventure doesn’t have the massive personality and stance of its German rival, the BMW R1200GS Adventure, but that is in part due to the white color scheme and the absence of the typical beak as a front mudguard. KTM is going about things differently, and that is something that appeals to many riders…including us.

Yamaha VMAX Carbon – Celebrating 30 Years of VMAX

It is hard to believe that the venerable Yamaha VMAX has been around for 30 years (it is even harder to believe that the VMAX has only seen one design revision in that timeframe as well), and so Yamaha is bringing out a special edition model to celebrate this special motorcycle. The 2015 Yamaha VMAX Carbon is exactly as the name implies: a VMAX drag bike laden with lightweight carbon fiber. In total, the VMAX Carbon’s tank cover, front and rear fenders, and side covers are all made from carbon fiber. Yamaha has teamed up with Akrapovic as well, and as such the Slovenian company’s slip-on mufflers complete the exhaust system and the changes to this beastly drag bike.

Happy Birthday to A&R’s Biggest Fan!

06/08/2014 @ 5:33 am, by Jensen Beeler7 COMMENTS

BT-Jensen

Asphalt & Rubber wants to give a special shoutout to our boy BT, who is adding another candle to the cake today. BT is probably A&R‘s biggest fan, at least that’s what he told me emphatically in Austin, Texas last year — after he ambushed me coming out of the men’s bathroom in the media center.

What was an entirely awkward experience, was quickly made 50-shades of awesome by how enthusiastic BT was for our humble motorcycle blog. Firing away questions he had about recent stories, quoting back lines that we had written, and just generally being passionate about motorcycling, BT had an almost stalker appreciation for our musings.

In other words, he is pretty much the guy a motorcycle blogger wants to meet outside a men’s bathroom…that may have come out wrong.

An incredibly hilarious and passionate man, you can find BT performing in Indianapolis, or wherever funny jokes are told, not to mention at just about any motorcycle race that’s willing to sell him a ticket.

It’s fans like the one-and-only BT (accept no substitute) that make all the hard work here worthwhile — along with all our over diehard readers, I might add. Keep on laughing brother, but let me wash my hands first next time. Happy Birthday!

Asphalt & Rubber Turns Five Years Old Today

10/18/2013 @ 4:29 pm, by Jensen Beeler52 COMMENTS

ducati-hypermotard-sp-jump-scott-jones

Another year has gone by at our tiny motorcycle blog here, as Asphalt & Rubber turns five years old today. The thing is though, the site isn’t that tiny anymore — one million visitors will come to A&R in October alone.

In the past four years, when I have written these birthday posts, I write the same thing about how I look back on the past 365 days with a bit of astonishment, and then list all the great things that we have done in that time.

At the five-year mark though, I find myself looking all the way back to the beginning of A&R, a time when this site wasn’t really anything at all. With that retrospect, I see how Asphalt & Rubber has come into what it is now — if I had to go back, and try to decipher today from the fog of time, it would all feel like an impossible reality, if I am honest.

Asphalt & Rubber Turns Four Years Old Today

10/28/2012 @ 7:51 pm, by Jensen Beeler54 COMMENTS

Today is a surreal landmark, as it marks our fourth year of publishing Asphalt & Rubber. If you cannot already tell, I am having a hard time believing that four years have gone by since I started this humble motorcycle blog (in the middle of corporate finance class, no less), but A&R continues to thrive despite my best dyslexic efforts.

It astonishes me that our “little” site is visited throughout the world on a daily basis, and that each month more people read A&R than all three of the major US motorcycle print magazines…combined.

Things keep on growing here, and I am deeply grateful now to be publishing the work of David Emmett on A&R, as he continues to be one of the most insightful writers in motorcycle racing, in both the print and online mediums.

This year, I am also very honored to have had regular written and photo contributions from Scott Jones, Daniel Lo, and Jules Cisek this year — their work has helped Asphalt & Rubber earn a reputation for stunning photography, and I hear compliments about their photography virtually every time I meet a loyal A&R reader in person.

Asphalt & Rubber Turns Three Years Old Today

10/28/2011 @ 1:14 pm, by Jensen Beeler41 COMMENTS

It’s the end of October, and there is a picture of me from a birthday track day, so that could mean only one thing: Asphalt & Rubber has aged another year. Now into our third year of this crazy online motorcycle blog experiment, I pleasantly get to reiterate some of the text from last year’s anniversary announcement, as A&R continues to grow beyond anything that this dyslexic kid, who routinely failed writing classes, could have imagined.

This year has been one marked with notable events, as Asphalt & Rubber has come to you live from a bevy of remote locations for our race and event coverage, such as Qatar, Australia, and the Isle of Man. Storming perhaps the last refuge for motorcycle print journalism, we’ve also become one of only two pure-online publications regularly seen in the MotoGP paddock.

But most impressively this year, Asphalt & Rubber passed the 500,000 reader mark, and fittingly this October is shaping up to be our best month ever in terms of traffic & readership…as was the month before that, and the month before that — with all of that math culminating into the fact that A&R has almost doubled in size since last year’s birthday announcement.

Asphalt & Rubber Turns Two Years Old Today

10/28/2010 @ 11:59 pm, by Jensen Beeler22 COMMENTS

And now for the most important news story of the year: Asphalt & Rubber turns two-years-old today (clap you crazy bastards!). Officially now in our “terrible twos”, A&R continues to grow beyond anything I possibly could have imagined when I first started the site one cold October morning in a frost-covered Pennsylvania. Reporting everything from race results to business analysis, from industry news to humorous distractions, we’ve served over 1,800 articles to our now 300,000+ loyal monthly readers.

While I write occasionally, Asphalt & Rubber really wouldn’t be possible without the help from a metric ton of people, most notably Daniel Lloyd (systems administrator / reluctant coder), Dustin Gibbs (web developer / photographer / escape driver), Peter Lombardi (photographer / designer), Jason Yu (photographer / umbrella girl finder), Scott Jones (photographer / resident person over 50), and Tim Hoefer (hetero life-partner / tamed motorcycle rider). Also a big thanks goes out to all our friends (you know who you are) and family (thanks Mom for letting me use your basement) for supporting this sometimes profitable endeavor. But most importantly, thank you to all our readers, who make it all worthwhile.

Want to get in on the love fest? Follow us on Twitter, Friend us on Facebook, or just leave a comment below.

Asphalt & Rubber Turns One Year Old Today

10/29/2009 @ 9:02 am, by Jensen Beeler8 COMMENTS

A year ago today a little motorcycle blog set out to talk about motorcycle news, rumors, racing, and more. I hardly expected anyone to read Asphalt & Rubber when I started it, let alone for the site to reach the 100,000+ readers we have per month now. With this number continuing to grow somewhere near the order of 20%+ each month, A&R seems to gather more steam with each passing day.

As we add a candle to the birthday cake, I’d like to a chance to thank the folks that have helped make the site what it is today. Big thanks to: Jenny Gun, Dan Lloyd, Dustin Gibbs, Stephen Muller, John Adamo, Jeremy Korzeniewski, Jessica Pichora, Jason Yu, Peter Lombardi, Frank Schuengel, Chris Lo, and of course our loyal readers.