Has Ducati’s Success Flat-Lined?

The saying goes that one time is a fluke, two times is a coincidence, but three times…three times is a trend. Looking at Ducati’s last three years of sales (2012-2014), which spans only a 2% margin of growth, by definition one has to conclude that the Italian company is experiencing sales stagnation. Granted each of the last three years have been record years for the Italian motorcycle company’s sales figures, but each year has been a nudging over the last. Is all of this a sign that Ducati has lost its magic, seemingly during the leadership transition from Gabriele del Torchio to Claudio Domenicali? Or is there growth to be had from the Italian brand, now that it is owned by Audi AG? We examine that thought in more detail, after the jump.

Analyzing the MotoGP Michelin Tire Test

The departure of Bridgestone and the arrival of Michelin as the official tire supplier to MotoGP is an extremely delicate operation, in terms of marketing, tire development, and motorcycle set up. This posed problems for the Michelin test, held on the fourth day of the Sepang MotoGP test. After the factory test riders had tried the Michelins at the first Sepang test, it was the turn of the MotoGP regulars. With major money on the line, the PR gag-order was enforced rigidly, and observed religiously. No official times were released, nor made unofficially available by the teams. A range of times have seeped out from journalists present, but given that only a few laps were timed by a few people out of practice with using a stopwatch, those times can be taken as guidelines only.

Colin Edwards Part of MotoAmerica’s TV Team

MotoAmerica has announced its lineup of TV announcers for the series’ telecast on CBS Sports Network, and the trio is a mix of familiar faces. Motorcycle racing veteran Jonanthan Green will be calling the races from the booth (many World Superbike fans will recognize his voice), and the man helping Green analyze the race should sound familiar as well, as it will be MotoGP star and two-time WSBK Champion Colin Edwards. While the boys are in the booth, Crisy Lee will continue her role as pit lane reporter, something she did with AMA Pro Road Racing under the DMG administration. While CBS may have to hold its hand over the censor button on Colin’s microphone, we think that fans will be pleased with the Texas Tornado’s addition, and the insight he will bring as a veteran racer.

Ride Review: 2015 Yamaha YZF-R1 & R1M

The original R1 design focus was primarily for the street, however that has all changed for 2015, with Yamaha’s Engineer’s instructed to design a bike mainly for the track.
Thus, the 4.5km Brabham circuit provided a world-class test track for the 100 journos who descended from all over the globe to experience the 2015 Yamaha YZF-R1 and R1M for the first time. The diverse range of 18 corners, including one of the fastest turns in Australia, approached at nearly 300kmh, was perfect to test all the attributes of a new motorcycle. Our test group had some quick guys including Josh Brookes, Steve Martin, and Cam Donald, so there was no hanging about.

2015 Suzuki GSX-R1000 ABS Comes to America for $14,399

A late announcement to the Suzuki motorcycle lineup, the 2015 Suzuki GSX-R1000 comes with the banner headline of adding anti-locking brake system (ABS) and a bold new “Suzuki Racing Blue” graphics package (BNG) to the venerable superbike. The added safety of ABS is at least a welcomed change to the now seven-year-old model version of the Suzuki GSX-R1000. Meanwhile, the graphics package is designed to make a link between the GSX-R1000 and Suzuki’s MotoGP race bike, the Suzuki GSX-RR — even though the street bike pre-dates its racing counterpart all the way back to when Suzuki was last entered in the premier class.

Would You Buy This $280,000 Motorcycle?

We have seen a lot of limited-run motorcycles here at Asphalt & Rubber — some have been intriguing, and some have been…well, not. With exclusivity of course comes a price tag of sizable proportions, but it is rare that we see a motorcycle break into six-figures, let alone pass the quarter-million dollar mark. But here we are with the Yacouba Feline. We have featured the work of Yacouba Galle before, as the French designer has done a bit of work in the industry, including a bolt-on design kit for the MV Agusta Brutale, which he calls the Bestiale (a name that might make Anglophones cringe a little). Unlike the Bestiale though, the Feline is a full-on motorcycle, not just a kit…and if you like what you see, it is going to cost you a mint.

XXX: The 2015 Yamaha YZF-R1 World Endurance Race Bike is Pure Sex…with a Headlight

The long-winded “Yamaha France GMT 94 Michelin Racing” team is ready for FIM Endurance World Championship action this year, especially with the all-new 2015 Yamaha YZF-R1 motorcycle. The new R1 offers state-of-the-art electronics, as well as near-200hp from its crossplane four-cylinder engine, and the French team is looking to capitalize on those improvements in the EWC for 2015. Yamaha France took the 2014 title in a convincing fashion, so it will be interesting to see what riders David Checa, Kenny Foray, and Mathieu Gines can accomplish with their new toy. We’ve got a bevy of high-resolution photos for you, after the jump.

Not-A-Review: 2015 MV Agusta Motorcycles

As promised, here is the second part of our trip down to Fontana, California to meet with MV Agusta USA, go over the company’s new business plan for not only America, but also worldwide, and to ride the current crop of their 2015 machinery. I should preface right out of the gate that this is not a review in regards as to what you’ve come to expect from Asphalt & Rubber. I am not-so-cleverly calling this a “not-a-review” assessment of MV Agusta’s 2015 models. I say this because we had a very limited amount of time on each bike, as there was roughly 10 machines to divide our attention amongst. Think of this article as not far from someone test riding a bunch of motorcycles at a dealership, with similar duration and limits put in place…except that this someone rides motorcycles for a living.

Analyzing The Ducati Desmosedici GP15

Anyone watching the presentation of Ducati’s 2015 MotoGP bike will have learned two Italian phrases: “Emozionante” and “tanto lavoro”. Both were extremely apt. Getting from where Ducati was to where it is now with the Desmosedici GP15 had needed “tanto lavoro”, a lot of hard work, and they still have “tanto lavoro” ahead of them. The results were “emozionante”, a fantastic word nearer to exciting than emotional. But both exciting and emotional were apt phrases. The sense of eagerness was palpable among Ducati staff at Bologna on Monday. For good reason, the GP15 presented in a long, loud, and rather meandering show is radically different from what came before.

Some Thoughts on MV Agusta & A Story About Two Letters

MV Agusta USA recently invited a slew of journalists down to Fontana, California in order to talk about the company’s new business plan, and to ride its current lineup of motorcycles on the infield course. This article is “Part 1″ of that experience, as I wanted to separate my thoughts on MV Agusta, MV Agusta USA, and the general motorcycling climate into one story, and then have my “not-a-review” of the machines for another article. Got it? Ok, let’s go. It is probably easiest to start with where MV Agusta is as a company. MV Agusta has a started a new three-year business plan, which sees the company pushing into a full-range of motorcycles, pushing outside of its Italian boundaries, and pushing out of the “luxury” brand segment.

Insane Video of a Bikejacking at Gunpoint in Brazil

10/14/2013 @ 3:00 am, by Jensen Beeler33 COMMENTS

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This might be the most intense video we have ever seen, which says a lot considering the recent events in NYC. Riding through traffic in São Paulo on his Honda CB600F Hornet, this Brazilian motorcyclist gets a surprise as he merger into a new lane, as pair of hijackers pull-up next to him on another bike, grab for his handlebars, and demand to have his motorcycle at gunpoint.

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Video: Sometimes It’s Just Not Your Day…

05/22/2013 @ 12:55 pm, by Jensen Beeler29 COMMENTS

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The old adage with motorcycles is that it’s not if you crash, but when you crash. That is because over an infinite amount of time, your chances of riding a motorcycle without crashing drop to zero — if not but for the simple fact that you cannot control the actions of others.

Take for example our unfortunate Russian friend here, who had the misfortune of crossing over a path of diesel/oil/coolant left by a car on a highway off-ramp. Obeying all the laws of the road, he still ended rubber-side-up on the roadway, and left to pick-up the pieces after the crash…literally.

It is sort of a surreal video with the music choice, but serves as a good PSA for the ATGATT movement. Luckily this rider was able to walk away relatively unscathed, and his bike will live to ride another day as well. Be careful out there folks.

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“I’m So Sorry. Are You Okay?”

02/07/2011 @ 9:46 am, by Jensen Beeler20 COMMENTS

We don’t really know how this accident happened on the byway (it’s hard not to notice a motorcycle that you sat behind at a traffic light just seconds earlier), but we’re pretty sure of two things: 1) that Suzuki is a total loss, and 2) the rider’s face plant into the Mitsubishi SUV will buff right out. It’s amazing that his rear-end job didn’t result in a worse outcome for the motorcyclist (from what we can tell at least). Thank goodness for ATGATT. Thanks for the tip Jason!

Source: Jalopnik

Mick Doohan Tells You to Gear Up

11/19/2010 @ 8:46 am, by Jensen Beeler2 COMMENTS

Famed five-time 500GP Champion Mick Doohan wants to make sure you’re wearing all your gear all the time in this latest motorcycle safety commercial that was put together in South Australia. A part of the Motorcycle Accident Commission’s “Gear Up” campaign, we start off seeing a rider wearing just a shirt, jeans, and sneakers flying through the air after his motorcycle has crashed.

As Doohan points out though, this sort of attire is just about as good as riding naked, which in fact our protagonist is, as he is actually only covered in body paint, not clothing. This sort of shock safety video is a continuation of MAC’s first commercial “No Place to Race”, which can be found after the jump.

Nicky Hayden Goes ATGATT for Indiana

04/12/2010 @ 2:31 pm, by Jensen Beeler1 COMMENT

Nicky Hayden practices what he preaches, that is to say he wears all his gear all the time. In this PSA for Indiana riders, Hayden gets a little tongue in cheek when he laments about some crashes not being your fault, with the appropriate footage of Hayden getting taken out by de Angelis at the San Marino GP showing on the screen. The message of course is clear and important, and Hayden has certainly seen some nasty crashes in just one year’s time. Check the video after the jump.