Up-Close with the MV Agusta Brutale 675

12/06/2011 @ 5:40 pm, by Jensen Beeler13 COMMENTS

Up Close with the MV Agusta Brutale 675 2012 MV Agusta Brutale 675 EICMA 10 635x444

Finally making its public debut, the MV Agusta Brutale 675 was easily one of the most anticipated motorcycles of the 2011 EICMA show. Representing Varese’s commitment to more affordable motorcycles, the Brutale 675 comes with a €8,990 price tag in the EU (US pricing is still up in the air, but should be competitive with the Triumph Street Triple). No exactly a surprise in its design, the 2012 MV Agusta Brutale 675 is true to the Brutale format, and follows the lines of the F3 supersport…without fairings of course.

In person, the MV Agusta Brutale 675 comes with the fit and finish you would expect from the historic Italian brand. For as much as I bag on MV Agusta for its various monetary and business troubles, the Italian factory is trying to make available a gorgeous motorcycle at a very attractive price tag. For all the concerns made about how MV Agusta was going “down market” with its brand, the basic bullet points of what defines an MV still remain true with the Brutale 675, which should make it a winner when it comes to market.

We imagine that MV Agusta will price the smaller Brutale a bit higher in the US market, like it did with the F3, that will of course have a negative affect on sales volume, which the company desperately needs. However, those in the market for a small sport-naked, will have to take a strong look at the MV Agusta Brutale 675. As a motorcycle, it is a potent alternative to the venerable Triumph Street Triple and the new Ducati Streetfighter 848.

As a company though, MV Agusta still has a long way to go. The longevity of the brand still creates substantial question marks in this writer’s mind, and the support/dealer network in the United States has serious issues, which are undoubtedly cooling the jets of buyers hot to own this moto. Known to be more show than go, we’ll be curious to see how the F3 and Brutale 675 stack up on the actual road and track, but until the spring when they’re available, we’ll have to continue just drooling over MV’s latest creation.

Up Close with the MV Agusta Brutale 675 2012 MV Agusta Brutale 675 EICMA 06 635x444

Up Close with the MV Agusta Brutale 675 2012 MV Agusta Brutale 675 EICMA 07 635x444

Up Close with the MV Agusta Brutale 675 2012 MV Agusta Brutale 675 EICMA 08 635x444

Up Close with the MV Agusta Brutale 675 2012 MV Agusta Brutale 675 EICMA 13 635x444

Up Close with the MV Agusta Brutale 675 2012 MV Agusta Brutale 675 EICMA 15 635x444

Up Close with the MV Agusta Brutale 675 2012 MV Agusta Brutale 675 EICMA 17 635x444

Photos: Jensen Beeler / Asphalt & Rubber – Creative Commons – Attribution 3.0

Comment:

  1. fazer6 says:

    Looks nearly perfect.

    Bike too.

  2. RJ says:

    Still no adjustable front forks?!? At this level, and especially price point, that’s a bit inexcusable. I know most people dont fiddle with the adjusters, but for those that do because of the obvious impact in performace, that’s just too a bit to ridiculous…

    A nice looking bike, sad looking supension specs…

  3. MikeD says:

    It goes to show… there’s such a thing as “too much publicity”…

    I don’t find it that atractive anymore…(o_O )’…as is the case with the “back then” superhot F3.

    What im still scratching my head is the layout of the engine internals(moving parts specially)…

    Hey Jensen…any chance we can kidnap and hold hostage the main head of MV Agusta and trade him for some CAD drawings of the engine and it’s internals ? Just saying…lol.

  4. fazer6 says:

    For adjustable suspenders, wait for the inevitable R version. I know I am.

  5. Doru says:

    I went to EICMA this year.
    I must admit I was anxious to see the MV Agusta line up.
    Their section was very “fashionable” if I may say so.
    Not wide open like most of the manufactures, almost closed with a tiny entrance just enough to make you want to come in and see their bikes even more.
    The great thing was that you could swap over any of their models, which I obviously did.
    Other than that, really not that much of a jewelry. Excellent shapes, great design but God such a cheap plastic.
    Sadly but true, I have encountered this build quality throughout the show at most of the manufacturers. Few exceptions with Ducati, Triumph and a couple of Honda bikes.
    Hopefully this will change.

  6. RJ says:

    Sorry fazer6 but it costs nothing to put adjustable cap tops on modern day forks. Judging as the R model of the F3 is double the price of the standard F3, then the R version of the Baby Brutale will prob be in the price range of a low mileage 990 Brutale…

    Does that seem like smart business sense to you?!?

  7. fazer6 says:

    There is no ‘R’ model of the F3 yet–There IS the Oro, but that’s altogether different.

    Look more closely at the history and pattern of MV model introductions and naming conventions.

    Also, putting “caps” on top to make suspension “adjustable” is not cheap or simple, unless you’re simply talking preload.

  8. RJ says:

    Actually, it is pretty cheap and simple. On top of the fact that preload adjustment is extremely useful, the caps are only relevant if the internals are modern enough to actually make use of them. Most manufactures that sell internal fork kits will also sell you the adjusters to take advantage of them, obviously.

    If the forks on the new F3 Brutale are of such out-dated technology that they offer no internal architecture for compression or rebound than what are they really selling here? Premium performance, or just premium looks?

    FYI the price manufactures spend on items such as front forks, shocks, or brake calipers are in the range of 10%-15% of street market value. Of course this is because they buy these in large bulk. But the point is when dealing with a bike of this caliber, better front forks would have added roughly $100 to the final price of the bike. A negligible difference to say the least when spending this type of money…

  9. fazer6 says:

    You can’t compare MV’s volume with Honda et al…They’re not getting that kind of bulk discount, and really nobody gets that much off “street” price, except maybe the manufacturers that also own their own parts companies.

  10. RJ says:

    Actually, they do. I was never comparing MV to Honda, but other manufactures with the same type of operating structure when it comes to buying parts. A company like Honda produces all of it’s components in-house spare for a few. For example, they own Showa which is why all Honda’s products boast Showa components. But for smaller manufactures (volume-wise) like Ducati, Triumph, or MV Agusta, buying components from third parties is a way of life.

    How would you know how much they get off market price? Do you know anyone on the inside? I do, and I’ll tell you, once you find out how much Ducati pays for a set of Ohlins forks you would be be shocked. But then again, they are buying 10,000 sets of those components. It’s common business practice.

    But my original point in all of this was that a premium motorcycle at the upper end of the price range should come with upper end components. If you disagree with that, then all you have to do is say so…

  11. fazer6 says:

    Actually I agree with you, and I’m disappointed in MV for not including better suspension on this
    model, and with the general degradation of quality across the range implemented during the HD regime.
    My original point was merely that they will surely be included on the coming R version, and most likely the choice of shocks and brakes has less to do with production costs than it does about model differentiation.
    Also, MV’s volumes are WAY lower than Education and Triumph …think Motor Moroni; The US import numbers are in the dozens, not hundreds let alone thousands.
    MV was (is) reluctant to even import the F3 and B3 to the US, as it will be nearlimpossible to make a profit

  12. fazer6 says:

    BTW, ‘Education’ = Ducati, dam autocorrect

  13. luke says:

    there is an odd auto-correct :)