In case you missed the news, the folks in Bologna have debuted their new “supermid” sport bike, the eagerly anticipated 2014 Ducati 899 Panigale. Like its larger sibling, the Ducati 1199 Panigale, the 899 features a “frameless” chassis design, a suite of electronic rider aids, as well as the new 148hp Superquadro engine.

Putting together a little video to help launch the machine, we figured Ducati fans and non-Ducatisti alike would enjoy the premise of this short clip, as Ducati’s test rider is portrayed as being unable to end his day with the Babigale — hopping back on the bike for one more romp. What a tough job he must have.

Racing

Though Ducati have told Nicky Hayden that there is no room for him in its factory MotoGP team, it is no secret that they would like to keep him within the Ducati family. Hayden has been a great ambassador for Ducati in the US during his four and a half year tenure at the Italian factory. So Ducati are doing all they can to persuade Hayden to move to World Superbikes, and take on the challenge of racing the Ducati 1199 Panigale R. To that end, Hayden rode the World Superbike-spec version of the bike at Mugello last week, to assess what he was getting into before making a decision.

Bikes

Confirming rumors that Borgo Panigale has been working on a smaller-displacement version of its namesake superbike, and that the machine would have a double-sided swingarm, Ducati debuted today its new “supermid” superbike, the 2014 Ducati 899 Panigale. Showcased ahead of the IAA International Motor Show, where Ducati will preview its 2014 motorcycle line, the Ducati 899 Panigale features an 898cc Superquadro motor that produces 148hp (73 lbs•ft of torque), a monocoque “frameless” chassis design (372.5 lbs dry), and a bevy of electronics (DQS, DTC, RbW, EBC, & ABS). Priced at $14,995 (red model) & $15,295 (white model), Ducati hopes that the 899 Panigale will create a more affordable entry for motorcyclists that want to own a Ducati superbike.

Racing

When you hear the name “Brough Superior” mentioned, the image that condures in your mind surely is not one of a Moto2 race bike, but that might change. Debuting at the Petersen Museum its intentions to race in the Moto2 Championship, Brough Superior unveiled a new race bike that might look familiar to avid Asphalt & Rubber readers. Rebranding the Taylormade Carbon 2 Moto2 bike that we explored back in July, which answered David’s call for chassis innovation to return to GP racing, it would seem that Brough Superior’s own return to proper racing is being accomplished with the pocketbook.

News

Do you like new model motorcycles? Of course you do. Well, this time next week, Ducati Motor Holding will be making a presentation to the motorcycling media at its Bologna headquarters. The invitation in our inbox is light on details (unsurprisingly), though smart money would be on Ducati debuting some of its model refreshes for next year, and possibly its much anticipated 2014 Ducati 899 Panigale. As for the big pieces of Ducati’s 2014 line-up, those will likely have to wait until the EICMA show in Milan, Italy. Customarily, Ducati likes to whet our appetites with minor releases in September/October, leaving the big fish to fry until November’s trade show. What could the Bologna Brand have in store for us at EICMA? Time will only tell of course.