We already told you that Aprilia USA was getting very aggressive with its pricing on the leftover 2012 stock, and now that the Italian brand has released its 2013 price list, we can see that the trend continues on. Adding ABS to its RSV4 sport bikes for 2013, Aprilia has drastically undercut its main rival Ducati on pricing with the 2013 Aprilia RSV4 Factory APRC ABS (previously known as the Aprilia RSV4 Factory APRC ABS SBK), which is $3,000 cheaper than the similarly spec’d Ducati 1199 Panigale S. Additionally the 2013 Aprilia RSV4 R ABS gets an aggressive MSRP of $14,999, which puts it also $3,000 under the base-model $17,995 Ducati 1199 Panigale.
Fresh off the moto-press newswires, we get word that Hudson Valley Merchandising LLC, the merchandising arm of Orange County Choppers, has sought protection in bankruptcy court under Chapter 7 of the US Bankruptcy Code. Listed as having $1.12 million in assets and $1.44 million in debts, Hudson Valley Merchandising LLC will be given a trustee by the court, who will then likely dismantle the company and its assets in order to make the company’s creditors as whole as possible. For those not familiar with the intricacies of bankruptcy law, Chapter 7 differs from the more well-known Chapter 11 of the Bankruptcy Code in that it almost always signals the end of the company filing for protection.
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