Yamaha R1M Café Racer by Holographic Hammer

Even if most of it is just manipulating pixels, we are big fans of the work being done by the guys at Holographic Hammer, as they are bringing something fresh and unique to the industry, which is always a good thing. That being said, we wanted to take a minute to talk about one of HH’s recent pieces: a café racer design based off of the Yamaha R1M superbike. The idea is sort of out there, but yet also makes a reasonable amount of sense. Let’s be frank, the idea of using an R1 for a café racer concept is our kind of crazy. But, the design also makes some sense when you look at Yamaha’s recent focus on its “sport heritage” lineup, which is an attempt to appeal to the post-authentic crowd.

BMW Brings Emergency SOS “eCall” System to Motorcycles

In an effort to improve safety for motorcyclists, BMW Motorrad has developed what it calls an “Intelligent Emergency Call” system, which allows motorcyclists to call for help with the touch of a button on their motorcycle. The system is part of a larger push in Europe for an “eCall” emergency SOS program that would alert emergency personnel to a vehicle crash with greater expediency and efficiency. According to the pan-European eCall trial, systems like BMW’s can bring emergency services to a crash scene 40% to 50% faster, and the European Commission estimates that an eCall system like BMW’s could save up to 2,500 lives each year (saving €26 billion in the process, as well).

More Electronic Rider Aids Comes to the Dirt – Husqvarna’s 2017 Motocross Line Features Traction Control

The rise of electronic rider aids has come to consumer-level dirt bikes, with Husqvarna now offering traction control on all of its four-stroke motocross motorcycles for the 2017 model year. Traction control on dirt bikes isn’t a new concept, with racing machines featuring the technology for almost a decade now (in some form or another, and depsite what the rules say), but Husqvarna’s foray into the use of electronics marks a new era for consumer dirt bikes. As we see already in the on-road segments, traction control and other electronics are proving themselves to be the new horsepower.

What the Honda Kumamoto Factory Closure Means for You

After devastating tremors in the region, Honda’s Kumamoto factory, as well as the facilities of their nearby suppliers, were closed for equipment and structural repairs. Making progress on those repairs, Honda partially re-opened its Kumamoto facility two weeks ago, though the factory’s production capabilities currently remain limited. Now, the latest word from Honda is that Kumamoto will be back to full capacity by mid-August of this year, though it goes without saying that the production time will affect the rollout of several Honda machines. For those who don’t know, the Kumamoto factory is Honda’s flagship installation, and it produces many of Honda’s top motorcycles (Gold Wing, CBR1000RR, VFR1200F, CRF250X, etc).

Ride in Peace, Michael Czysz

It is with a heavy heart that we report the passing of Michael Czysz, who finally succumbed to his years-long battle with cancer today. Michael is known best in our two-wheeled circles for starting the MotoCzysz C1 MotoGP project, which eventually morphed into the Isle of Man TT winning electric motorcycle race team of the same name. However, Michael’s accomplishments outside of the motorcycle industry are perhaps even more impressive, as he was a prominent designer for the rich and famous through his Architropolis design firm. I think it is Michael’s vision for ingenuity in the design world that fueled his work with motorcycles, as Michael’s machines featured a number of innovations of his own creation, which surely flowed from his creative personality.

Tamburini T12 Massimo – The Maestro’s Last Work

It has been exactly two years since we lost Massimo Tamburini, the father of iconic motorcycles like the Ducati 916 Superbike and the MV Agusta F4. Despite his passing, the Italian designer’s influence can still be felt in the motorcycle industry today, and his creations continue to be highly coveted pieces for motorcycle collectors around the world. Many know that Tamburini was the “ta” in Bimota, which saw The Maestro team up with Valerio Bianchi and Giuseppe Morri, and together the three pillars of the industry would create countless exotic two-wheeled examples. In essence, Tamburini’s name can be linked to the most lust-worthy motorcycles in the modern era, and we are about to add one more machine to that list.

Ducati Tops Pied Piper Dealer Rankings, Yet Again

Yet once again, Ducati has topped Pied Piper Prospect Satisfaction Index (PSI) – showing the continued prowess of Ducati dealerships in the United States. For those that aren’t familiar with Pied Piper, the company’s Prospect Satisfaction Index is sort of the Consumer Reports of dealership network experience, and acts as a bellwether as to how a brand is performing while facing the consumer. As such, the PSI takes into account a mixture of “mystery shopper” experiences along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement for a company’s dealer network. This is the third year a row that Pied Piper has ranked Ducati as its top brand (its Ducati’s 10th year in the Top 3), and its easy to see why.

Yamaha Folds Star Motorcycles Back into Its Core Brand

The eagle eyes at Motorcycle.com have noticed that Yamaha Motor Corporation is in the process of folding its Star Motorcycles cruiser brand back into the company’s core motorcycle business, under the Yamaha name. The move is a tectonic shift for the space, as Star Motorcycles was Yamaha’s attempt to give Harley-Davidson a run for its money with superior “metric cruiser” offerings. As such, the brand was originally set aside from Yamaha’s other motorcycle models, in an attempt to set Star Motorcycles away from the “Jap Bike” mentality that existed at the time in the cruiser demographic. Yamaha, along with Honda, Kawasaki, and Suzuki have had limited success in this regard, despite offering superior machinery on virtual every metric, save one: their bikes are not from the Bar & Shield brand.

Praëm BMW S1000RR – Getting Modern with Retros

We really like what we’ve seen so far from the guys at Praëm. Their first proper build, based off a Honda RC-51, was waaaay outside the box, and featured some really interesting design elements for us to chew on. Their follow-up to that work is no different. The Praëm BMW S1000RR is a modern riff on the classic superbike design – think of it as a 21st century take on late-20th century racing. As the name suggests, the donor bike is a BMW S1000RR, but the styling comes from something you would see in the 1980s – perhaps at the Suzuka 8-Hour endurance race, as Praëm suggests in their text. The “Optimus Praëm” build is a logical, yet a highly more functional, response to what we have seen in the café racer scene as of late.

MV Agusta Looking to Part Ways with Mercedes-AMG

The story of MV Agusta continues with even more interesting developments, as the Italian motorcycle manufacturer seems intent on buying back its shares from Mercedes-AMG, and recapitalizing with new investors. Talking this week to Italy’s Il Giorno, MV Agusta CEO Giovanni Castiglioni said that he is “negotiating a buy-back of shares,” though that might be a task easier said than done for the Italian CEO. This is because MV Agusta’s current financial predicament is due primarily from the company’s massive debt accumulation, which now totals over €40 million. To complicate matters further, some of that debt was secured by the involvement of AMG, and its investment contract stipulates that if AMG doesn’t own 20% or more of MV Agusta then the loaned sum is due immediately.

Broventure Update – Day Three: The Same, But Different

09/08/2013 @ 9:33 am, by Jensen Beeler6 COMMENTS

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Waking up at the campsite in Zion is like waking up in any national park, really. If you rise early enough, you are treated to warm colors laying like patchwork along the scenic terrain. But, you have to savor the spectacle quickly, as it will soon be ruined by the hum of generators firing up, headlights on high-beam casting shadows across your tent, and the booming voices of other tourists who were born without courtesy.

Camping, well…let’s be honest, car-camping in a national park is really an exercise in enjoying nature at its lowest common denominator, and such was our stay in Zion. Immensely gorgeous, but Tim and I have no illusions to the fact that we are short on “adventure” on this adventure-touring trip, as we break-down our tents in our pre-assigned and marked campsite, clean our dishes with the running tap water, and take care of pre-ride business with the established restroom facilities. The park itself though? Gorgeous in the morning light.

Broventure Update – Day Two: A Little Late

09/06/2013 @ 2:45 pm, by Jensen Beeler13 COMMENTS

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It is a good thing that Tim has roughly a decade of experience in what can be only described as my “lucid understanding regarding the passage of time.” Or to put it another way, when on Thursday morning I said, “I want to be on the road by 8am,” what I really meant was 11am…ehh, maybe 11:19am. So much for our early start out of Las Vegas, and any hope of avoiding the brain frying heat, but our spirits were high, and ultimately, our timetable is self-imposed.

Getting on the road, the miles went by considerably fast…as least as fast as they can when it is again 104 degrees outside. Despite this though, we just couldn’t overcome the setbacks created by our late departure. Instead of the 270 miles to Bryce Canyon, we had to settle for a much shorter 180 mile trip to Zion — not that we are complaining though.

A&R Broventure 2013: The Moab Expedition

08/29/2013 @ 11:39 pm, by Jensen Beeler16 COMMENTS

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Moab, even the name sounds as foreign as its landscapes are to a city slicker like me. You see, there comes a point where you can only pound so much payment on your daily two-wheeled commute before you have to get away from it all…and with San Francisco currently undergoing its Bridgepocalypse, the timing seems right for Asphalt & Rubber to get a little dirt on its riding boots.

The truth is that I have wanted to go the parks that flank the Moab, Utah region since my early Boy Scout days. Once I got a car, it went on the short-list for road trip destinations; when I got a 4×4 it became the target for a four-wheeling adventure; and of course when I got a motorcycle…well, you get the idea. I have never made the trip happen though, but all that is going to change next week.

Just as Scott and David get back from Silverstone, covering what should be a very entertaining British GP, I will be embarking on a eight-day, 2,000+ mile, Santa Barbara to Moab and back, motorcycle trip. Like most of my foolish travel adventures, my college roommate Tim, a long-time riding buddy and occasional A&R helper, will make the adventure with me on two trusty steeds: a BMW R1200GS and Yamaha Super Ténéré.