It surprising to us that there is so little investment in technologies and business in the two-wheeled space by the established players.
Maybe it is the conservative nature of the motorcycle industry, or maybe it is because motorcycle companies are just miserably bad at corporate development. Whatever the reason may be, it makes today’s headline an intriguing one.
This is because Yamaha Motor Corp. in Japan has just set aside $100 million to invest in technologies and business startups, over the next 10 years.