It would be one of the larger understatements of the decade to say that the first MotoGP test of the year at Sepang was eagerly anticipated. After the anti-climactic washout that was Valencia, many big questions of the 2013 season had been left hanging in the air over the winter. Given that motorcycle racing fans hate a vacuum even more than nature does, they filled it, with speculation, conjecture, hyperbole, and not a small amount of vitriol.

Would Valentino Rossi prove he still has it, or was his switch to Ducati merely the start of his downhill slide to retirement? Is Marc Marquez the real thing, or were his results in Moto2 deceptive, and down only to skullduggery on the part of his former team?

Can Yamaha match the Hondas, or does the advantage which Dani Pedrosa had over the second half of the season mean it will be impossible for Jorge Lorenzo to defend his title? What of Ducati? Will Andrea Dovizioso succeed where Rossi failed, and will the Italian factory be able to claw back some of the ground they have been steadily losing to the Japanese factories since 2007?

After nearly 8 hours of track time – more than many expected, with rain forecast for the period during the test – we have answers to replace the speculation, and data to fill the gaping void created by the winter testing break. Were the answers found a surprise? That depends on your perspective. Did anyone seriously think Rossi wouldn’t get closer on the Yamaha to the front runners than he did on the Ducati? No.

But does the gap to Pedrosa – 0.427 seconds – mean he is fast enough to compete for the championship, or will it leave him running round in third all year? Was anyone surprised by Marquez running up front right from the off? Surely not. But who predicted he would get within a few hundredths of his teammate on just his second proper test? Did anyone seriously expect the Ducatis to have closed the gap to Honda and Yamaha? That would be crazy. But to be two seconds down?

Dani Pedrosa has ended the first full-day of MotoGP factory prototype testing at Sepang at the top of the timesheets. The Repsol Honda man was fast throughout the day, finally setting a time that would not be beaten with an hour left of the test.

Though Pedrosa’s best time could not be bested, it was challenged, Jorge Lorenzo using the final minutes of the session to post his fastest lap of the day, falling just eight thousandths short of Pedrosa, but still right on the pace.

The most impressive performance of the day goes to Marc Marquez though, who was fast out of the box, led the session at one point and finished the day less than five hundredths of a second behind his teammate. Marquez had been expected to make a strong start, and be within a few tenths of Pedrosa and Lorenzo, but getting within a few hundredths can be classed as exceptional.

You can tell it is the off-season when the subject of what Valentino Rossi’s Yamaha YZR-M1 will look like is an instant buzzworthy item, and you know MotoGP fans have been pretty hard-up over the past few months when even the test livery creates a frothing at the mouth. Today is no different.

Allegedly tweeted by the bike itself, Valentino Rossi’s test livery for MotoGP’s first pre-season test at Sepang is already creating quite a stir on Twitter. There isn’t all that much different about the Sepang livery and the livery on the Yamaha M1 that Rossi tested last November in Valencia, except of course for the fact that Monster Energy has been added to the layout.

A few of my friends and I, we have this ongoing conversation about the rider-worship the surrounds Valentino Rossi. I imagine all the greats in sports have their fanatics – the ladies that would do anything for one night with Michael Jordan, the guys that would lick the sweat off Danica Patrick, and of course the thousands of only slightly more well-balanced individuals who spend their fandom amassing countless amounts of branded apparel and accessories.

In the big picture, it is all about the power of an athlete’s personal brand, which in reality functions and is no different than the brand of a corporation. In that regard, maybe we shouldn’t be surprised when we find superfans, who have vast collections of Rossi memorabilia, and follow The Doctor’s career (and personal life) with astute attention. After all, are these individuals any more different than the collector who has only Ducati superbikes in his/her dream garage? Not really.

Yet, there is something profoundly strange about adult…heterosexual…men who fawn over the nine-time World Champion with vigor only surpassed by the unbridled love that 12-year-old girls show The Bieber. The video after the jump is clearly Bridgestone tapping into this star power of VR46 in its most extreme form. But honestly, if you saw this Rossi superfan at a race, would you really be that surprised?

With the first full test for the World Superbike class behind us, and the first test of the MotoGP grid about to get underway at Sepang at the end of this week, it is time to take a look at motorcycle racing’s pre-season, and evaluate where we stand so far. Just what is the state of play for both MotoGP and World Superbike in 2013?

The question is even more pertinent now that both series have been taken under the wing of Dorna, much to the consternation of World Superbike fans and, to some extent, the WSBK paddock as well. It was feared that Dorna would either kill off World Superbike entirely to strengthen the position of MotoGP, or impose such stringent technical regulations on the series as to dumb it down to Superstock spec.

Fortunately, neither of those options looks likely. World Superbikes will continue as a separate series, Dorna CEO Carmelo Ezpeleta was keen to explain when quizzed about the takeover at Ducati’s Wrooom launch event early in January. The aim is to build a strong WSBK series to stand alongside MotoGP, preserving the unique identity of the two series – WSBK as a place to race production bikes, MotoGP as the series for racing prototypes.

But exactly how should the phrase “production bikes” be interpreted? As a hotted up version of the road-going model, as is the intention of Superstock, or as a genuine racing machine built using the production bike as a basis, which is much closer to what some regard as the ethos of WSBK? The answer, it appears, will lie somewhere in the middle, and the factories will have a major say in how this all turns out.

Valentino Rossi likes to refer to the Yamaha YZR-M1 race bike as “his” M1. Leaving Yamaha for Ducati, Rossi even wrote his M1 a “Dear John” goodbye letter, which many understood to be a message to former-teammate Jorge Lorenzo that the young Spaniard was riding on the coattails of the nine-time world champion. Burying the hatchet that once built a wall in the pit box, Rossi and Lorenzo are once again teammates, though the pecking order has changed to some degree within the factory Yamaha Racing team.

With Lorenzo the reigning World Champion, and Rossi coming off an abysmal two-year stint with Ducati Corse, for the first time in a long while, the Italian racer finds himself in the #2 seat. With some questioning whether the better days are behind him, there is even doubt coming from The Doctor’s own mouth about his ability. Sandbagging or true position, one can never be sure, but the issue is surely going to be one that is touched upon heavily in the beginning of the 2013 MotoGP World Championship.

With the winter ban nearly over, and riders returning to their racing duties, we won’t have long until we see bikes on the track testing. Until then, we have the marketing machines of the various factories for entertainment, and not to let Ducati steal the show with its 2013 Wrooom event, Yamaha has teased out some photos and a video of its 2013 team. Now, I am a huge fan of Gigi Soldano’s work, and I like to think I’m a pretty open-minded dude…but shit gets weird after the jump.

The great winter depression is nearly over for MotoGP fans, as tomorrow Ducati Corse will debut its 2013 team(s) for the premier class, and soon enough we will see similar events from Honda and Yamaha as well. In February, the boys with their bikes will be back on the track, as the pre-season tests at Sepang again give us our first glimpse at the teams’ progress over the off-season.

Of course, the anticipation doesn’t stop some. Take graphic designer and DeviantArtist Samuel from Italy, he spent the long-winter months photoshopping together what many Rossi fans have been speculating about: the nine-time World Champion’s new livery now that Monster is sponsoring the Yamaha Racing MotoGP team.

Monster Energy has agreed to a two-year partnership deal with Yamaha Factory Racing, which will see the Monster brand act as sponsor to Yamaha’s MotoGP team. The announcement had been widely anticipated, and reported on here prior to Christmas, and extends Monster’s participation in MotoGP, where they go head-to-head with the other energy drink giant, Red Bull.

Though the deal between Yamaha and Monster will provide a useful influx of cash for the Japanese factory team (Spanish website Motocuatro.com put the total sponsorship deal at 4 million euros) Monster will not become title sponsor. Instead, the Monster logos will receive the same kind of prominence as Japanese oil sponsor ENEOS, appearing on the fairings of both bikes, as well as on the leathers of both Jorge Lorenzo and Valentino Rossi.

There is no real mystery to why Yamaha signed Valentino Rossi. His seven MotoGP titles are a sign of his undisputed talent, and despite two years in the wilderness at Ducati, he is expected to be competitive from the start of the 2013 MotoGP season.

But with the reigning MotoGP world champion Jorge Lorenzo already signed, there was more to Yamaha’s decision than the need for a competitive rider. Marketing also played a massive role in the decision to sign the Italian, with reports that the decision came mainly after pressure from the marketing department, and in face of resistance from the people inside Yamaha’s racing department.

Whatever the truth of the matter, Yamaha will be sure to maximize their return on investment in Valentino Rossi. Rossi’s massive popularity in key markets such as Indonesia, Thailand and India mean that he could be a significant factor in expanding market share and sales in those regions, as well as consolidating Yamaha’s position in contracting sports bike markets such as Europe and the US.

Today, Yamaha took advantage of the first opportunity to use the selling power of Valentino Rossi to their advantage. The factory posted a video on Youtube welcoming Rossi back to the fold. The video runs through the highlights of Rossi’s career, ending with photo highlights of his return to Yamaha at the Valencia test in November 2012. It will be a fascinating time for both Yamaha and Valentino Rossi.

It is looking increasingly likely that energy drink company Monster is to take on a role as co-sponsor of Yamaha’s MotoGP team. Spanish website Motocuatro is reporting that Yamaha has bought Jorge Lorenzo out of his personal sponsorship by rival energy drink maker Rockstar and that both Lorenzo and Valentino Rossi are to carry Monster sponsorship on their leathers and on the fairings of their Yamaha M1s for 2013 and 2014.

According to Motocuatro, the story started earlier this year, after Lorenzo renewed his contract with Rockstar, and Valentino Rossi announced he would be signing with Yamaha. Both Rockstar and Monster had been in talks with Yamaha to step up their sponsorship of their riders – both men have personal contracts with their respective energy drink brands – to increase exposure for the brand.

At first, Motocuatro reports, Monster showed an interest in moving up as co-sponsor on Rossi’s bike, gaining the same level of sticker coverage as ENEOS, the Japanese oil brand which also adorns the Yamaha’s fairings.

In response, Rockstar started negotiations with Yamaha to match Monster’s offer, meaning that both Lorenzo and Rossi would have equal levels of energy drink sponsorship on their bikes. Lorenzo would have Rockstar stickers, while Rossi would have Monster badges.