Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Casey Stoner Will Continue To Test Ride for HRC in 2015

01/14/2015 @ 11:58 am, by David Emmett30 COMMENTS

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Casey Stoner is to remain as a Honda test rider for another year. Today, HRC officially announced that the former world champion will undertake two tests for the factory during 2015.

The first test will be at Sepang from 29th to 31st of January, four days before the official MotoGP test at the circuit.

No date has been set for the second test, HRC stating only that it will be towards the end of the year, when Stoner will presumably be providing feedback on the 2016 machine.

No doubt this agreement will once again revive speculation that Stoner could return to MotoGP, but there is zero chance of that actually happening.

The Australian has stated both in public and to HRC boss Shuhei Nakamoto that he does not want to race again, and has turned down an offer from HRC before.

His speed and the quality of the feedback he provides means he remains an extremely valuable asset to Honda’s test program.

Moto2: Honda Continues as Sole-Engine Supplier thru 2018

11/27/2014 @ 12:22 pm, by David Emmett22 COMMENTS

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Honda have been officially confirmed as the single-engine supplier for the Moto2 class for another four years. In other words, Honda will make engines available to ExternPro, who manages the official Moto2 engines, until the end of the 2018 season.

The confirmation of Honda as official engine supplier means that Moto2 is to remain a single engine class until at least 2018. The chances of it changing after that are very slim, despite occasional expressions of interest from other manufacturers, such as KTM.

Friday Summary at Brno: Yamaha’s Big Improvement, Elbow Down in the Wet, & The Factory Bosses Speak

08/15/2014 @ 1:35 pm, by David Emmett5 COMMENTS

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The first day of practice at Brno turned out to be a day of two halves. The morning was glorious, sunny and relatively warm. Clouds began gathering shortly after lunch, and the first spots of rain started to fall just as FP2 for the Moto3 class came to a close.

The rain grew steadily heavier for the first half of the MotoGP afternoon practice session, easing up and stopping with some ten minutes to go. By the time the Moto2 bikes took to the track, the circuit was already drying, though it only really dried out completely towards the end of Moto2.

The two halves of MotoGP practice showed the same picture, however. Marc Marquez is fast in the wet and fast in the dry, and clearly looking comfortable on the Repsol Honda.

Teammate Dani Pedrosa is also quick in both conditions, though a little closer to Marquez on a wet track than on a dry track. In the dry, Jorge Lorenzo is very close to Marc Marquez, but in the wet, both he and Movistar Yamaha teammate Valentino Rossi are a second off the pace of the Repsols.

MotoGP Silly Season, The Brno Edition

08/14/2014 @ 2:31 am, by David Emmett1 COMMENT

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Riders and managers will be very busy this weekend at Brno, as negotiations continue for the open slots left on the 2015 MotoGP grid. The deals that saw Stefan Bradl leave LCR Honda for Forward Yamaha and Cal Crutchlow depart Ducati and head for LCR Honda have kicked negotiations for the remaining seats into overdrive.

Forward Yamaha still has one seat open, with Aleix Espargaro set to join Maverick Viñales at Suzuki, a deal due to be announced in September. There are two Open class Hondas available, at Gresini and Aspar, with Scott Redding moving up to take the factory RC213V, and Hiroshi Aoyama set to lose his seat.

Pramac Ducati has one seat available, now that Andrea Iannone has moved up to take Crutchlow’s place in the factory Ducati team. And Aprilia will have two seats to fill when they re-enter the class in 2015. All that means a packed paddock at Brno.

HRC and Red Bull Expand MotoGP Partnership

07/30/2014 @ 1:53 am, by Jensen Beeler7 COMMENTS

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Honda Racing and Red Bull have announced an enhancement to their collaboration in MotoGP through the Repsol Honda team, which sees the energy drink company’s logo featured on Honda’s factory team starting in the 2015 season, as it becomes the official energy drink for the team as well.

The two parties have collaborated over the last nine years, but the Red Bull logo has never before been featured on the Repsol Honda machinery, despite Red Bull supporting both Marc Marquez and Dani Pedrosa with personal sponsorships.

LCR Honda Gets New Sponsor – Readying a Two-Bike Team?

06/26/2014 @ 1:26 pm, by David Emmett3 COMMENTS

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Stefan Bradl’s LCR Honda is sporting a new livery at Assen, after the team secured a major new sponsorship deal. The tie up will see the bike in CWM’s colors for three races in 2014, and will continue as a major backer in 2015.

The new sponsorship deal is so significant that it offers LCR Honda new possibilities. Lucio Cecchinello has made no secret of his desire to expand from a single bike to a two-bike team, but so far, the financial backing necessary has been missing.

The deal with CWM World has the potential to be the key support which would allow Cecchinello to add a second, Open bike to his satellite Honda RC213V currently being ridden by Bradl.

MotoGP: Marc Marquez Signs Two-Year Contract with HRC

05/14/2014 @ 8:10 am, by David Emmett28 COMMENTS

REPSOL HONDA TEAM 2013

With the contracts of the four riders in Honda’s and Yamaha’s factory teams expiring at the end of 2014, real fireworks were expected when contract negotiations began for the 2015 season and beyond.

But as the season progressed, those fireworks have turned into something of a damp squib, with it looking increasingly likely that the factory line ups will see little or no change for 2015.

The first contract has already been signed. Today, HRC announced that they have reached agreement with Marc Marquez for another two years, meaning that the 2013 world champion will stay with the Repsol Honda team for the 2015 and 2016 seasons.

MotoGP Sepang Test – Day 3 Summary: Marquez’s Consistency, Lorenzo’s Speed, & Ducati’s Open Dilemma

02/06/2014 @ 1:37 pm, by David Emmett9 COMMENTS

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On Thursday, the riders opted almost unanimously to go out first thing in the morning. It was a wise choice, conditions proving ideal to see the fastest ever lap around the circuit set, beating Casey Stoner’s time from 2011.

The name of the rider that took Stoner’s record from him? Marc Marquez, the man brought in by Honda to replace the departing Australian.

Marquez’s time was impressive, but he was not the only man to get under the two minute mark. Valentino Rossi, Jorge Lorenzo, and the continually surprising Aleix Espargaro also cracked the barrier, though none were quite capable of getting under Stoner’s old record.

The first 30 minutes of testing had produced a scintillating start to the day, whetting the appetite of all in the paddock for more.

While Marquez’s time is without doubt a fantastic lap, perhaps the most impressive time was set by Jorge Lorenzo. His fastest time, and the fastest time of the test up until that point, was set on his flying lap of the day.

It was, if you like, a simulation of the start of the race: firing off the line from pit lane exit, getting up to speed immediately, and then going on to set a lap record.

Normal fare for Lorenzo, whose flying starts have become something of a trademark. What made it truly incredible was the fact that this was done on new tires, on his very first laps of the day.

On race day, Lorenzo has the morning warm up to get up to speed, but not today. Fast straight out of the starting blocks, then following it up with another 1’59.9. If you ever needed proof of Lorenzo’s metronomic ability, this was surely it.

MotoGP Sepang Test – Day 2 Summary: Fuel And Tires Favor Honda, Ducati Improves, & Hayden Suffers

02/05/2014 @ 10:13 am, by David Emmett12 COMMENTS

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Motorcycle racing championships are like a pendulum, flowing back and forth between one rider and another, between one manufacturer and another. One year, Yamaha is on top, the next, it’s Honda. One year, Yamaha manages to exploit the rules best, the next year it’s Honda.

On the evidence of the first two days of testing – scant evidence indeed, but all we have to go on at the moment – conditions appear to favor Honda. With a liter less fuel to play with, and the new tires being introduced by Bridgestone, it looks like the tide is flowing Honda’s way, while Yamaha is set to suffer.

For the Factory Option entries at least; in the Open category, the tide is flowing very firmly in the other direction, with Aleix Espargaro and the NGM Forward Yamaha blowing Honda’s production racer out of the water.

That the fuel reduction would favor the Honda was expected, but the advantage might be bigger than Yamaha would like to admit. After a tough first day of testing, Jorge Lorenzo spent all of Wednesday trying to recover his confidence in the bike, as his crew searched for a setup that would smooth power delivery and give him the precise throttle control his high-lean-angle – and high risk – strategy demands. They were successful, at least in renewing Lorenzo’s confidence in the bike, he told the press.

A change to the electronics gave him the feeling he had with last year’s machine, and he was able to ride more freely. With that change made, he went in search of a fast lap, setting it at around 3:30pm, in the hottest part of the day.

MotoGP Sepang Test – Day 1 Summary: A Fast Rossi, A Fast Open Yamaha, & A Slow Black Honda

02/04/2014 @ 12:15 pm, by David Emmett6 COMMENTS

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It has been a fascinating first day of testing at Sepang. And like all fascinating days, it has been long, tiring, and utterly inspiring. There were surprises, disappointments, and rumors confirmed and denied. It was, in short, a good day at the office.

Marc Marquez was fastest – it barely goes without saying – the 2013 World Champion picking up where he left off. He was quick from the off, and put in a final burst of speed at the end of the day to open the gap on the rest, finishing with half a second advantage.

Braking stability was the watchword for the Repsol Honda team, especially rear grip on braking and corner entry, with both Marquez and Dani Pedrosa working on a slightly revised version of the 2014 RC213V which both men had tested at Valencia last year.

Their main focus – like those of everyone on their first day back on a MotoGP – was just to get used to the speed again. The switchover had been toughest for Cal Crutchlow, the Englishman claimed. He had ridden a motocross bike for exactly one day, he said, spending the rest of his winter training on his bicycle. The speed differential between a 20-speed racing bicycle and a 6-speed Ducati Desmosedici is nothing if not cavernous.

The happiest faces were at Yamaha, though in different garages and on unexpected faces. Valentino Rossi took the second fastest time, had led for a large part of the test, and looked a much happier rider all round. The rapport with new crew chief Silvano Galbusera was good, the atmosphere in the team was good, but above all, a few small changes which Yamaha had made to the YZR-M1 had proven to be significant.