Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

2011 Kawasaki ZX-10R SBK Now in Green

09/02/2010 @ 3:26 pm, by Jensen Beeler9 COMMENTS

Kawasaki will be officially be “unveiling” its 2011 World Superbike-spec ZX-10R at Nurburgring this weekend, but has released photos of the bike, finally showing the ZX-10R in its green livery. Team Green has slowly been leaking photos and videos of the new 10R through a massive online social marketing campaign, which centered around the company’s Next_Ninga twitter account.

Kawasaki is putting a lot of weight on the superbike’s shoulders after being un-competitive in World Superbike racing, and withdrawing completely from MotoGP. Hoping the 2011 Kawasaki ZX-1oR will turn around Kawasaki’s racing fortunes, Kawasaki is also hopeful that the bike will help spur its fading sport bike sales.

For 2011, Kawasaki says it has down a top-down approach to the ZX-10R, starting for the first in the company’s history with making the race bike before the street model. This hopefully means that the 2011 Kawasaki ZX-10R will be a no-compromises race/track weapon with turn signals, but we’ll leave that hyperbole until A&R gets a leg over one.

World Superbike Responds to Ducati Exodus

08/27/2010 @ 12:10 pm, by Jensen Beeler2 COMMENTS

Infront Motor Sports, rights holder to the World Superbike Championship series, has responded to the news that Ducati Corse will be leaving the series in 2011. Responding with an official press release, IMS’s message essentially boils down to poking holes in Ducati’s statement about technical regulations.

Stating that the 2009 season was dominated by the Ducati 1198 Superbike, sans one Ben Spies, the Italian firm has clearly been able to be competitive with the current formula. IMS goes on to basically say that WSBK is about more than one manufacturer, and can’t cater to Ducati’s whims even if they do have a lengthy history together. Check the press release after the jump.

Video: 2011 Kawasaki ZX-10R WSBK at Autopolis

08/25/2010 @ 7:33 am, by Jensen Beeler4 COMMENTS

After releasing a bevy of photos from its tests of the 2011 WSBK-spec Kawasaki ZX-10R at the Autopolis & Suzuka tracks in Japan, Team Green has put together a video with clips of the bike in both the paddock and out lapping on the track of Autopolis.

Besides showing us some up-close details of the bike’s performance goodies (push-to-shift buttons make us drool), we also get to hear the new 2011 Kawasaki ZX-10R revving under load and at different engine speeds.

The new ZX-10R sounds like  a screamer to us; sorry Kawi fans, no cross-plane crankshafts here. Still, the bike looks good drenched in carbon fiber. Check it out after the jump.

Tom Sykes Tests the 2011 Kawasaki ZX-10R WSBK

08/05/2010 @ 11:04 am, by Jensen Beeler7 COMMENTS

Kawasaki is at the track again with its 2011 Kawasaki ZX-10R World Superbike platform, and this time at the helm is WSBK rider Tom Sykes. Sykes, who is picking up the slack for his injured teamamte Christopher Vermeulen, isn’t sure of his chances of staying with Team Green in 2011, but was obliged to help the team develop it’s new superbike. Kawasaki has had a horrible run of things in WSBK lately, despite killing its MotoGP program. Hoping to turnaround its poor results, Kawasaki has been teasing us with its WSBK development, which of course also clues us in to how the 2011 Kawasaki ZX-10R road bike will shape up. Photos and videos after the jump.

Get Ready for Miller Motorsports Park – Re-Watch All the World Superbike Races Here

05/24/2010 @ 4:40 pm, by Jensen Beeler1 COMMENT

The countdown to Memorial Day weekend is alive and well in the Asphalt & Rubber office this week (in fact our web designer already took off for Amsterdam…no good can come from that). As we Americans get ready for a three-day weekend (four-days if you played your vacation/sick days right), one of the highlights that we can look forward to is World Superbike’s sole stop in the US at the Miller Motorsports Park.

Helping get us ready for the only WSBK race to occur on a Monday, we’ve gotten ahold of all the past WSBK races, and put them into one post so you can re-cap the 2010 season to-date. Ok, ok, World Superbike put them up on YouTube, and we copy/pasted the clips into this post…but still, it’s a great way to re-live the WSBK season before it hits MMP, or to just catch a race you missed. Kyalami above, Monza, Assen, Valencia, Portimao, and Phillip Island after the jump. Enjoy!

WSBK: Superpole from Phillip Island – Motorcycling Racing is Back in Action Down Under

02/27/2010 @ 2:00 am, by Jensen Beeler3 COMMENTS

The World Superbike Championship has returned to us, helping fill the winter snow & rain blues. Coming to us this weekend from Phillip Island, Australia, WSBK shows some new faces in the Superpole mix now that Ben Spies has left World Superbike for greener pastures. With the weather holding out, Superpole at PI had some surprising results, and some not so surprising results. Click past the break to get the low down.

2010 World Superbike Preview Video

02/10/2010 @ 12:02 pm, by Jensen Beeler4 COMMENTS

The 2010 World Superbike Championship series is only two weeks away from its season opener at Phillip Island, and to help get the Superbike juices flowing for race fans, WSBK has put together a video that highlights moments from the 2009 season and an update on riders and teams for the 2010 season.

If only we could get coverage of WSBK this good on the television back here in the States. At 22 minutes long, this is a video well worth watching with beverage and food within arms’ reach. Enjoy the season preview after the jump.

Spies Talks About World Superbike Championship

10/26/2009 @ 3:28 pm, by Jensen Beeler3 COMMENTS

Ben-Spies-World-Superbike-Champion

The good folks at On The Throttle got a chance to talk to Ben Spies after the racing action at Portimao, Portugal, and have shared the video with us. Spies talks about the season, Haga, and his move into MotoGP. Video after the jump.

Friday Practice at Portimao Could Predict WSBK Championship – Spies 4/10ths Faster Than Haga

10/23/2009 @ 9:53 pm, by Jensen BeelerComments Off

portimao_friday_rea

We typically don’t cover the Free Practice/Qualifying sessions in World Superbike, but considering that the entire season will come down to Sunday’s race, we’re making an exception. With QP1 in the bag already at Portimao, we get some insight into how the grid could come together for the last race of the WSBK season, and the results might surprise some people. More after the jump.

Sykes and Vermeulen Join Kawasaki WSBK for 2010

10/21/2009 @ 4:41 pm, by Jensen Beeler2 COMMENTS

Kawasaki-WSBK-Team-ZX-10R-Sykes-Vermeulen

After much back and forth, Kawasaki has finally announced that Tom Sykes will be joining Christopher Vermeulen on its factory World Superbike team, riding the 2010 Kawasaki ZX-10R. Sykes, who is currently Ben Spies’ partner at Sterilgarda Yamaha, will be making the switch to Team Green, where he will once again be playing second fiddle.