Has Ducati’s Success Flat-Lined?

The saying goes that one time is a fluke, two times is a coincidence, but three times…three times is a trend. Looking at Ducati’s last three years of sales (2012-2014), which spans only a 2% margin of growth, by definition one has to conclude that the Italian company is experiencing sales stagnation. Granted each of the last three years have been record years for the Italian motorcycle company’s sales figures, but each year has been a nudging over the last. Is all of this a sign that Ducati has lost its magic, seemingly during the leadership transition from Gabriele del Torchio to Claudio Domenicali? Or is there growth to be had from the Italian brand, now that it is owned by Audi AG? We examine that thought in more detail, after the jump.

Analyzing the MotoGP Michelin Tire Test

The departure of Bridgestone and the arrival of Michelin as the official tire supplier to MotoGP is an extremely delicate operation, in terms of marketing, tire development, and motorcycle set up. This posed problems for the Michelin test, held on the fourth day of the Sepang MotoGP test. After the factory test riders had tried the Michelins at the first Sepang test, it was the turn of the MotoGP regulars. With major money on the line, the PR gag-order was enforced rigidly, and observed religiously. No official times were released, nor made unofficially available by the teams. A range of times have seeped out from journalists present, but given that only a few laps were timed by a few people out of practice with using a stopwatch, those times can be taken as guidelines only.

Colin Edwards Part of MotoAmerica’s TV Team

MotoAmerica has announced its lineup of TV announcers for the series’ telecast on CBS Sports Network, and the trio is a mix of familiar faces. Motorcycle racing veteran Jonanthan Green will be calling the races from the booth (many World Superbike fans will recognize his voice), and the man helping Green analyze the race should sound familiar as well, as it will be MotoGP star and two-time WSBK Champion Colin Edwards. While the boys are in the booth, Crisy Lee will continue her role as pit lane reporter, something she did with AMA Pro Road Racing under the DMG administration. While CBS may have to hold its hand over the censor button on Colin’s microphone, we think that fans will be pleased with the Texas Tornado’s addition, and the insight he will bring as a veteran racer.

Ride Review: 2015 Yamaha YZF-R1 & R1M

The original R1 design focus was primarily for the street, however that has all changed for 2015, with Yamaha’s Engineer’s instructed to design a bike mainly for the track.
Thus, the 4.5km Brabham circuit provided a world-class test track for the 100 journos who descended from all over the globe to experience the 2015 Yamaha YZF-R1 and R1M for the first time. The diverse range of 18 corners, including one of the fastest turns in Australia, approached at nearly 300kmh, was perfect to test all the attributes of a new motorcycle. Our test group had some quick guys including Josh Brookes, Steve Martin, and Cam Donald, so there was no hanging about.

2015 Suzuki GSX-R1000 ABS Comes to America for $14,399

A late announcement to the Suzuki motorcycle lineup, the 2015 Suzuki GSX-R1000 comes with the banner headline of adding anti-locking brake system (ABS) and a bold new “Suzuki Racing Blue” graphics package (BNG) to the venerable superbike. The added safety of ABS is at least a welcomed change to the now seven-year-old model version of the Suzuki GSX-R1000. Meanwhile, the graphics package is designed to make a link between the GSX-R1000 and Suzuki’s MotoGP race bike, the Suzuki GSX-RR — even though the street bike pre-dates its racing counterpart all the way back to when Suzuki was last entered in the premier class.

Would You Buy This $280,000 Motorcycle?

We have seen a lot of limited-run motorcycles here at Asphalt & Rubber — some have been intriguing, and some have been…well, not. With exclusivity of course comes a price tag of sizable proportions, but it is rare that we see a motorcycle break into six-figures, let alone pass the quarter-million dollar mark. But here we are with the Yacouba Feline. We have featured the work of Yacouba Galle before, as the French designer has done a bit of work in the industry, including a bolt-on design kit for the MV Agusta Brutale, which he calls the Bestiale (a name that might make Anglophones cringe a little). Unlike the Bestiale though, the Feline is a full-on motorcycle, not just a kit…and if you like what you see, it is going to cost you a mint.

XXX: The 2015 Yamaha YZF-R1 World Endurance Race Bike is Pure Sex…with a Headlight

The long-winded “Yamaha France GMT 94 Michelin Racing” team is ready for FIM Endurance World Championship action this year, especially with the all-new 2015 Yamaha YZF-R1 motorcycle. The new R1 offers state-of-the-art electronics, as well as near-200hp from its crossplane four-cylinder engine, and the French team is looking to capitalize on those improvements in the EWC for 2015. Yamaha France took the 2014 title in a convincing fashion, so it will be interesting to see what riders David Checa, Kenny Foray, and Mathieu Gines can accomplish with their new toy. We’ve got a bevy of high-resolution photos for you, after the jump.

Not-A-Review: 2015 MV Agusta Motorcycles

As promised, here is the second part of our trip down to Fontana, California to meet with MV Agusta USA, go over the company’s new business plan for not only America, but also worldwide, and to ride the current crop of their 2015 machinery. I should preface right out of the gate that this is not a review in regards as to what you’ve come to expect from Asphalt & Rubber. I am not-so-cleverly calling this a “not-a-review” assessment of MV Agusta’s 2015 models. I say this because we had a very limited amount of time on each bike, as there was roughly 10 machines to divide our attention amongst. Think of this article as not far from someone test riding a bunch of motorcycles at a dealership, with similar duration and limits put in place…except that this someone rides motorcycles for a living.

Analyzing The Ducati Desmosedici GP15

Anyone watching the presentation of Ducati’s 2015 MotoGP bike will have learned two Italian phrases: “Emozionante” and “tanto lavoro”. Both were extremely apt. Getting from where Ducati was to where it is now with the Desmosedici GP15 had needed “tanto lavoro”, a lot of hard work, and they still have “tanto lavoro” ahead of them. The results were “emozionante”, a fantastic word nearer to exciting than emotional. But both exciting and emotional were apt phrases. The sense of eagerness was palpable among Ducati staff at Bologna on Monday. For good reason, the GP15 presented in a long, loud, and rather meandering show is radically different from what came before.

Some Thoughts on MV Agusta & A Story About Two Letters

MV Agusta USA recently invited a slew of journalists down to Fontana, California in order to talk about the company’s new business plan, and to ride its current lineup of motorcycles on the infield course. This article is “Part 1″ of that experience, as I wanted to separate my thoughts on MV Agusta, MV Agusta USA, and the general motorcycling climate into one story, and then have my “not-a-review” of the machines for another article. Got it? Ok, let’s go. It is probably easiest to start with where MV Agusta is as a company. MV Agusta has a started a new three-year business plan, which sees the company pushing into a full-range of motorcycles, pushing outside of its Italian boundaries, and pushing out of the “luxury” brand segment.

Weekly Racing News Digest #3

02/28/2015 @ 1:11 pm, by David Emmett16 COMMENTS

troy-bayliss-ducati-corse-phillip-island-wsbk

It has been a busy week for racing, with the World Superbike season opener at Phillip Island followed by the MotoGP test at Sepang, including the extra day of testing on Michelins.

There has been a lot of news, but there have been one or two things we may have missed, so again here’s our weekly round-up of racing news.

WSBK: Big Changes for Team Hero EBR in 2015

12/03/2014 @ 12:51 pm, by Jensen Beeler39 COMMENTS

2014-Team-Hero-EBR-1190RX

Despite an abysmal year in the World Superbike Championship last season, Team Hero EBR will return to the WSBK paddock for 2015. The team’s return is perhaps in name only, as major changes have been made to EBR’s WSBK presence, which will continue to be based out of Italy.

Most notable is Team Hero EBR’s new riders — Larry Pegram and Niccolo Canepa — with Pegram having double-duties, as he will act as the Team Manager in charge of the Pegram Racing crew, which will take over running the Team Hero EBR program.

WSBK: Althea Racing Returns to Ducati – Will Field Niccolò Canepa with an EVO Entry in 2014

12/19/2013 @ 5:16 pm, by David Emmett3 COMMENTS

althea-racing-laguna-seca-jensen-beeler

The Althea Racing team is to switch back to Ducati from Aprilia for the 2014 World Superbike season. After their split with Ducati over development of the Panigale at the end of 2012, the Italian team are to return to the Bologna factory fold and race the Panigale in 2014.

They will do so on a different footing to their previous relationship with Ducati, however. Next season, Althea will race the Panigale 1199 R as an EVO entry in WSBK, the subclass set up to allow a more affordable entry into World Superbikes.

MotoGP: Aleix Espargaro To Replace the Injured Niccolo Canepa At Valencian GP

11/03/2009 @ 4:07 pm, by Jensen Beeler4 COMMENTS

Niccolo-Canepa-MotoGP

It looks like Aleix Espargaro will be replacing Niccolo Canpea a little bit earlier than planned at the Pramac Ducati team. Canepa, who was scheduled to lose his ride to Espargaro after the final round of MotoGP, has just announced that he won’t be racing at Valencia because he is still recovering from his skin transplant caused be his crash at Phillip Island a month ago.

Hayden Sachsenring Qualifying Highside Video

07/20/2009 @ 6:04 pm, by Jensen Beeler2 COMMENTS

On Saturday’s qualifying, Nicky Hayden got launched in Turn 8, as his Ducati Desmosedici GP9 highsided from the rain at the Sachsenring. Luckily, fellow Ducati rider Niccolo Canpea was there to break Nicky’s fall. Check the video above (0:38 in) to watch Hayden takedown Canepa Terry Tate Office Linebacker style.

Riders Remember Those Lost in the L’Aquila Earthquake

04/11/2009 @ 10:04 am, by Jensen Beeler2 COMMENTS

abruzzo-italy-niccolo-canepa

Riders Niccolò Canepa and Mika Kallio have added stickers on their Pramac D16 bikes in memory of the people of Abruzzo, Italy who lost their lives in the Monday’s devasting earthquake. Joining Capena and Kallio is Valentino Rossi, who will also ride at Qatar with a sticker in support of the people of Abruzzo.

“This weekend I have a special sticker on my bike, which says ‘Forza Abruzzo’. It’s a message from us for the people of Abruzzo. It’s not so far from my home in Tavullia and I want them to know that we are with them at such a terrible time.”

The 2009 L’Aquila earthquake was an earthquake of 6.3 moment magnitude that occurred in the central Italian region of Abruzzo on April. So far at least 289 people are known to have died, and 10 are still missing, making this the deadliest earthquake to hit Italy since the 1980 Irpinia earthquake.

Source: GPone via Two Wheels Blog