US Motorcycle Sales Down in 2016, While UK Sales Are Up

For many in the motorcycle industry, 2016 felt like an off year, and now we know that those feelings weren’t unsubstantiated. Early leaks of the MIC’s industry sales figures for 2016 show that the US motorcycle market contracted 2.1% in 2016, erasing the modest gains made in 2015. Meanwhile for our neighbors across the pond, things are going substantially better, with sales in the United Kingdom up 11.7% (128,644 registrations). We will have to wait for all the motorcycle OEMs to report their final quarter sales results to know who are the big winners and losers of the 2016 sales year. Though, we do know that KTM and BMW (up 5.9%) have shown signs of strong results internationally, whereas Duacti and Harley-Davidson are expected to post overall sales declines for 2016.

BMW R1200R Drag Bike by Nicolas Petit

Nicolas Petit has a way of inking motorcycle designs that we didn’t even know we wanted. First it was drawings of dustbin motorcycles, and now its his drag bike creation, which is based off the BMW R1200R. BMW’s boxer-twin engine doesn’t lend itself to being a great platform for drag racing, but you have to admit that this is a handsome ride, even if it’s all show and no go. With BMW filling every niche under the two-wheeled sun with its bikes though, we wouldn’t be that surprised to see the Germans follow-up with something similar to what the French designer has done here. After all, BMW Motorrad is rumored to be working on an XDiavel-killer, and then there’s…

MV Agusta Relaunches in USA and Canada

It didn’t take long for the news to become officially official, but MV Agusta USA and MV Agusta Canada have come under new ownership, as the Italian brand attempts to relaunch itself in the North American market. Heading the new efforts is Urban Moto Group, headed by Joseph Elasmar, who imports MV Agusta, Benelli, EBR, Royal Enfield, and other brands into Australia. According to the their agreement, both MV Agusta and Urban Moto will co-develop the North America territories, with the aim of capitalizing on the region’s large market for big displacement motorcycles. “We are very excited to build a successful relationship with Urban Moto Group as a new partner also overseeing and developing the presence of MV Agusta in the USA market,” said Giovanni Castiglioni.

New Triumph Street Triple Debuts with 765cc Engine

As expected, today we get to see the 2017 Triumph Street Triple, with its new engine capacity: 765cc. The new engine displacement comes from both an increase in bore and stroke on the iconic three-cylinder motor, with Triumph using a new crank, pistons, and barrels in its construction. Three flavors of Triumph Street Triple will be available for 2017, with S, R, and RS-spec (above) machines being available, with obvious performance differences existing between the trim levels. As such, peak horsepower will be 113hp (S), 118hp (R), and 123hp (RS) – a notable boost over the 675cc machine’s 105hp. Meanwhile, peak torque has been improved from 50 lbs•ft, now to 53 lbs•ft (S) and 56 lbs•ft (R & RS). All the models tip the scales at 166kg (dry) according to Triumph, which is a 2kg reduction over the outgoing model.

Victory Motorcycles Ceasing Operations

Polaris Industries is starting the year off with some surprising news, announcing that it will cease operation of Victory Motorcycles and other related business operations to the brand. Scott Wine, Polaris Industries Chairman and CEO, explained the decision as coming down to basic business factors, with Victory not showing the growth and volume in order to sustain its continued existence. Polaris in its press release also cites the changing landscape of the motorcycle landscape, and that the resources and investments required to make Victory competitive going forward were too hard to justify for the troubled brand. Instead, Polaris will focus solely on its Indian and Slingshot brands, for the motorcycle space.

Triumph Set to Become the Official Moto2 Engine Supplier

The future of the Moto2 class looks secure. Reports from the UK and Austria are suggesting that Triumph has finalized a deal to supply the Moto2 class when the current deal with Honda concludes at the end of 2018. From 2019, Triumph will supply a new three-cylinder engine, probably based on the new, larger sports triple they are building for release in 2017. There had been uncertainty over the future of the Moto2 engine supplier since the beginning of this year. Honda had extended the deal to supply CBR600RR engines until the end of the 2018 season, but as the Japanese manufacturer was stopping production of its middleweight sports bike, it was clear that a replacement would have to be found.

Walt Siegl’s Dakar Inspired Ducati Hypermotard

This Dakar Rally inspired Ducati Hypermotard is the latest creation from Walt Siegl Motorcycles, and it comes with some very appropriate timing. Not only are we full-swing into the 2017 Dakar Rally, but this 1980s-styled Ducati comes during a week where we have been talking about my not-so-secret love affair with the Ducati Hypermotard. Again, we see the air-cooled version of this street-going supermoto being used as a platform for a unique work, though this time Walt Siegl has been commissioned to make a bike that rolled right off the sand dunes of Africa. The exercise centers around mostly the restyling of the bodywork, to give us a little nostalgia for when the Dakar Rally was actually held in its namesake in Northern Africa.

Mike’s Carbon Fiber Motus MSTR

The Motus MSTR is a beast of a machine, it just oozes raw power and torque from its 1,650cc V4 engine; and to compliment all that grunt, the MSTR also comes tastefully wrapped in painted carbon fiber fairings. But when a composites expert wants one of your motorcycles, painting those carbon fiber body panels might not be the best of choices – it may even be an affront the Gods of Internal Combustion. When customer “Mike M.” wanted to see show off the weave of the Motus MSTR’s carbon fiber bodywork, he opted for his machine to come sans the livery. We think that was a pretty good choice, and the gods are surely pleased as well. So, to help get the New Year off to a proper start, and to return to the appreciation of all things two-wheeled, we give you Mike M.’s Motus MSTR motorcycle – how’s that for alliteration?

10 Things to Look Forward to in Motorcycle Racing for 2017

The new year has officially started, the real world of contracts finally lining up with the world of motorcycle racing. Riders who swapped factories are now free of their old contracts, their new contracts having commenced as the world greeted 2017. That also leaves them free to post about the new season on social media again. Aleix Espargaro was so keen to do so that he posted right on the stroke of midnight. If the riders are excited, that gives fans reason to be excited too. Here are 10 reasons to look forward to 2017.

Michael Lock Talks About the Future of Flat Track Racing

As discussed previously on Asphalt & Rubber, flat track racing in the United States will have a comprehensive makeover in 2017. The series will be rebranded as the American Flat Track Series, and the calendar expanded to 18 rounds. At the Superprestigio in Barcelona last weekend, the CEO of the American Flat Track series, Michael Lock, sat down with Asphalt & Rubber to discuss the reasoning behind the changes. The expat Englishman came to flat track with a unique perspective; that of an outsider. He was an Englishman abroad, and brought fresh eyes to the problem of trying to grow flat track racing once again. The single biggest change is to simplify the structure of the championship with the GNC1 class now just for twin-cylinder engined bikes, with the GNC2 class using the smaller singles.

Celebrating 10 Years of David Emmett & MotoMatters

03/14/2016 @ 4:28 am, by Jensen Beeler15 COMMENTS

david-emmett-jensen-beeler

I want to take a break from our usual daily slew of news and opinion, to give my dear friend David Emmett a moment in the spotlight (something I’m sure he will hate), as this week will mark 10 years of David covering the MotoGP Championship.

David explains the genesis story of MotoMatters much better than I ever could, so I will simply refer you to his posting today on the subject, which can be found on his website. Simply put though, what started out as a modest forum posting on the ADV Rider forum, has turned into one of the most influential websites covering the MotoGP paddock.

As a mutual friend and colleague once said to me, there isn’t a press officer, team member, or rider that doesn’t read MotoMatters with regularity, and there is good reason for that – such is David’s influence on Grand Prix motorcycle racing.

It is a surprise that he has achieved such a mantle in 10 short years.

KTM Videos – A Case Study on Promoting a New Motorcycle

11/14/2011 @ 2:34 pm, by Jensen Beeler7 COMMENTS

Loyal readers to Asphalt & Rubber should know by now that on semi-regular basis I like to lambast motorcycle companies, both individually and as a whole, for they’re dismal understanding of what often gets referred to as “new media” (the fact that such a title is applied to a medium that has been in commercial form for over two decades should shed some insight on the situation I’m dealing with here). Now often this tradition of mine revolves around pointing out some of the gems of imagination that emanate from our industry, which in turn leads to me saying things that result in A&R being uninvited to future events held by the company in question. C’est la vie.

Of course if you are not part of the solution, then you are part of the problem. So in the interest of trying to make the world a better place, I’ll offer these three videos by KTM as examples to the companies that have received my ire, and suggest that if you need some inspiration on how put together a rich and compelling video media campaign for a motorcycle you’ve recently launched, then compare and contrast the following with your own work-product in order to highlight your deficiencies.

Lastly, a couple points to ponder. If motorcycles are an aspirational purchase, then put some aspiration into your message. If motorcycles are an expression of individuality, then make sure your bike’s identity shines through. If motorcycles are supposed to be a form of recreation, then better damn well be grinning ear-to-ear after you are done. Videos after the jump.

Valentino Rossi Finally Joins the 21st Century & Twitter

10/11/2011 @ 9:00 pm, by Jensen Beeler19 COMMENTS

For being a motorcycle mega-brand in his own right, Valentino Rossi has been slow to adapt to this crazy new thing called the internet. A series of tubes, the internet has been a remarkable breakthrough on a variety of levels, changing the paradigm of how we eat, sleep, and waste our lunch breaks at work. Helping teenage girls gossip about their latest crushes, aiding in the massive distribution of pornography to middle-aged men who hide in their basements from their wives and children, and allowing no-talent journalistic hacks to masquerade around as proper motorcycle journalists, there is literally no telling how the internet will change our lives next, and what industries it will turn on their head.

Well get ready for another shockwave ladies and gentlemen, as the G.O.A.T. himself, Valentino Rossi, has hopped on this interweb bandwagon with full 0 & 1 force, first by finally creating his own official website, and now by signing up for a thing called Twitter. Tweeting, twatting, twittering so far in only Italian, Rossi was one of the last hold-outs of MotoGP riders to embrace the micro-blogging service (Randy de Puniet just got on Twitter this week too we might add. Thanks Lauren). Rossi’s move is sure to create a stir with the VR46 crowd, as his legion of fans can now take time out from their busy days of lathering neon yellow paint all of their bodies, and hang onto every one of Rossi’s 140 character messages.

So far, Rossi has tweeted about go-karting, his injured finger, and traveling to Melbourne. We wait with bated breath to see what photo the nine-time World Champion first tweets from his account. Bellissima.