Another Ducati Scrambler Is Coming

The Scrambler Ducati models started out as a bid to capture the budding crop of millennial riders, who eschew from the current crop of values and segments that prop-up the motorcycle industry. For the past few months now, we have been hearing about the next model(s) to come for the Scrambler Ducati line (you can hear more about it on this episode of the Two Enthusiasts Podcast, by the way), and now we are seeing our first glimpse of those machines. Recent spy shots have been circling the internet this week, and they give us our best glimpse of what to expect from Ducati at the upcoming motorcycle trade shows.I’m talking about the “Scrambler 1100 Enduro” – as the press is calling it – which will slot in above the Ducati Scrambler “800” bike, and offer more off-road prowess to the Scrambler name.

California Formalizes Lane-Splitting Law

It finally happened, Governor Jerry Brown signed AB 51 into law, making California the first state to put lane-splitting on its books. Lane-splitting has always been legal of course (despite what other headlines might suggest), though was legal only by a technical loophole in the California Vehicle Code (CVC). The passage of AB 51 now formally adds lane-splitting as a condoned practice by the CVC; and more importantly, it expressly allows government agencies, like the California Highway Patrol, to create and teach best-practice guidelines. AB 51 still creates some basic jurisprudence issues, like granting legislative powers to the executive branch, but many in the pro-lane-splitting movement seem to look past that issue, instead focusing on what it brings to motorcyclists.

EPA Slaps Harley-Davidson with $12 Million Fine

The EPA DOJ have just come to a settlement agreement with Harley-Davidson, which sees the American motorcycle manufacturer agreeing to pay a $12 million fine for its Screamin Eagle “super tuner” devices. Also in the agreement, Harley-Davidson agrees to spend $3 million to mitigate air pollution (through a project to replace conventional woodstoves with cleaner-burning stoves in local communities), as well as to stop selling, buy back, or destroy any illegal devices that increase air pollution from the company’s motorcycles. While not quite the Dieselgate scandal that caught Volkswagen circumventing EPA emission standards, Harley-Davidson’s “super tuners” do provide an aftermarket solution for motorcyclists to circumvent the emission devices on their motorcycles.

Moto3: Sky VR46 Fires Romano Fenati

As expected, Romano Fenati has been formally released from his contract with the Sky VR46 team. The Italian was suspended from the team after an incident at the Red Bull Ring in Austria. That was a temporary measure, but it has now been made permanent. Fenati was released for behavioral issues. The Italian had been abusive towards members of the team, and had not behaved in a professional manner. The incident in Austria was just the latest in a long line of breaches of behavioral conduct, which included confirmed reports of verbal abuse and unconfirmed and unsubstantiated reports of physical conflict. The Sky VR46 team have announced that they will be bringing Lorenzo Dalla Porta in to join Andrea Migno and Nicolo Bulega in the Moto3 team.

Two New BMW R nineT Models Coming

Filings with the California Air Resources Board (CARB) suggest that BMW Motorrad has two more variations of its retro-styled motorcycle line coming to the USA: the BMW R nineT Pure and the BMW R nineT Racer. These two bikes would join the other two air-cooled models we have already seen from the Germans, the base model BMW R nineT and the recently released BMW R nineT Scrambler, which debuted at EICMA last year. Our friends at Motorcycle.com spotted the CARB filings, and believe one of the machines will be based off the BMW Lac Rose concept – an ADV throw-back to when the Dakar Rally actually raced to Dakar. The other model though, could be anyone’s guess, as BMW hasn’t dropped any other concepts or hints in the past months.

Q&A: KTM On-Road Technical Director Sebastian Risse – The Development of the KTM RC16 MotoGP Bike

Sebastian Risse is the man behind the KTM RC16 MotoGP bike which was presented on Saturday at the Red Bull Ring. An automotive engineer by training, Risse has been with KTM since 2008. He started out as a crew chief and chassis analyst on KTM’s now defunct RC8 Superbike project, but when KTM returned to Grand Prix racing in 2012, Risse took charge of the Moto3 project, which has gone on to be the benchmark in the class. Risse is currently head of all of KTM’s roadracing activities, and has overseen and led development of the RC16 MotoGP bike. After the KTM RC16 was presented, we spoke to Sebastian Risse about the differences and design choices which went into the bike.

Here’s a Custom Ducati XDiavel by Roland Sands Design

In the event’s 76-year history, this year marks the first time that Ducati has ever participated at the Sturgis Motorcycle Rally – the Italian company hoping to showcase its Harley-Davidson alternative, the Ducati XDiavel. Helping fuel that fire was a collaboration between Roland Sands Design and Ducati, which has given way to the creation of a one-off XDiavel with the usual RSD touches. This means a flowing single-piece body, the addition of a 19″ front wheel, and shotgun-style exhaust are added to the already stylish XDiavel. The RSD Ducati XDiavel is then finished off with metallic flake paint job, along with the usual bits and bobs from the RSD catalog. There is a lot of “Southern California” transmitted through RSD’s design into the Italian-born XDiavel.

2017 KTM RC16 Officially Debuts

The Austrian GP might be tomorrow, but today the news is all about MotoGP’s newest entrant, KTM Racing. The Austrian team used its home to debut officially its MotoGP program, showing the KTM RC16 MotoGP race bike in its officially Red Bull livery for next year. The livery itself is what you would expect between at KTM/Red Bull collaboration, with the same blue and orange paint scheme as can be found on the Red Bull KTM Moto3 squad. The big difference of course is the rumored fire-breathing, 270hp, V4, engine, which Bradley Smith and Pol Espargaro will attempt to tame. The bike’s next outing will be at Valencia, where Thomas Lüthi and Mika Kallio will ride with the MotoGP-regulars once again, competing as wild card entries.

MotoGP Considering Team Communication via Dashboards

Dorna is considering allowing communication between teams and riders via the dashboard. At a meeting today between Dorna and the teams, initial discussions took place over a system to allow teams to pass very brief messages to the dashboard of the bikes. The ability to pass messages between team and bike has been made possible thanks to the transponders currently being used in MotoGP. Those allow for a very limited and very short burst of communication as the bikes pass the timing loops at the track. Race Direction is currently using the system to pass signals to the dash in the case of a red flag, black flag or ride through penalty, but the system would also allow teams a limited ability to pass messages to the riders.

Norton Announces V4 Superbike, Again

A year ago, to the day, Norton announced that it was working on a street-going superbike that featured a 200hp, 1,200cc, V4 engine. Now, Norton confirms that news, saying that we will see the limited-production (200 units) machine later this fall. Yay. On the bright side, Norton posted a concept drawing of the new bike to its Facebook page, giving us at least something new to whet our appetites on the new motorcycle. The concept looks very similar to the sketch we saw last year, making today’s new a little bit about nothing. But, our friends at MotoFire report that Norton is still working on a 650cc project, which will debut later this year as well.

Ducati Tops Pied Piper Dealer Rankings, Yet Again

05/02/2016 @ 4:24 pm, by Jensen Beeler14 COMMENTS

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Yet once again, Ducati has topped Pied Piper Prospect Satisfaction Index (PSI) – showing the continued prowess of Ducati dealerships in the United States.

For those that aren’t familiar with Pied Piper, the company’s Prospect Satisfaction Index is sort of the Consumer Reports of dealership network experience, and acts as a bellwether as to how a brand is performing while facing the consumer.

As such, the PSI takes into account a mixture of “mystery shopper” experiences along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement for a company’s dealer network.

Ducati Dealers Top Pied Piper Rankings, Again

05/04/2015 @ 1:15 pm, by Jensen Beeler11 COMMENTS

Pied-Piper-PSI-chart-2015

Pied Piper Prospect Satisfaction Index (PSI) is one of the major ranking systems out there assessing the US motorcycle industry and its dealerships.

To give you a quick primer on how scoring works, Pied Piper takes into account a mixture of “mystery shopper” experiences, along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement.

For this year’s assessment, it comes with little surprise that Ducati is once again taking the top honors, followed closely by Harley-Davidson and Victory — two brands that have high customer satisfaction, according to Consumer Reports.

Moto Bellwether: Q1 2014 Motorcycle Tire Sales Down 12.7%

06/02/2014 @ 5:32 pm, by Jensen Beeler11 COMMENTS

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Tire sales for the first quarter of the year are down 12.7%. It’s certainly not great news, but why are we publishing this figure for you? Because tire sales are the best indicator of how active motorcyclists are during the riding season. With tire sales down 12.7% retailers and brands can expect similar downward trends in apparel, parts, and service items during the same time period.

You can account for the sales drop through a number of factors, though one has to certainly consider the unseasonably cold winter (Polar Vortex) that occurred in the United States — except for us Californians, who just had an extended autumn, despite a slew of new ski gear.

Ultimate Motorcycling Claims To Be The Most Popular American Motorcycle Publisher Online – We Call Bullshit

10/18/2010 @ 1:15 pm, by Jensen Beeler13 COMMENTS

Ultimate Motorcycling, formerly of  Robb Report fame, issued a fun article today (and accompanying press release) about how they’ve become the most popular American-based website for motorcycling out of all the print magazines, surpassing CycleWorld, Motorcyclist, and *gasp* even Asphalt & Rubber (actually we don’t dabble in print, so we guess we’re excluded from this club). This of course is complete, utter, and absolute bullshit, now allow me to tell you why. Ultimate Motorcycling is backing up its claim by citing Alexa.com, one of the most unreliable and easily massaged traffic reporting sites on the internet.

Now while all metric sites should be taken with a fair dose of salt, since they typically indirectly measure a website’s traffic, Alexa is by far the worst of the group. Bought by Amazon in 1999, and then quickly forgotten about by the Seattle company, Alexa has done little since the 20th century to change with the ever evolving internet. While the site was fun back in the days when AOL was still the default landing page for most internet users, Alexa has long since jumped the shark in regards to its credibility in the industry.

There is a nice Wikipedia article that explains basics of Alexa, and TechCrunch gives a good example on how inaccurate Alexa reports really are (YouTube bigger than Google? Really!?), but the boiled down version is that Alexa collects the majority of its data through its own Internet Explorer toolbar and Firefox/Opera add-ons, and given how few people actually use these toolbars the sample sizes are woefully small and statistically insignificant. Further proof of this is the fact that Bulgaria is shown at Ultimte Motorcycling‘s top ranking country…yes, Bulgaria (we apologize to all 600 of our Bulgarian readers for this slight, but come on!).

The worst part about Alexa’s rankings, is how easy they are to game. Remember, these stats are coming from a toolbar that only a handful or readers are actually using, so to inflate them all you need to do is have a few more people visit your site using the toolbar. Having litterally two or three more people visiting Ultimate Motorcycling‘s website with the Alexa toolbar installed can drastically skew the data results the company uses, and for instance say…making someone’s writing staff install Alexa on their work computers could just as easily raise the traffic figures (not that we’re suggesting such an unethical thing has actually occured).

First Quarter 2010 Motorcycle Sales Down 21% – March 2010 Sales Down 5%

04/28/2010 @ 9:18 am, by Jensen Beeler8 COMMENTS

The Motorcycle Industry Council has released the latest figures on motorcycle and industry sales for the first quarter of 2010, and the figures show a 21% decrease in motorcycle sales compared to 2009, with the industry as a whole posting a 23% loss. These statistics paint a continued doom and gloom scenario for the motorcycle industry, but there is a silver lining in the March 2010 numbers, which show an increase in some segments, and a slowing decline in the rest. Check after the jump for a full breakdown.

Industry Report: Have We Found the Bottom?

10/21/2009 @ 9:32 am, by Jensen Beeler3 COMMENTS

bottom-of-the-well

The latest data from the Motorcycle Industry Council (MIC), suggests that the end of cascading motorcycle sales may be near. According to the MIC, the combined new unit sales for motorcycles, scooters, and ATVS during the past 9 months were down 40% from last year’s numbers. While still frighteningly low, these results show a 2% rebound in sales when compared to the first 6 months of 2009.