Has Ducati’s Success Flat-Lined?

The saying goes that one time is a fluke, two times is a coincidence, but three times…three times is a trend. Looking at Ducati’s last three years of sales (2012-2014), which spans only a 2% margin of growth, by definition one has to conclude that the Italian company is experiencing sales stagnation. Granted each of the last three years have been record years for the Italian motorcycle company’s sales figures, but each year has been a nudging over the last. Is all of this a sign that Ducati has lost its magic, seemingly during the leadership transition from Gabriele del Torchio to Claudio Domenicali? Or is there growth to be had from the Italian brand, now that it is owned by Audi AG? We examine that thought in more detail, after the jump.

Analyzing the MotoGP Michelin Tire Test

The departure of Bridgestone and the arrival of Michelin as the official tire supplier to MotoGP is an extremely delicate operation, in terms of marketing, tire development, and motorcycle set up. This posed problems for the Michelin test, held on the fourth day of the Sepang MotoGP test. After the factory test riders had tried the Michelins at the first Sepang test, it was the turn of the MotoGP regulars. With major money on the line, the PR gag-order was enforced rigidly, and observed religiously. No official times were released, nor made unofficially available by the teams. A range of times have seeped out from journalists present, but given that only a few laps were timed by a few people out of practice with using a stopwatch, those times can be taken as guidelines only.

Colin Edwards Part of MotoAmerica’s TV Team

MotoAmerica has announced its lineup of TV announcers for the series’ telecast on CBS Sports Network, and the trio is a mix of familiar faces. Motorcycle racing veteran Jonanthan Green will be calling the races from the booth (many World Superbike fans will recognize his voice), and the man helping Green analyze the race should sound familiar as well, as it will be MotoGP star and two-time WSBK Champion Colin Edwards. While the boys are in the booth, Crisy Lee will continue her role as pit lane reporter, something she did with AMA Pro Road Racing under the DMG administration. While CBS may have to hold its hand over the censor button on Colin’s microphone, we think that fans will be pleased with the Texas Tornado’s addition, and the insight he will bring as a veteran racer.

Ride Review: 2015 Yamaha YZF-R1 & R1M

The original R1 design focus was primarily for the street, however that has all changed for 2015, with Yamaha’s Engineer’s instructed to design a bike mainly for the track.
Thus, the 4.5km Brabham circuit provided a world-class test track for the 100 journos who descended from all over the globe to experience the 2015 Yamaha YZF-R1 and R1M for the first time. The diverse range of 18 corners, including one of the fastest turns in Australia, approached at nearly 300kmh, was perfect to test all the attributes of a new motorcycle. Our test group had some quick guys including Josh Brookes, Steve Martin, and Cam Donald, so there was no hanging about.

2015 Suzuki GSX-R1000 ABS Comes to America for $14,399

A late announcement to the Suzuki motorcycle lineup, the 2015 Suzuki GSX-R1000 comes with the banner headline of adding anti-locking brake system (ABS) and a bold new “Suzuki Racing Blue” graphics package (BNG) to the venerable superbike. The added safety of ABS is at least a welcomed change to the now seven-year-old model version of the Suzuki GSX-R1000. Meanwhile, the graphics package is designed to make a link between the GSX-R1000 and Suzuki’s MotoGP race bike, the Suzuki GSX-RR — even though the street bike pre-dates its racing counterpart all the way back to when Suzuki was last entered in the premier class.

Would You Buy This $280,000 Motorcycle?

We have seen a lot of limited-run motorcycles here at Asphalt & Rubber — some have been intriguing, and some have been…well, not. With exclusivity of course comes a price tag of sizable proportions, but it is rare that we see a motorcycle break into six-figures, let alone pass the quarter-million dollar mark. But here we are with the Yacouba Feline. We have featured the work of Yacouba Galle before, as the French designer has done a bit of work in the industry, including a bolt-on design kit for the MV Agusta Brutale, which he calls the Bestiale (a name that might make Anglophones cringe a little). Unlike the Bestiale though, the Feline is a full-on motorcycle, not just a kit…and if you like what you see, it is going to cost you a mint.

XXX: The 2015 Yamaha YZF-R1 World Endurance Race Bike is Pure Sex…with a Headlight

The long-winded “Yamaha France GMT 94 Michelin Racing” team is ready for FIM Endurance World Championship action this year, especially with the all-new 2015 Yamaha YZF-R1 motorcycle. The new R1 offers state-of-the-art electronics, as well as near-200hp from its crossplane four-cylinder engine, and the French team is looking to capitalize on those improvements in the EWC for 2015. Yamaha France took the 2014 title in a convincing fashion, so it will be interesting to see what riders David Checa, Kenny Foray, and Mathieu Gines can accomplish with their new toy. We’ve got a bevy of high-resolution photos for you, after the jump.

Not-A-Review: 2015 MV Agusta Motorcycles

As promised, here is the second part of our trip down to Fontana, California to meet with MV Agusta USA, go over the company’s new business plan for not only America, but also worldwide, and to ride the current crop of their 2015 machinery. I should preface right out of the gate that this is not a review in regards as to what you’ve come to expect from Asphalt & Rubber. I am not-so-cleverly calling this a “not-a-review” assessment of MV Agusta’s 2015 models. I say this because we had a very limited amount of time on each bike, as there was roughly 10 machines to divide our attention amongst. Think of this article as not far from someone test riding a bunch of motorcycles at a dealership, with similar duration and limits put in place…except that this someone rides motorcycles for a living.

Analyzing The Ducati Desmosedici GP15

Anyone watching the presentation of Ducati’s 2015 MotoGP bike will have learned two Italian phrases: “Emozionante” and “tanto lavoro”. Both were extremely apt. Getting from where Ducati was to where it is now with the Desmosedici GP15 had needed “tanto lavoro”, a lot of hard work, and they still have “tanto lavoro” ahead of them. The results were “emozionante”, a fantastic word nearer to exciting than emotional. But both exciting and emotional were apt phrases. The sense of eagerness was palpable among Ducati staff at Bologna on Monday. For good reason, the GP15 presented in a long, loud, and rather meandering show is radically different from what came before.

Some Thoughts on MV Agusta & A Story About Two Letters

MV Agusta USA recently invited a slew of journalists down to Fontana, California in order to talk about the company’s new business plan, and to ride its current lineup of motorcycles on the infield course. This article is “Part 1″ of that experience, as I wanted to separate my thoughts on MV Agusta, MV Agusta USA, and the general motorcycling climate into one story, and then have my “not-a-review” of the machines for another article. Got it? Ok, let’s go. It is probably easiest to start with where MV Agusta is as a company. MV Agusta has a started a new three-year business plan, which sees the company pushing into a full-range of motorcycles, pushing outside of its Italian boundaries, and pushing out of the “luxury” brand segment.

The Eleven of 2011 – A Year in Review

01/02/2012 @ 5:27 pm, by Jensen Beeler18 COMMENTS

Well, 2011 as a year is finally over, and for the motorcycling community it was quite a year. As we begin 2012, we here at Asphalt & Rubber are of course not immune to the desire to summarize and highlight the passing of 2011. So we accordingly assembled 11 of the most important events that shaped motorcycling this past year and changed the way the sport, the industry, and the community will grow in the years to come.

Picking only eleven moments in a single year is no easy feat, though some of the events in our selection are obvious choices because of their magnitude. However, some of the less obvious picks (and we are sure there will be suggestions for alternatives in the comments), stem from the theory that 2011 saw moments whose importance has yet to be fully appreciated at this point in time. Enjoy and a Happy New Year to our loyal A&R readers.

Earthquake 60km from Fukushima Kicks Off Japanese GP

09/29/2011 @ 9:57 am, by Jensen Beeler3 COMMENTS

MotoGP action has finally hit Japanese shores, as riders and teams made their usual Thursday preparations and announcements at Motegi for the Japanese GP. With the near rider boycott of the event, many eyes have been on the teams that have imported food and water, let alone the sighting of the occasional Geiger counter at the Twin Ring Circuit. Perpetuating an air of concern over the stability of the Fukushima Daiichi reactor, a 5.1 magnitude earthquake 60km (37 miles) SSE from the crippled nuclear power plant sent a reminder of the region’s seismic volatility. With no damage reportedly caused at Fukushima, and the Japanese GP unaffected by the event, the physical impact is of course non-existent for MotoGP, but the psychological factor certainly remains in the paddock.

Unrelated to the earthquake, Casey Stoner was absent from the Thursday pre-race press conference, as the Australian’s flight was late in arriving into Japan. As such, Jorge Lorenzo filled-in at the center seat, normally reserved for the MotoGP Championship points leader, and made light of the situation.”Where is Casey?” asked a playful Jorge Lorenzo. “Am I leading the Championship now?” he said with a smile. 44 points behind the Repsol Honda rider, Lorenzo acknowledged that his Championship bid was essentially over, though seemed still determined to carry the flag for Yamaha in the final four races of the 2011 season.

Yamaha Confirms Jorge Lorenzo Will Race at Motegi

09/12/2011 @ 1:42 pm, by Jensen Beeler6 COMMENTS

In a short statement, Yamaha Racing confirmed that factory riders Jorge Lorenzo and Ben Spies will compete in the Japanese GP in late-October. While both Yamaha riders have been reluctant about going to Motegi, they, like the rest of the MotoGP paddock, have been made uneasy by concerns over radiation reports, suspicions of the Japanese government candor on the issue, and safety considerations about the state of the Fukushima nuclear reactor.

With MotoGP riders threatening a near mutiny over Dorna’s pressure to go on with the Japanese GP, at the center of the riders’ push-back were Jorge Lorenzo and Casey Stoner. With both Stoner and Lorenzo continually softening their position on Motegi over the course of the past few months, Lorenzo now is the first of the ringleaders to let the shoe drop that he will compete in the Japanese round. With the Aragon GP this weekend, it will be interesting to hear what has brought around the young Spanish rider, though we have our guesses.

Preliminary Motegi Report Gives the All-Clear for MotoGP

07/26/2011 @ 10:29 am, by Jensen Beeler1 COMMENT

The FIM’s preliminary report on the safety concerning the Twin Rings Circuit at Motegi was announced after the conclusion of the US GP at Laguna Seca this week, and confirming what many had already expected, the study concludes that it is safe for the MotoGP riders to go race at the upcoming Japanese GP. Showing that there were no health concerns from radiation in and around the Motegi circuit, Dorna has said it will formally announce its intention to hold the Japanese GP as planned, with its rescheduled time in early October.

Jorge Lorenzo: Japan Yes, Motegi No

07/21/2011 @ 1:13 pm, by Jensen Beeler7 COMMENTS

Asphalt & Rubber is coming to you live from Laguna Seca for the rest of the week and weekend, and upon our arrival at the historic Californian track, we had a moment to talk to Jorge Lorenzo about his recent statement that he would not race at Motegi, even before Dorna’s independent safety review of the Japanese track was published.

Responding to the criticism that his statement ran counter to the “With You Japan” message Yamaha and the rest of the MotoGP paddock have been showing, Lorenzo made his position clear that he was for Japan, but not Motegi. Perhaps hinting that another circuit should be chosen for the Japanese GP.

MotoGP Riders to Boycott Motegi Round

07/18/2011 @ 8:37 am, by Jensen Beeler30 COMMENTS

News out of Germany this weekend is that 15 of the 17 riders racing in the MotoGP Championship have threatened to boycott the Japanese GP at Motegi later this year because of safety concerns. Lead by Casey Stoner and Jorge Lorenzo, who publicly announced Saturday at the post-qualifying debriefing that they would not race in Japan, the riders are worried about radiation from the stricken Fukushima nuclear plant, despite Motegi officials (essentially HRC) declaring the Twin Rings circuit safe. The planned boycott also comes ahead of an independent study being conducted on behalf of MotoGP, which is supposed to be an objective assessment of the track’s safety for host MotoGP (the results of the study are due to go public on July 31st).