Ducati North America Has Record Sales Year in 2015

Ducati North America is reporting a record year for sales, selling 12,132 motorcycles in 2015 – this number includes all Ducati sales in the USA (9,674 units, +10%), Canada (1,458 units, +12%), and Mexico (1,003 units, +85%). The news is perhaps not surprising, since Ducati sales grew globally by 22% last year, for a total of 54,800 motorcycle sold in 2015. Ducati North America’s numbers continue a six-year trend of solid sales growth, with last year’s sales being fueled primarily by the Ducati Scrambler. Ducati North America isn’t breaking down sales by machine, though it does say that behind the Scrambler, the 899 Panigale and Monster 821 were top-sellers in the region. In the USA, it says that the 1299 Panigale and Multistrada 1200 were “sales standouts” for the country.

Secret KTM Moto2 Race Bike Breaks Cover

KTM has surprised the Grand Prix world by announcing that they have built a complete Moto2 bike, together with their partner WP Suspension. The Austrian manufacturer is to give the bike its first rollout at Almeria this week, and announced the existence of the bike on Sunday. KTM have decided to view Moto2 as part of a wider strategy in Grand Prix. After the success of their Moto3 project, and with their MotoGP project due to make its debut in 2017, having a representative in the intermediate class would provide a path for KTM to bring young talent through the ranks. That strategy is already being played out in part the Ajo team, who run the factory Red Bull KTM project in Moto3, and run 2015 world champion Johann Zarco in Moto2. The Ajo team are the logical partners for KTM when they enter MotoGP next season.

XXX: The 2016 Suzuki GSX-RR MotoGP Race Bike

These are the first images of the 2016 Suzuki GSX-RR MotoGP race bike from the Japanese manufacturer, the same machine that is currently lapping around the Sepang International Circuit this week for MotoGP’s first official test of 2016. As you can see, not much has changed visually, though obviously a lot of the development has occurred beneath the fairings of the Suzuki GSX-RR. What we can see though are subtle changes to the twin-spar aluminum frame, which has now been completely filled in on both sides. Also, there is a new and modified air ducts on the side fairings, likely for extra cooling – on the left side, it’s near the top of the bike, while on the right side, the lower ducts has been enlarged to expose the exhaust header more. The shape of the exhaust has also changed, making for a more sweeping design.

Casey Stoner’s First Day Back at Ducati Was A Success

www.youtube.com/watch?v=fi5yZ_6OS2s

Casey Stoner got the first testing miles of his return to Ducati under his belt on Saturday. The Australian started slowly and steadily, doing a lot of short runs to get a feel for the Ducati Desmosedici GP15, on which he spent most of the day, before upping the pace later in the afternoon. Journalists present at the test said Stoner looked a little stiff in his early laps, not getting either elbow or knee down, but soon started to relax, and look more like his old self. He had every reason to be wary: the last time Stoner rode a race bike on the road was during the Suzuka 8 Hours, where a throttle cable malfunction saw him thrown from the bike, injuring his scapula and tibia in the process.

Six New MV Agusta Models Will Debut in 2016

Another more tidbit of news to come from the 2016 MV Agusta Brutale press launch (read the review here), is word from CEO Giovanni Castiglioni that MV Agusta will unveil six new models this year, ahead of the 2016 EICMA show. Castiglioni wouldn’t say which three models it would be, though he made hint with the above slide that three of them would be naked sport bikes, while the other three new models would be fully faired sport bikes. With these hints, it makes the guessing game fairly straight forward. We already broke the news to you that an updated Brutale 675 would debut in Q2 2016, with new Dragster 800 and Brutale 800 RR models soon to follow, with MV Agusta’s updated 798cc three-cylinder engine that now meets Euro4 emission standards.

Ride Review: 2016 MV Agusta Brutale 800

It seemed when MV Agusta debuted only a solitary machine at the 2015 EICMA show, the MV Agusta Brutale 800, with less power, more weight, and subtle design revision, that the Varese-based company had taken a step backwards from its forward progress. Now that we have had the opportunity to ride the machine in Málaga, Spain – we can see that is not the case. The new Brutale 800 signals an elevation of MV Agusta, from a brand with a shiny veneer and little beneath the surface, to a motorcycle company that can not only tug on the heartstrings of our moto-lust, but can also pique our more reasonable senses into seeing the substance beyond the glossy paint and subtle lines. Quite simply put, the 2016 MV Agusta Brutale 800 is the best machine to come from Varese.

Opinion: Why the Rossi vs. Marquez Controversy Isn’t Going Away in MotoGP, Any Time Soon

If the Movistar Yamaha launch at Barcelona made one thing clear, it is that the feud between Valentino Rossi and Marc Márquez will be just as bitter in 2016 as it was in 2015. In Barcelona, Rossi once again repeated the litany of charges he leveled against Marc Márquez at the end of last season. Márquez had decided early in the season he would try to stop Rossi from winning the title, had played with Rossi at Phillip Island, done far worse at Sepang, then stayed behind Lorenzo at Valencia to hand him the title. For Valentino Rossi, nothing has changed since Valencia 2015.

Ducati draXter Concept Debuts in Verona

Ducati is at this year’s Motor Bike Expo in Verona, and it has a bevy of concepts and customs it wants to show the world. The Italian brand’s trio of Sixty2 Scrambler concepts didn’t really spark our engine, but the Ducati draXter Concept is certainly of note and worthy of further scrutiny. The Ducati XDiavel was Bologna’s big reveal at EICMA this year, and while the cruiser model wasn’t our cup of tea, we might have to change our tune with this decked-out version of the machine. Ducati says that the draXter model interprets the XDiavel from a “sports” point-of-view, and the modifications made to the machine certainly do a good job of connoting a bike that leaps from the line.

KTM Made Over €1 Billion in Revenue in 2015

To put it succinctly, KTM is crushing it. In 2015, the Austrian company posted another banner year, which is nothing terribly new from a European motorcycle brand; but in just a few five short years, KTM has addd over 100,000 motorcycles to its volume of production. As such, the Austrian sold 180,801 KTM and Husqvarna motorcycles in 2015, making €1.02 billion in the process. This is a 14% increase over KTM’s sales in 2014, a 18% increase in revenue, and a 26% in income (€95 million, EBIT). This also makes 2015 the first time that KTM has exceeded a billion euros in revenue, and the fifth year in a row that KTM sales have increased. According to KTM, this makes them the fastest growing motorcycle company in the world.

The 2016 Yamaha YZF-R1 Is Ready for WSBK Duty

Yamaha is headed back to the World Superbike paddock, and it is not taking any half-measures in doing so. As such, the Japanese manufacturer has retained the talents of Sylvain Guintoli (World Superbike Champion, 2014) and Alex Lowes (British Superbike Champion, 2013), with the highly regarded Crescent Racing running the factory-backed team. Officially debuting the team today in Spain, along with Yamaha’s other racing programs, the Pata Yamaha Official WorldSBK Team should be a potent package for the pinnacle of production motorcycle racing, and we expect strong results from them, right off the bat. This is because the new Yamaha YZF-R1 had an entire year of honing at the national level.

Yamaha Releases Letter for R1 Owners Regarding Recall

12/16/2015 @ 2:38 pm, by Jensen Beeler10 COMMENTS

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By now, Asphalt & Rubber readers should be well aware of the recall being issued on all the 2015 Yamaha YZF-R1 & 2015 Yamaha YZF-R1M motorcycles sold in the USA.

We broke the news back in November, and even covered how recalls work in Episode 11 of the Two Enthusiasts Podcast – the show is well worth having a listen to if you want to know more about how recalls work.

In the show, we speculated a bit about what Yamaha would do to fix the gearbox issues with the latest R1 superbikes, and now we have official confirmation from Yamaha Motor Corp. USA on how it will handle the 3,500 or so models that need to be recalled.

Yamaha was kind enough to supply us with a letter, which will be sent to all affected R1/R1M owners, as it outlines what is being recalled, what actions Yamaha and its dealers are taking, and what owners should do going forward. Read it, after the jump.

Yamaha YZF-R1 Gearbox Recall Affects All USA Units

12/09/2015 @ 1:20 pm, by Jensen Beeler37 COMMENTS

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More trouble looms for Yamaha and its pending recall of the 2015 Yamaha YZF-R1, as our sources have indicated that all of the superbikes sold in the USA will be affected by the new R1’s transmission issues.

You may recall that Asphalt & Rubber broke the story two weeks ago about the upcoming recall for the 2015 Yamaha YZF-R1, and we explored the topic in-depth on Episode 11 of the Two Enthusiasts Podcast.

Still, we are surprised that a more formal announcement hasn’t emerged from Yamaha Motor USA regarding the matter.

In the meantime, Transport Canada – the importer for Yamaha motorcycles in Canada – issued a recall for 240 units, while some YZF-R1 owners in the USA have begun to receive letters from their local Yamaha dealers concerning the recall procedure.

For 2015 Yamaha YZF-R1 owners who haven’t received a recall notice from the dealer, you should expect one, as it’s our understanding that ultimately all of the 2015 Yamaha YZF-R1 and 2015 Yamaha YZF-R1M motorcycles sold in the USA will need to have their transmission replaced.

Ducati Dealers Top Pied Piper Rankings, Again

05/04/2015 @ 1:15 pm, by Jensen Beeler11 COMMENTS

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Pied Piper Prospect Satisfaction Index (PSI) is one of the major ranking systems out there assessing the US motorcycle industry and its dealerships.

To give you a quick primer on how scoring works, Pied Piper takes into account a mixture of “mystery shopper” experiences, along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement.

For this year’s assessment, it comes with little surprise that Ducati is once again taking the top honors, followed closely by Harley-Davidson and Victory — two brands that have high customer satisfaction, according to Consumer Reports.

Newspeak: BMW Removes “Enduro” from Its Lexicon

11/17/2014 @ 12:57 pm, by Jensen Beeler14 COMMENTS

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If you go in to your local BMW dealer and ask to look at their latest enduro models, you should brace yourself for a Laurel & Hardy routine, as the e-word is now persona no grata at US dealerships.

Instead, BMW dealers have been instructed to use the word “adventure” instead, newspeaking would-be customers into a segment that BMW literally invented (with a little help from Ewan and Charley).

EBR 1190RX & SX Get CARB Certified, California Bound

08/04/2014 @ 10:35 am, by Jensen Beeler2 COMMENTS

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Good news for California riders who want Erik Buell Racing’s latest motorcycles, as the EBR 1190RX and EBR 1190SX have been certified by the California Air Resources Board (CARB).

A necessary step to selling in the Golden State, the news means that Erik Buell Racing can begin shipping RX and SX models to its California dealers, who in turn can now begin selling the bikes to the eager Californian biking public.

Erik Buell Racing Announces First Dealerships for the USA

02/05/2014 @ 3:04 pm, by Bryan Delohery9 COMMENTS

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Erik Buell Racing has announced that over 60 dealerships will be carrying the 2014 Erik Buell Racing 1190RX, the new sport bike from EBR that is slated to be released in March of this year.

After unveiling the new bike last October at the American International Motorcycle Expo in Orlando, EBR began to scout dealerships in major metropolitan areas that were prime motorcycle markets.

Suzuki Will Drop 98 Under-Performing Dealers

03/27/2013 @ 1:02 pm, by Jensen Beeler8 COMMENTS

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Last week we reported to you that Suzuki Motor of America was set to cut 10% to 20% of its powersports dealerships, as a part of its corporate restructuring and bankruptcy of the now defunct American Suzuki Motor Corporation. Clarifying that news, Suzuki has given a clearer figure, saying that 98 of the company’s 930 dealers will be getting the axe.

According to Suzuki, the roughly 10% of dealerships that did not see their contract assumed by Suzuki Motor of America accounted for only 2.5% of the company’s retail sales in the past 12 months (2.8% of retails sales in the past three years), making Suzuki’s actions more of a culling of the herd than anything else.

Suzuki to Cut 10% to 20% of Its Motorcycle Dealerships

03/21/2013 @ 6:06 am, by Jensen Beeler12 COMMENTS

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When news came that American Suzuki Motor Corporation was to file for Chapter 11 bankruptcy, the news was pitched that it would benefit the company’s motorcycle interests, as Suzuki would no longer be tied-down with its ailing automotive division in the USA, and instead would be left to focus on its powersports offerings.

While that general statement may remain true, Powersports Business has learned that the Japanese OEM plans on closing 100 to 200 of its roughly 930 powersports dealerships. This would mean a roughly 10% to 20% reduction in Suzuki dealerships nationwide — a decision that has more than a few dealers feeling a bitter taste in their mouths.

How 3D Printing Is Going To Change Motorcycling

10/05/2012 @ 2:12 pm, by Jensen Beeler31 COMMENTS

For the past few weeks or so, I have been conversing back-and-forth with my cousin-in-law about 3D printing. Apparently, some sort of hobbyist 3D printing shop has opened in his home town of Pasadena, and my geekier-than-me relative has been chomping at the bit to see what the consumer-level 3D printers can build.

Since my special brand of geekiness has already assured that the bloodline stops at my branch of the family tree, you can imagine the uber-nerd fest we both have been having, trading links on Facebook about the different things that rapid-prototype machines and 3D printers can achieve.

For those who are not familiar with the technology, the name really does give away about 90% of the special sauce. Using a plastic in lieu of ink, 3D printer can actually build three-dimensional objects in a process not that dissimilar to your home ink jet printer (Jay Leno has been using 3D printing to replace impossible-to-find parts for his classic car collection).

The more robust and industrial units use lasers to shape and heat the plastic ink, and are able to achieve a high-degree of object resolution. We can think of more than a few electric motorcycle startups that are currently using this rapid-prototyping process to develop their street and race bikes. It’s very fascinating, but also very expensive stuff.

This is where the consumer side of the equation comes in, as the post-industrial form of 3D printing has not only rapidly increased in its ability to flawlessly create a high-resolution object, but the cost of both the 3D printer and its “ink” have dramatically dropped. Hobbyist models are now in the $400-$2,000 range, and could soon be as ubiquitous as the printer sitting next to the computer you are using to read this article.

As the price-point drops and resolution increases further, the consumer end of this technology could rival the industrial side of 3D printing, and that is where things get real interesting for the motorcycle industry, and manufacturing in general.

Motus Lands West Coast Dealerships

05/29/2012 @ 3:15 pm, by Jensen Beeler18 COMMENTS

When Motus released the final details on its inaugural 2013 Motus MST motorcycle, we were shocked to see that the Alabama company did not have any dealerships lined up for west of The Rockies (surely the bigger shock felt by others was the $30,000+ price tag). Well that has changed now according to Motus, which has signed up four West Coast dealerships, one in California, one in Washington, and two in Nevada. Sorry folks, the price is still the same though.