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Two Enthusiasts Podcast #35 – No Brainer

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Episode 35 of the Two Enthusiasts Podcast comes to us right after my trip to Los Angeles for the Arai Helmets press launch for the Quantum-X and Signet-X helmets. The show covers these new helmets, as well as what it’s like to ride the Piaggio MP3 500 – a three-wheeled leaning scooter. Spoiler alert, it’s pretty fun.

The conversation about helmets eventually evolves into a discussion about helmet design and construction, how the business side of this part of the industry works, and what the future holds for helmet designs.

There’s a fair bit of debunking going on in this part of the show, with helmets being a subject where conjecture and bad information exist in too large of quantity.

The show ends with a listener question from the folks at Rizoma, who was about air injection for emissions controls. This leads into a pretty lengthy conversation about how motorcycle control the gases they emit, and also how valve timing affects how motorcycle make power and handle emissions.

As always, you can listen to the show via the embedded SoundCloud player, after the jump, or you can find the show on iTunes (please leave a review) or this RSS feed. Be sure to follow us on Facebook and Twitter as well. Enjoy the show!

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Products

Arai RX-7 GP IOMTT Helmet Replica Helmet by Aldo Drudi

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If you’re not in the motorcycle industry, the name Aldo Drudi might still ring a bell, as the Italian designer has done work with some of the biggest names in the sport like, Marco Luchinelli, Kevin Schwantz, Mick Doohan, Alex Crivillé, Kenny Roberts Jr, Marco Melandri, Manuel Poggiali, and Valentino Rossi. Most recently Drudi has inked the livery for American Honda’s Moto2 wildcard at the Indianapolis GP, and of course worked on Valentino Rossi’s helmets and Ducati livery.

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Racing

What Does a Bike Catching on Fire at 120 MPH and Crashing into a Wall Look Like? Just Ask Jonathan Rea

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Despite the . Having to make the difficult choice between being a human fireball and hitting the tarmac at 120 MPH, Rea opted for the latter, ditched his firing stead, fractured his wrist, and injured his hand & arm in the process.

Now with video of the frightening event, we get a glimpse into the crash that nearly sidelined the British rider, who will still ride in Sunday’s World Superbike season opener at Phillip Island. We generally don’t like our motorcycles on fire, and there’s something very creepy about watching Rea’s Castrol Honda CBR1000RR do a ghostride into a barricade. While unconfirmed reports say Colin Edwards has welcomed Rea to the club, check after the jump for Rea’s personal message to Arai Helmets.

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News

Arai Tops J.D. Power & Associates Helmet Rankings

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For twelve years in a row, Arai Helmets has topped J.D. Power & Associates motorcycle helmet rankings for customer satisfaction. This is important because J.D. Power also found that highly satisfied owners are more likely to buy their brand of helmet again (that’s a no brainer, right?). The kicker though is that the likelihood of a repeat customer is nearly 10x more likely when they are highly satisfied with their helmet. In a world where it’s cheaper to keep an existing customer than to find a new one, a 10x multiple is a staggering figure on how product quality plays into a company’s sales and growth strategy.

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