Harley-Davidson’s move into China is making big waves, and for obvious reasons. The Bar & Shield brand is on a mission to turnaround its business fortunes, and the American motorcycle maker is looking for green pastures in the Asian market, starting with China.
To make this move though, Harley-Davidson has teamed up with the Qianjiang Motorcycle Company, which known better in the Western world as the owner of Benelli Motorcycles.
That link might be an important one, as Ben Purvis from BikeSocial has pointed out. This is because the peculiar 338cc displacement that Harley-Davidson’s plans to use surely points to a Benelli lineage, and tips us to how Harley-Davidson could enter into China faster than expected.