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I was surprised yesterday when I saw that respected news service Reuters was pushing a story about how Apple was the reason Mission Motors closed its doors.

That very premise couldn’t be farther from the truth, and is readily apparent to anyone who has followed the San Franciscan startup at even a casual distance for the past few years.

On its face, the story’s logic is akin to the idea that the Carpathia, the first ship to arrive at the wreckage of Titanic, should be accused of poaching the ill-fated ocean liner’s passengers, but digging deeper into the story shows how toothless our media has become, and its willingness to parrot stories that will grab headlines.

The premise of the of the assertions made by the Reuters article’s headline rests on statements made by one of Mission Motors’s former-CEOs, Derek Kaufman, who like our comedic parody of the Captain of the Titanic, blamed the iceberg for his misfortunes.

The move to a standard electronics package, both hardware and software, had raised the hopes of fans, teams and organizers that a more level playing field could be established, and costs cut.

The ideal sketched by Dorna and IRTA when the plan first came out has proven to be impossible to achieve. The manufacturers have resisted calls for a completely spec hardware and software package, and so a compromise has been reached.

The ECU hardware and software will be built, updated and managed by official electronics supplier to MotoGP, Magneti Marelli. Factories will be free to choose their own sensors, but those sensors will have to be homologated, and made available to any other manufacturer which wishes to use it at a reasonable price.

Not quite all of the sensors, however. In response to a request by the factories, the inertial platform will remain what is called a free device, i.e. any manufacturer can choose to use whichever inertial platform they like, without first submitting it for a approval to Dorna, or making it available to their rivals at a price.

I should be typing to you from Valencia right now, instead of sitting in my house in Portland, nursing the plate and nine screws that are in my shoulder.

To make matters worse, every time I try to turn a doorknob with my left hand, I’m reminded that my radius is broken at the elbow; and every time I sneeze I remember that my ribs are bruised as well. I’m a bit of mess medically, but getting stronger every day. This job catches up with you sometimes.

That being said, I was ready to cut the cast off my arm and grit my teeth when I got the call last week that Honda had an RC213V-S for me to ride.

For me, some endeavors are worth the pain, and riding the RC213V-S was probably the closest I would ever get to riding a MotoGP bike – that’s the selling point of this particular machine, right? Unfortunately for a number of factors, it was not in the cards.

Regular readers will know that I haven’t been all rainbows and candy canes about the Honda RC213V-S. American Honda knows it too, since they had no qualms telling me as much.

Normally that’s an awkward conversation with an OEM, but this talk was very different. In fact, the coolest part about that exchange was the confidence that Honda has in its GP bike for the streets. You don’t like our MotoGP bike with lights? Give us the opportunity to prove to you how very wrong you are. 

Roughly four years ago, I wrote a story called “The Chrysanthemum and the Sword” that implored the Japanese motorcycle manufacturers to build elements into their brand that went beyond the tangible and into the intangible — I was basically asking these brands to create what motorcyclists call soul.

From that story, I got a number of insightful emails from employees at these Japanese brands, who shared my frustration with the soulless machines their employers were creating. Despite those emails, when the Honda RC213V-S debuted, I was struck by how extensively that message had fallen on deaf ears.

The day of the RC213V-S’s launch, I asked my Facebook followers if the Japanese brand had “just pulled a Honda” on its release Honda RC213V-S – debuting a machine that ticked all the right objective boxes, but failed the most subjective of all tests: my lustful desire to own it.

With just days to go until MotoGP hits the second half of the season, now is a good time to start asking the question who is in the hot seat for the 2015 MotoGP championship. Valentino Rossi leads the title chase by 13 points, but his lead is due more to his terrifying consistency than racking up win after win.

Jorge Lorenzo had a seemingly invincible run from Jerez to Barcelona, but has also finished well off the podium. Andrea Iannone has been brilliantly consistent, but has not looked capable of winning, which is a prerequisite for a MotoGP title.

Marc Márquez struggled in the first part of the season, but a new swing arm and a return to the 2014 chassis has taken the edge off the worst characteristics of the RC213V. Dani Pedrosa, meanwhile, missed too much of the first part of the season to be a factor.

Will Valentino Rossi pull off his tenth MotoGP title? Will Jorge Lorenzo become the first Spaniard to win three MotoGP titles? Or will Marc Márquez pull a rabbit out of the hat and take his third championship in a row? Let us run through the options and weigh the probabilities.

Once upon a time, the Suzuka 8 Hour race was a big deal. A very big deal. It was the race the Japanese factories sent their very best riders to compete in, the event often being written into the contracts of the top Grand Prix and World Superbike riders as part of their factory deals.

The list of big names to win the race is impressive. Wayne Rainey, Eddie Lawson, Mick Doohan, Wayne Gardner, Daryl Beattie, Aaron Slight, Doug Polen, Scott Russell, Noriyuki Haga, Colin Edwards, Daijiro Kato, Alex Barros, Shinichi Itoh, Tohru Ukawa, Taddy Okada. And of course Valentino Rossi.

There, they faced the very best of the Japanese Superbike riders, as well as the regulars from the World Endurance Championship, of which it forms a part.

It may have been an honor to have been asked to do the race, but the GP riders were far from keen. Held in July, the race fell right in the middle of the Grand Prix season.

Racing in the event meant multiple flights to Japan for testing and practice, then the grueling race itself in the oppressive heat and humidity of a Japanese summer. It meant doing the equivalent of four Grand Prix in the space of eight hours, then rushing home to get ready for the next race.

The best case scenario meant they started the next Grand Prix event tired and aching from Suzuka. The worst case was a crash and an injury that either kept them off the bike or left them riding hurt.

The only benefit was that it kept the factories happy, and marginally increased a rider’s chances of extending his contract with the manufacturer for a following season.

Last year, Marc Márquez won the first ten races of the season on his way to his second successive MotoGP championship. He ended the season with a grand total of thirteen wins, eventually tying up the title at Motegi, with three races still to go.

He could have wrapped it up a race earlier, had he not crashed trying to keep pace with Valentino Rossi at Misano. Márquez and the Honda RC213V reigned supreme, clearly the best package on the grid.

Eight months later, and Márquez trails the championship leader Rossi by 49 points, having won only one race, and taken one other podium finish at Jerez.

Márquez has crashed out of two races, nearly crashing out of a third as well, and is 101 points down on his total after the same number of races last year.

The Honda RC213V is being universally blamed for Márquez’s decline, with a series of crashes by Cal Crutchlow, Scott Redding and Dani Pedrosa also being put down to an overloaded front end.

The question on everyone’s lips is, how did the RC213V go from being the best bike on the grid to being behind the Yamaha and the Ducati? How could Honda get it so badly wrong in just a few short months?

Out of the 50 states in The Union, only California allows lane-splitting on public roads and highways. California’s position on lane-splitting has always been a bit nebulous though, falling only under the “safe and prudent” provision of the California Vehicle Code.

Several attempts to demystify California’s policy on lane-splitting have come and gone, including the very public kerfuffle with the California Highway Patrol’s riding “guidelines” for lane-splitting.

Most recent attempts to “legalize” lane-splitting have seen laws that were even more restrictive than the CHP’s frankly fair provisions, and created much ire in California’s vocal riding community.

On the table now though is Assembly Bill 51, which would actually grant more privileges than what the CHP deemed reasonable, and could set the tone for a larger national push of lane-splitting.

The bar isn’t set particularly high when it comes to the motorcycle media’s coverage of complex business issues, nor would you really expect it to be. The majority of my colleagues are more likely to have amateur or racing licenses, rather than MBAs or law degrees. Fortunately for A&R, I’m not an accomplished motorcycle racer.

It therefore didn’t surprise me last week that the headlines regard Erik Buell Racing ranged in their proclamations from the more accurate “ceased operations” to “gone bankrupt” – with the even more presumptive publications proclaiming the ultimate demise of the American brand.

This comes from a lack of understanding about how the receivership process works, which my European colleagues should have a stronger grasp of, as the concept is more prevalent across the pond.

As such, I would like to explain the issue further, and how it applies to the situation facing Erik Buell Racing. To entice you on what will surely be a boring subject to many, this doesn’t spell the end of Erik Buell Racing…not even close.

One of the more intriguing match-ups of the 2015 MotoGP season is the battle between the two newcomers from the support classes. Maverick Viñales and Jack Miller are both close friends and fierce rivals, sharing a motorhome off the track, doing battle on it.

Viñales has come to MotoGP early, after just a single year in Moto2, where he was very competitive within a short space of time. Miller has made an even bigger jump, skipping Moto2 altogether and heading straight to MotoGP from Moto3. It is a huge leap for the Australian, switching from a narrow, 55hp, 80kg razor of a bike to a 158kg, 250hp monster.

So how have they adapted? Though the two are only a few days apart in age, comparing their progress is fraught with difficulty. Viñales, riding the Suzuki GSX-RR for Suzuki, is on a factory prototype inside a factory team.

Miller, on the other hand, is riding an Open class Honda RC213V-RS with the LCR team. Viñales has a large team surrounding him, with sufficient backing to act on his input.

The saying goes that one time is a fluke, two times is a coincidence, but three times…three times is a trend. Looking at Ducati’s last three years of sales (2012-2014), which spans only a 2% margin of growth, by definition one has to conclude that the Italian company is experiencing sales stagnation.

Granted each of the last three years have been record years for the Italian motorcycle company’s sales figures, but each year has been a nudging over the last, seemingly at the cost of Ducati dealers who have found more and more inventory on their showroom floors.

But it shouldn’t surprise Ducati followers to hear the recent departure of Cristiano Silei, Ducati’s now-former Vice President of Sales and Marketing. With Ducati seemingly hitting a wall on expansion and model diversity, Silei’s departure may have been expected in some circles, and certainly all eyes will be on his successor Andrea Buzzoni, to see what he can do with the role.

Is all of this a sign that Ducati has lost its magic, seemingly during the leadership transition from Gabriele del Torchio to Claudio Domenicali? Or is there growth to be had from the Italian brand, now that it is owned by Audi AG? We examine that thought in more detail, after the jump.