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Undoubtedly fueled by Audi’s purchase of Ducati Motor Holding, rumors out of Italy now peg Fiat to acquire MV Agusta. While neither party will talk about the rumors, it is no secret that MV Agusta is in need of more cash, as the company had difficulty securing credit after the Castiglioni’s repurchased the company, now debt free, from Harley-Davidson.

This has lead to the Varese brand releasing a rapid succession of closely related motorcycles in an effort to bolster sales and penetrate new market segments: the MV Agusta F3, MV Agusta Brutale, MV Agusta Rivale, MV Agusta Turismo Veloce, and MV Agusta Dragster. The company’s financial position has also fueled CEO Giovanni Castiglioni to talk last year about a possible IPO by as early as 2016.