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Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

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Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand.

Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014.

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Bikes

Ducati Monster 821 & 1200 S Stripe

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Another “bold new graphics” model from Ducati, the Ducati Monster 821 Stripe and Ducati Monster 1200 S Stripe add exactly what the name implies, a racing stripe to the naked bike’s sweeping lines.

The double-white side-stripe is painted on the mudguard, fuel tank, passenger seat cover, and fairing/windscreen. Completing the look are carbon fiber belt covers, and a Ducati Performance license plate holder. Huzzah.

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Reviews

Ride Review: Ducati Monster 1200 S

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Over the last 20 years Ducati sold more than 275,000 Monsters, and now the Italians introduce an all-new 1,200cc version, which will make it not only the most powerful but also the heaviest Monster of the past couple of decades.

The 461 lbs (wet with a 90% tank of gas) beast will replace the aging Streetfighter 1098, and Ducati hopes it will sell a whole lot better. Mind you, there is currently a fierce competition in the Super-Naked segment so time will tell if they succeed.

We rode the Monster 1200 S model on the press introduction in Tenerife, so it’s worth noting that this bike has $2,500 worth of upgrades over the base model, such as Öhlins suspension, Brembo monoblocs, and lighter aluminum alloy wheels. It also does away with the 10hp restriction of the non-S version, bringing the total output to 145hp.

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Bikes

2014 Ducati Monster 1200 Mega Gallery

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The 2014 Ducati Monster 1200 has officially debuted for the world press, which means we get a bevy of hi-res photos of the street-naked on location at the Canary Islands.

Fitted now with Ducati’s water-cooled Testastretta 11° engine, the new Monster 1200 gets a significant power boost over its predecessor — 135hp for the base model and 145hp for the S model, compared to the Monster 1100 EVO’s 100hp.

While the classic Monster lines have been retained, Ducati has updated the Monster 1200 to a more modern aesthetic; and the new Monster even uses its own version of Ducati’s “frameless” chassis design, with the subframe and headstock bolting directly to the v-twin engine’s cylinder heads.

A very clean look in person, even all 196 of these high-resolution photos don’t do the Monster 1200 justice. You have to see it in person; but until then, enjoy the photos after the jump.

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Bikes

2014 Ducati Monster 1200 S – Moar Monster

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True to Ducati form, we cannot have a base model 2014 Ducati Monster 1200 without also having a higher-spec 2014 Ducati Monster 1200 S. As usual, the addition of a single letter signals the addition of more power from the 1,198cc Testastretta 11° engine, as well as high-spec suspension and braking components. Also true to form, Ducati has made some aesthetic differences between the two models.

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Bikes

2014 Ducati Monster 1200 – Water-Cooling an Icon

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With the Ducati 1199 Superleggera already shown ahead of the 2013 EICMA show, the big news from Milan for Ducati is the long-rumored 2014 Ducati Monster 1200.

Saying goodbye to the Monster’s air-cooled v-twin, the Monster 1200 takes a page of history from the Ducati S4/S4R, and uses Ducati’s water-cooled Testastretta 11° motor (as seen on the Ducati Multistrada 1200 and Ducati Diavel) for its locomotion.

Surely to ruffle a few feathers with the hardcore Ducatisti, the water-cooled engine isn’t the only big innovation for the Ducati Monster 1200, as the motorcycle is the continuation of Ducati’s chassis philosophy, as seen on the Ducati 1199 Panigale. As such, both the steel trellis main frame, and steel subframe, attach directly to the Testastretta 11° engine’s cylinder heads.

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Bikes

Are You The Ducati Monster 1200?

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At the German Auto Show, the Boys from Bologna debuted the Ducati 899 Panigale, a “super-mid” version of the Italian company’s superbike platform. A bit too big to be a supersport class machine, the 899 Panigale should however be fun on the track, in a vein that is similar to the Suzuki GSX-R750 and MV Agusta F3 800.

That premise will have to remain as conjecture for us though, as while Ducati’s chosen few are currently gathered in Bologna right now for the press launch of the 2013 Ducati 899 Panigale, Asphalt & Rubber was not among those who crossed the pond for the launch and test ride. Not to worry though, we should start hearing the initial impressions from journalists shortly.

Meanwhile, we can turn our attention to the machines that Ducati has yet to debut to the public, though will be shortly. A&R broke the news last week about the upcoming Ducati 1199 Panigale R Superleggera, and we have already seen spy photos of the Ducati Scrambler (said to be a 2015 model, if it gets the production nod), and a liquid-cooled Ducati Monster 1200.

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