The Three Big Trends That We Saw at EICMA

The 2017 EICMA show has come and gone, and with it our glimpse at the new motorcycles that will arrive for the next model year, and beyond. EICMA week has always been my Super Bowl, as it culminates the year’s work, and also sets the tone for the upcoming riding season. Beyond just my limited world though, EICMA sets the trends and the expectations of the motorcycle industry. There is no trade show in our two-wheeled microcosm that has a larger influence than EICMA. So, while all the new models that we just saw are the week’s big headlines, it is really the trends and movements that will dictate the future of the motorcycle industry. For this round of the EICMA show, three major trends presented themselves in Milan, along with a few more notable occurrences.

ARCH Motorcycle’s Next Bike Won’t Be a Cruiser

ARCH Motorcycle is in Italy right now, and they just took the wraps off three bikes, one of which isn’t so much a cruiser, as it is a naked roadster model. Built using carbon fiber MonoCell chassis technology, a building technique usually reserved for ultra high-end sport cars and Formula 1 racing chassis, the ARCH Method143 features a potent 143ci (2,343) v-twin engine. Though, instead of the performance cruiser layout the company is better known for, the ARCH Method143 will have mid-body rearsets for the feet, and clip-on handlebars for the hands, making for a very sporty riding position. Backing up that notion is the use of Öhlins suspension, which includes a proprietary Öhlins FGRT series front fork with carbon fiber airfoil covers.

No One Seemed to Notice that the MV Agusta Dragster 800 RR Is New for the 2018 Model Year

We had to search high and low for information about the 2018 MV Agusta Dragster 800 RR – it doesn’t help that MV Agusta’s press site is offline right now – but it seems just about every news publication missed the fact that this attractive roadster got some serious changes for the 2018 model year. These unnoticed changes certainly are partially due to the fact that MV Agusta went without a press introduction at this year’s EICMA show, but it is also due to the company’s never-ending line of “bold new graphics” changes, one-off customs, and special livery designs, which only muddy the waters for when actual changes occur.

Kawasaki Ninja Z900RS Cafe Brings Modern to Retro

Kawasaki made an impression at this year’s Tokyo Motor Show, debuting the new Z900RS standard. The premise was simple there: take the potent Kawasaki Z900 street bike, and dress it in retro clothing. The effect was something that looked incredibly like the Kawasaki Zephyr of old, but with modern brakes, suspension, traction control, and even a slipper-assist clutch. Now we see that Team Green plans on already expanding the line, debuting today the 2018 Kawasaki Ninja Z900RS Cafe. Basically the Z900RS with a bikini fairing, this modern café racer should be a perfect fit for those riders that want an older looking motorcycle that doesn’t run like an older looking motorcycle. Mostly a visual exercise, the basic stats of the Z900RS Cafe don’t stray too far from the donor bike from whence it came.

Kawasaki Ninja ZX-10R SE Debuts with Track Goodies

For the 2018 model year, Kawasaki continues to develop its superbike package. As such, the 2018 Kawasaki Ninja ZX-10R SE brings some special new features, to earn those extra letters after its name. The big addition is the new Showa electronic suspension, which is the only semi-active suspension system on motorcycles that includes built-in stroke sensors. These stroke sensors are able to measure the movement of the fork and shock internals, allowing Showa’s suspension to measure and change its damping settings on the fly, as you ride. The Kawasaki Ninja ZX-10R SE also gets the forged aluminum wheels found on Kawasaki’s homologation-spec superbike, the Ninja ZX-10RR, which should help the Ninja ZX-10R SE feel more nimble on the race track, despite its 459 lbs wet weight.

So Many Photos of the New KTM 790 Duke to Drool Over

We are rapidly coming to the conclusion that the new KTM 790 Duke is the bike of this year’s EICMA show. Making a potent 105hp from its 799cc parallel-twin engine, packed into a 418 lbs (wet)steel trellis body, the 2018 KTM 790 Duke brings a host of features to the middleweight sport bike category. In typical KTM fashion, the 790 Duke left no angle behind in its high school honors geometry course, and the LED headlight builds upon the common design features that KTM has been putting together on its street-going machines. Not quite the vision that was the KTM 790 Duke prototype, the production model still evokes the same emotions, and is handsome in its own right – allaying our fears when seeing spy shots of the machine.

Mega Gallery: Husqvarna Vitpilen 701

We have had to wait two years to see it come into production, but the Husqvarna Vitpilen 701 will finally be available to motorcyclists in March 2018. As an added bonus, the street-going machine stays true to its concept design, which wowed the crowd at last year’s EICMA show. This year in Milan, the Husqvarna Vitpilen 701 is all the talk of EICMA, and while “Best in Show” at EICMA almost exclusively goes to an Italian marque, the real winners are surely coming from Austria, as both the Husqvarna Vitpilen 701 and KTM 790 Duke look like winners. A duality from Mattighofen, KTM and Husqvarna approach motorcycles from two opposite spectrums. KTM lives in the extreme, with an edgy focus on its “Ready to Race” mentality. Conversely, Husqvarna is subtle and sophisticated…maybe even understated.

Aprilia RSV4 Comes with Winglets for 2018, Yup…Winglets

The Aprilia Factory Works program has always been an impressive part of the Noale company’s lineup, and it offers the 250hp Aprilia RSV4 R FW-GP to any mere mortal who can afford such a thing. For those of us who have to work for a living, perhaps the Superstock version of the Aprilia RSV4 RF factory works bike is enough to suffice for our track and racing needs. It makes 215hp at the crank, is totally race legal, is hand-built by factory race technicians in Italy, and oh…IT COMES WITH WINGLETS. Aprilia prefers the term “aerodynamic appendages” in its press release, but we all know what they are talking about. Developed by Aprilia Racing as part of the Aprilia RS-GP MotoGP bike program, now you too can benefit from GP-level aerodynamics.

Officially Official: KTM 790 Adventure R Prototype

We were the first outlet to bring you photos of the KTM 790 Adventure R prototype, but now this 799cc trail-shredding machine is out in the wild, and we can share with you more specs, details, and higher resolution photos. The first point is the obvious, the KTM 790 Adventure R will not be a 2018 model, but instead will debut for the 2019 model year. It shares a parallel-twin engine with the KTM 790 Duke, which also debuted today at the EICMA show in Milan. The 105hp engine is a fully stressed part of the steel-tube chassis, which means there should be excellent weight savings for the 790 Adventure R. A full electronics suite is expected as well, with the 790 Duke already showing itself to be fully stocked against the competition.

Moto Guzzi V85 – A New Platform, A New Enduro

A quirky bike in its own right, the Moto Guzzi Stelvio had a strange cult following behind its bulky adventure-touring frame. As such, it was missed when it disappeared from Moto Guzzi’s lineup. Well, now it’s back…sort of. The following is what’s being called the Moto Guzzi V85 concept. It’s a loud enduro model that picks up where the Stelvio left off, and it also boasts a new 850cc engine platform from the Italian brand, which with its 80hp, will sit between the V7/V9 family of bikes, and the big 1400 cruisers. Strangely, Moto Guzzi isn’t sharing too many details about the new V85 concept, though we know that it will have a fully digital dash, as well as LED daytime running lights.

Polaris in the MV Agusta Acquisition Mix?

05/27/2016 @ 5:57 pm, by Jensen Beeler20 COMMENTS

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If you believe the rumors coming out of Italy, Polaris is poised to save acquire ailing motorcycle manufacturer MV Agusta.

We have documented MV Agusta’s precarious financial troubles already in great detail, and how MV Agusta CEO Giovanni Castiglioni is between a rock and a hard place with his main investor, Mercedes-AMG.

According to the Italian media, and those who repeat their words like parrots, Polaris represents an escape from MV Agusta’s difficult position with the German automobile-maker, though the reality is that nothing could be farther from the truth.

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The Precarious State of MV Agusta

03/23/2016 @ 2:02 pm, by Jensen Beeler39 COMMENTS

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MV Agusta as a motorcycle company has always seemed to have feet of clay, especially when its financial future is concerned. Today is no different, as MV Agusta has announced its intentions to restructure its debt, in order to keep the company afloat.

Afloat is an interesting phrase, as the storied Italian brand has changed hands four times in the past 12 years, with two of those purchase prices being a token euro, as MV Agusta’s liabilities far outstripped the company’s assets and holdings.

Fast-forward in time and it would be easy to say that not much has changed, as MV Agusta now has €40 million in liabilities on its balance sheet, all non-essential staff have been furloughed, the production lines in Varese recently have been motionless.

While this seems like more of the same from MV Agusta, the situation is far more complex, and for once in its lifetime, it isn’t MV Agusta’s lack of sales that are to blame. In fact, it’s the opposite, as it is MV Agusta’s success in growing its motorcycles that is the cause of its current financial situation.

That might seem like a counterintuitive notion, but if you understand the relationships between chickens, eggs, and which came first, then you will understand the situation at hand here with MV Agusta.

And while this impasse isn’t a new one in the business world, it doesn’t change the fact that the future of MV Agusta is in a precarious state.

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Will 2012 Finally Be Husqvarna’s Year?

03/08/2012 @ 2:08 pm, by Jensen Beeler15 COMMENTS

For the past day I have been plunking away at a spreadsheet, adding in values found in several years’ worth of press releases. You see, while most motorcycle manufacturers go out of their way to hide sales information in their media communications, they still leave enough clues that allow one to decipher these pieces of information in their entirety. A monthly figure here, a quarterly result there, a percent gain over last year mentioned, and you’ve got your self five or more months of sales data extrapolated.

That being said, there is no need to go through this much work to know that Husqvarna has been having a rough couple of years. Even by just taking a straw poll from any of the BMW Group’s many glowing sales reports, you’ll find a three to four sentence paragraph outlining the continued disappointment that the Italian-based Swedish brand has brought the German company. Often not even cracking four-digit monthly sales figures, Husqvarna has been on a sales decline that has spawned BMW Motorrad’s decision to push the once dirt-only brand into the street bike scene.

In its most recent media communication, the BMW Group has praised Husqvarna’s sales success over the past two months. With the subsidiary posting a 50% gain in January, and a 2% gain in February, Husqvarna has thus far this year posted a 15% gain over the first two months of 2011. All is well for Zie Germans, no? You know the setup, continue reading for the take-down.

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The Business Case for the Husqvarna Nuda

09/20/2011 @ 2:56 pm, by Jensen Beeler7 COMMENTS

Not too different of an analysis from the one I did regarding the Ducati Diavel, the business case surrounding the Husqvarna Nuda is all about extending brand attributes, reaching new demographics, and putting more volume into sales figures. While I will reserve judgment on what the Nuda 900 is as a motorcycle for when A&R actually gets a chance to swing a leg over one, the positioning and reasoning behind Husqvarna’s first true-blooded street bike can be analyzed by us before the Nuda hits dealership floors early next year.

A Swedish brand based in Italy and owned by German company, there can be little wonder as to why Husqvarna suffers from an identity crisis. When the small, but eclectic, dirt bike manufacturer was brought into the folds of BMW, many loyal to the Husqvarna brand wondered and were concerned about what was in store for the company.

If brand loyalists were waiting for the first shoe to drop, then surely the release of the Husqvarna Nuda 900 & 900R is that moment. A departure from a history of motorcycles that like to get grime under their fingernails, the Nuda 900 represents Husqvarna’s attempt at a pure-street offering — a move both Husqvarna and BMW hope will pave the way for more street models, and thus more sales volume. The positioning and branding of the Nuda 900 is also especially interesting, as adding a street dimension to the Husqvarna name is certainly a new dynamic to the brand, but how to do so with parent company BMW looking over one’s shoulder is another affair all together.

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