Lost in a story about testing for this year's TT Zero, the all electric motorcycle race on the Isle of Man, was an image that portends great things for the future of long-range, high-speed battery-powered biking.
A trick learned from two giants: the Boeing 787 and the Humpback whale.
The major brands, like Honda, Yamaha, Suzuki and Kawasaki all pared down to the bare minimum, while European brands clung to life by their fingernails. In America, Harley-Davidson quietly asked for a loan.
But 2009 was also a touch-point for the modern electric vehicle. Tesla unveiled its first car; governments invested billions to support EV development; and the TTXGP, the world's first all-electric motorsport event was held at the historic Isle of Man TT.
Within five years, street-legal electric motorcycles were commercially available and the annual TT Zero race (as it was called after 2010) became the place to watch the amazing potential of battery-powered vehicle technology.