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January 2011

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Kawasaki Tests Costco Sales Program

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Wholesale discounter Costco might be one of the great staples of free-market capitalism, allowing Americans to buy beef jerky in convenient seven gallon portions throughout the seasons (because you need that much jerky in your diet America). Steadfast to the rule that more must be better, it excites us to find out that Kawasaki has been testing a program since November with Costco, which sees the Japanese bike maker selling its motorcycles through 15 Southern California Costco warehouse stores. Taking place in Los Angeles, Orange, and San Diego counties, several Kawasaki dealerships have been working with local Costco stores on the pilot grogram, which includes having a Kawasaki motorcycle on display (starting with Team Green’s KX dirt bikes) at the Costco stores, along with other promotional materials.

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Shoei Honors Tomizawa with Limited Edition Helmet

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For 2011 Shoei has made available a special helmet that honors fallen Moto2 rider Shoya Tomizawa, who died tragically at the 2010 San Marino GP. The 2011 Shoei X-12 Tomizawa Replica Limited Edition features the same graphics as Tomizawa’s race helmet, and seems to be a fitting tribute to the popular young rider.

Unfortunately for American GP fans, the Tomizawa race replica helmet will only be available in Japan. Cost is expected to be ¥71,400 including taxes ($870.00), with part of the profits going to Tomizawa’s parents and and young riders who want to get into motorcycle racing. Orders must be placed before January 28, 2011, and will be delivered by April 2011.

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Harley-Davidson H-D1 Factory Customization

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As much as we harp on the them, Harley-Davidson really is one of the few motorcycle companies that truly seems to grok the idea that motorcycles are about personal expression, and are an extension of a rider’s personality. This simple understanding has lead to the company’s brand marketing and lifestyle business strategy being taught in business schools around the world, tattoo parlors keeping a healthy array of Bar & Shield designs at the ready, and ensuring the State of South Dakota stays out of Canadian hands.

So it should come as no surprise then that the Milwaukee based company has started a factory-level customization program that will allow Harley-Davidson customers the ability to purchase a nearly one-of-a-kind motorcycle that is built from Harley’s 8,000+ genuine parts & accessories, which will then be built at the factory and shipped to the customer’s local dealer.

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Talmacsi Testing with Pedercini WSBK Team at Sepang

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After a moderately successful Moto2 season in 2010, Gabor Talmacsi has switched his focus to World Superbikes. Currently in talks with Team Pedercini, Talmacsi will be testing for Pedercini with a phalanx of other Kawasaki riders at the Sepang circuit in the middle of January. Though the Hungarian won a podium position at Motorland Aragon and finished the 2010 championship in sixth, he was left out in the cold after Speed Up pulled out of Moto2 for 2011, as did so many other teams with too few funds to go racing in 2011. Despite spending 2009 in both the 250 and premier GP classes, Talmacsi seems to have joined the list of riders unable to remain in MotoGP and looking for work in WSBK.

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America Expected to Continue Using Less Gasoline

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Gasoline demand in the United States hit an all-time high in 2006, and ever since then has been on the decline. Aided by rising prices, more efficient vehicles, and a slowing population growth, the United States as a whole is not only using less gas than before the recession, but we as a country have entered into a continued trend of decreased gasoline demand, which government officials and industry executives believe will be a permanent trend from this point forward. While current usage is about 8% less than the 2006 peak, experts expect to see as much as a 20% reduction in gasoline use by 2030.

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Fiat Officially Says Ciao to Yamaha

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This weekend, Fiat and Yamaha unsurprisingly and officially ended their four-year relationship. The first non-tobacco title sponsor in the four-stroke MotoGP category, Fiat joined up with Yamaha in 2007, when MotoGP switched to the 800cc format. Originally justifying the sponsorship as a way to reach a car-buying audience that was younger than Formula 1 fans, Fiat has always had its eye on the Italian rider. That relationship has manifested itself in Rossi testing with Ferrari on numerous occasions, and prompted the nine-time World Champion to consider kart racing after his motorcycling career is over.

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KTM Begins Testing Moto3 Race Bike

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At the end of last year we learned that KTM had committed itself internally to competing in the upcoming Moto3 class, which is slated to replace 125GP in 2012. At the time of that news, the Austrian company was still in the early stages of planning for its 250cc four-stroke single-cylinder race bike; but not wanting to let Honda take all of the Moto3 development spotlight with its NRS 250, this past week KTM began testing Moto3 chassis configuration at the Cartagena track in Spain.

Arriving with a modified 125cc chassis and 350cc SX-F thumper, KTM’s IDM Supersport rider Michi Ranseder took to the helm of the prototype race machine over the two day testing session. More of a prologue than the first chapter to KTM’s Moto3 story, this event makes it clear that KTM is still getting its bearings on what direction it wants to take its entry-level GP program.

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