Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Turbocharged Suzuki Recursion Going into Production?

News from Japan seems to suggest that Suzuki is making a production version of its Recursion concept. For those that don’t remember, the Suzuki Recursion Concept was based around a turbocharged 588cc two-cylinder engine. The idea was to achieve liter-bike power from a middleweight-sized machine, thus offering enthusiasts high-power but nimble machines to ride. The news that Suzuki is putting the Recursion into production isn’t too far-fetching, though the original source does seem to be the not-always-accurate Japanese publication Young Machine. We will let you measure out how much faith to give that report, but make no mistake that a new era in motorcycle motor design is upon us.

Michael Jordan Motorsports Leaves AMA Pro Racing — Headed to World Superbike? MotoGP?

10/30/2013 @ 3:45 am, by Jensen Beeler36 COMMENTS

roger-lee-hayden-michael-jordan-motorsports-laguna-seca-jensen-beeler

News has dropped that the Michael Jordan Motorsports (MJM) team will not be returning to AMA Pro Racing next season due to the fact that the National Guard would also be ceasing its involvement with the domestic motorcycle racing series (the Army National Guard was the chief sponsor of Michael Jordan Motorsports, and was also the title sponsor of the AMA Pro SuperBike class).

Talking to RoadRacingWorld on Tuesday, MJM’s Kreig Robinson confirmed that the National Guard’s lack of renewal with DMG stemmed from AMA Pro Racing’s waning TV viewership and dwindling event crowds.

With sponsoring AMA Pro Racing no longer making smart business sense for the National Guard, Robinson said he had little to argue with in regards to the National Guard’s decision.

Photo of the Week: Think Outside the Oval

04/02/2012 @ 3:32 pm, by Daniel Lo2 COMMENTS

Ben Bostrom signed on to ride for a certain AMA Superbike team owner by the name of Michael Jordan in 2011, trading in his signature number 155 for his employer’s legendary 23. “I think having MJ as a boss is awesome!” he enthused, when speaking about his then-upcoming debut.

As with any new rider and team pairing, there were rough patches to work through, but it was clear early on that the combination had potential. By the second round of the season Ben had put the Jumpman bike on the front row of the starting grid, outpaced only by proven factory machines.

Hayden & Bostrom Test at Homestead-Miami Speedway

01/03/2012 @ 3:11 pm, by Jensen Beeler6 COMMENTS

The start 2012 AMA Pro Road Racing series is almost upon us, and the folks at Michael Jordan Motorsports are rapidly gearing up for the new season. Traveling down to the Homestead-Miami Speedway in Florida, MJM riders Ben Bostrom and Roger Lee Hayden took their Suzuki GSX-R1000 race bikes around newly added track for the first time. While Bostrom and Hayden won’t have to race at Homestead-Miami until September 23rd, the season-opener at Daytona, Florida is rapidly approaching and only two and half months away.

Shooting the Homestead-Miami Speedway test with some on-board cameras, the Michael Jordan Motorsports team has put together a great three minute clip that stars Bostrom’s boot, among other things. Joking aside, the video is well-put together (a rarity in the AMA paddock), and has some great shots of Bostrom’s shifting and knee-slidding around the Floridian track. Look for #23 on the Jordan Suzuki, while Roger Lee will again represent the men and women of the Army National Guard on the #54 bike.

Ben Bostrom to Wild Card Laguna Seca with LCR Honda

07/19/2011 @ 9:21 am, by Jensen Beeler6 COMMENTS

American rider Ben Bostrom will have double the duties this coming weekend at the US GP at Laguna Seca, as he’ll ride as a wild card in MotoGP with the LCR Honda team, alongside Toni Elias. Bostrom will also be honoring his commitments with the Jordan Suzuki AMA team, riding the Suzuki GSX-R1000 in the AMA Pro Superbike races held in conjunction with MotoGP’s first US stop of the season.

“Words can’t express how excited I am to get this amazing opportunity to race on my home track in front of the whole world,” said Bostrom. “I have to thank Michael Jordan Motorsports and American Suzuki for allowing this to happen. The collaboration between Lucio, LCR and the MJM team has been terrific. I’m going to get on the GP bike and put it as close to the front as possible. Then I’m going to hop on my Jordan Suzuki bike and try to create even more magic.”

Michael Jordan Motorsports Signs Roger Lee Hayden

11/18/2010 @ 2:40 pm, by Jensen Beeler9 COMMENTS

Michael Jordan Motorsports announced today that it has signed Roger Lee Hayden to its 2011 AMA Pro Racing National Guard Superbike Championship team. Hayden will join Ben Bostrom on the MJM Suzuki GSX-R1000, as Aaron Yates has elected to take more time to heal his injured leg, which he broke at Fontana earlier this year.

Hayden comes back to AMA Racing after competing in World Superbike with Kawasaki last season, and taking a one-off MotoGP ride with LCR Honda at Laguna Seca and a Moto2 ride with American Honda at Indianapolis.

Michael Jordan Talks Motorcycles on ESPN’s E:60

05/07/2010 @ 6:05 am, by Jensen Beeler7 COMMENTS

This week on E:60, ESPN’s Hannah Storm got a moment to interview Michael Jordan about his involvement in motorcycles and ownership of the Michael Jordan Motorsports team, which found its first victory ever while at this year’s Daytona 200 season opener. In the interview, Jordan talks about how he got into the sport of motorcycling, and the trials and tribulations of owning a motorsports team.

While motorcycle enthusiasts might not appreciate the surface-level treatment Storm and ESPN give motorcycle racing in the segment, it’s also important to realize that someone like Michael Jordan brings a spotlight on our sport and industry that has never before been seen by mainstream media and consumers. Check the segment after the jump, and let us know if you think this is a positive or negative publicity boost for motorcycles.