Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Testing Continues for MotoGP & World Superbikes

11/24/2014 @ 9:38 am, by David Emmett1 COMMENT

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Testing is set to continue this week in a range of classes, as bikes take to the track in preparation for the 2015 season. The south of Spain will see the most action, with a group of MotoGP teams being joined by the Crescent Suzuki World Superbike team at Jerez, and a selection of Moto2 teams heading to Almeria.

At Jerez, Suzuki, and Aprilia will continue work on their bikes ahead of next season. As new factories, they receive the same concessions as Ducati, which means that they are allowed unlimited testing, more engines, they have the softer rear tire, and they are allowed to develop their engines throughout the season.

Maverick Viñales and Aleix Espargaro will be riding the GSX-RR for Suzuki, while Alvaro Bautista and Marco Melandri will be taking the Aprilia ART out for further testing.

Ducati will also be present at the test, Andrea Dovizioso and new teammate Andrea Iannone continuing work on the Desmosedici GP14.2. They are still eagerly awaiting the arrival of the GP15, but that bike will not be ready until the Sepang tests, and most likely, only at the second test at Sepang.

Tuesday Summary from Valencia: Learning To Use Bridgestone’s Wet Tires

11/12/2014 @ 9:13 pm, by David Emmett2 COMMENTS

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It is a good job the post-race test at Valencia is three days long. The weather in Valencia in November is usually very good, but it can turn, and you can lose track time to rain. That was certainly the case on Tuesday, rain starting early in the morning, and coming in waves all day.

It meant the track was wet throughout Tuesday, only the depth of water on the track varying. The heavy rain meant that most riders decided to sit out the day, only ten riders putting in any laps.

With the track the way it was, the finishing order was not really relevant. What was more important was gaining time on the track, and for several riders, getting to grips with Bridgestone’s wet tires. Eugene Laverty, Loris Baz, and Marco Melandri, all of whom have moved over from World Superbikes, needed to adjust their minds to the Bridgestones.

Marco Melandri Returns to MotoGP, with Aprilia

11/10/2014 @ 10:10 am, by Jensen Beeler9 COMMENTS

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After finishing fifth in the 2014 World Superbike Championship with Aprilia, Marco Melandri will continue with the Italian manufacturer, but switch to the MotoGP paddock for next season.

Melandri will join Alvaro Bautista in the Aprilia Racing garage, where they will compete on an updated version of the ART machine, which was originally built to compete under the CRT bike rules.

The team, now operated by Gresini Racing, will come up to speed during the 2015 season, and in 2016 they will race with a brand new race bike, which will use the compulsory “open” spec-electronics from Magneti Marelli.

For Melandri, the move to MotoGP is a bit of gamble, with Aprilia’s program uncertain. But with the Italian brand pulling resources from its WSBK project for its one in Grand Prix racing, the writing has been on the wall regarding which series would take priority.

Team Orders: Is Motorcycle Racing a Team Sport?

11/01/2014 @ 4:26 am, by David Emmett16 COMMENTS

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In a few hours time, we will know who will be the 2014 World Superbike champion. Tom Sykes leads Sylvain Guintoli by 12 points going into the final two races at Qatar. With 50 points up for grabs, the title race is still completely open, and in a series as close as World Superbikes has been this year, anything could happen.

What both Sykes and Guintoli need are help from their teammates. Guintoli most of all: if the Frenchman is to be champion, he will need someone, such as his Aprilia teammate Marco Melandri, to get in between him and the Kawasaki of Sykes.

Sykes, on the other hand, can wrap up the title by winning both races, or at least finishing ahead of Guintoli. If he can’t finish ahead of the Frenchman, then he will hope that his teammate Loris Baz can assist.

As loyal teammates, surely Melandri and Baz will be happy to help? That was only partially the case at the last round in Magny-Cours. In race one, Melandri theatrically waved Guintoli past and into the lead, making it patently obvious that victory was Melandri’s to dispense as he saw fit, and he was prepared to allow his teammate to win this time.

Further back, Baz did the same same for Sykes, though without making quite as much of a song and dance about it as Melandri did.

Race two was a different affair. Once again, Melandri led, and could grant victory to Guintoli if he wanted to. He chose not to, taking the win – despite his pit board making the feelings of his team very clear indeed, for the second race in a row – and taking 5 precious points from Guintoli.

If Melandri had obeyed team orders and moved over, then Guintoli would have trailed Sykes by 7 points instead of 12. That would put Guintoli’s destiny in his own hands: win both races, and it would not matter what Sykes did.

Now, Guintoli needs help, he needs someone between him and the Englishman. Will his teammate come to his rescue this time? Will the Aprilia WSBK team issue team orders again, commanding Melandri to serve the cause of Guintoli’s championship challenge? At the core of this is a much bigger question: Is motorcycle racing a team sport?

Aprilia Will Return to MotoGP in 2015 with Gresini Racing

09/12/2014 @ 10:20 am, by David EmmettComments Off

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It is to be a weekend of announcements, most of them already widely expected. The most widely trailed move has now been confirmed officially: from 2015, Aprilia is to return to MotoGP with the Gresini Racing team.

Aprilia and Gresini have reached agreement for the next four seasons, with Gresini running the Italian factory’s team through 2018. The partnership benefits both sides: by entering via Gresini, Aprilia will save €3.4 million in their first year in the class, an important saving which will allow them to spend more resources on development.

The partnership was important to Gresini, as having lost their sponsorship from Go&Fun, the future of the team’s places in MotoGP was under severe threat. Aprilia’s funding will now keep them in the premier class.

Thursday Summary at Brno: Beating Marquez, Lorenzo’s Revival, & Filling Second Seats

08/14/2014 @ 3:42 pm, by David Emmett5 COMMENTS

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Is this the race it finally happens? Will Marc Marquez’s record-breaking streak of wins, his perfect season, finally come to an end? We have discussed the statistical improbabilities of it continuing to the end of the year before.

At some point, the chips will fall someone else’s way, and a small mistake by Marquez, or just a perfect weekend by one of his rivals will see someone else on the top step of the podium.

What would it take to beat Marquez? Dani Pedrosa had a strong idea. “A win makes you stronger, so every time Marc wins, he is more committed,” Marquez’s Repsol Honda teammate said. “So your approach every time is harder, you have to be even more committed.”

Did he have a plan to try to beat Marquez this weekend? Proceed as normal, look for speed every session, try to find the perfect set up. There was no point trying to formulate a plan of attack. “You can’t plan things against Marc,” Pedrosa said, “he is smart, he can adapt each time.”

If it will take a whole series of events going against him to beat Marc Marquez, Brno is probably a good place to start. Though the Spaniard won here last year, it is not a track he feels comfortable at. The flowing nature of the track, with lots of changes of direction and fast and wide chicanes, plays to the strengths of both Yamahas and Hondas.

MotoGP Silly Season, The Brno Edition

08/14/2014 @ 2:31 am, by David Emmett1 COMMENT

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Riders and managers will be very busy this weekend at Brno, as negotiations continue for the open slots left on the 2015 MotoGP grid. The deals that saw Stefan Bradl leave LCR Honda for Forward Yamaha and Cal Crutchlow depart Ducati and head for LCR Honda have kicked negotiations for the remaining seats into overdrive.

Forward Yamaha still has one seat open, with Aleix Espargaro set to join Maverick Viñales at Suzuki, a deal due to be announced in September. There are two Open class Hondas available, at Gresini and Aspar, with Scott Redding moving up to take the factory RC213V, and Hiroshi Aoyama set to lose his seat.

Pramac Ducati has one seat available, now that Andrea Iannone has moved up to take Crutchlow’s place in the factory Ducati team. And Aprilia will have two seats to fill when they re-enter the class in 2015. All that means a packed paddock at Brno.

MotoGP Silly Season, Post-Crutchlow – Who Is Going Where

08/04/2014 @ 11:37 am, by David Emmett16 COMMENTS

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With the announcement that Cal Crutchlow is to move to the LCR Honda team for 2015, making space for Andrea Iannone to move up to the Factory Ducati team, the beginnings of a MotoGP grid are starting to emerge for 2015.

Both Repsol Honda seats are confirmed, as are both Factory Ducati riders and Valentino Rossi at Movistar Yamaha, with Jorge Lorenzo expected to announce a deal with Yamaha very soon. In the satellite teams, only Pol Espargaro is confirmed at Monster Tech 3 Yamaha, as is Crutchlow at CWM-LCR Honda.

With those names in place, we can start to draw up a list of who will be where, and who could be where for 2015. We have broken that list into three separate tables, based on the certainty of their deals: riders with confirmed contracts; riders and teams with deals that are expected to be confirmed very soon; and deals which are likely to happen, but are still not certain.

Photos: Aprilia’s World Superbike “Silver Fireball” Livery

02/23/2014 @ 4:56 pm, by Jensen Beeler6 COMMENTS

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If you watched this weekend’s World Superbike racing at Phillip Island, you may have noticed that Aprilia Racing is sporting some new paint on the bikes for Sylvain Guintoli and Marco Melandri.

The Italian factory calls the metallic paint job “Silver Fireball” and while some may long for the classic red and black livery scheme, we have to say, we are smitten with the modern look.

While the Aprilia RSV4 Factory SBK is getting a bit long in the tooth, the potent WSBK race bike is still a formidable weapon, especially in the hands of these two talented riders.

We won’t spoil the races at Phillip Island for you (Race 1 here, & Race 2 here), but even with the new rules in place for WSBK this year, Aprilia Racing has coaxed a few more ponies out of the 999cc V4 engine, without compromising reliability.

2014 is shaping up to be a good season in World Superbike, and we can expect to see Aprilia updating its road bike platform in the next year or two.

Until then though, enjoy the high-resolution photos of the 2014 Aprilia RSV4 Factory WSBK race bike.

WSBK: Race Results for Race 1 at Phillip Island

02/23/2014 @ 12:35 am, by Jensen Beeler8 COMMENTS